Friday, October 14, 2022
Today, Search is introducing site names on mobile search results to make it easier to identify
the website that’s associated with each result, and we’re sharing how you can indicate your
preferred site name with structured data.
Site names are currently available for mobile Google Search results in English, French, Japanese, and
German, and will be rolling out to additional languages over the next few months.
Google Search relies on a variety of sources
to identify the site name for a search result. To
indicate your preferred site name, you can use structured data on your homepage to tell Google
what the site name should be. For more information about how to do this, check out the
Site name documentation.
We also recommend revisiting the documentation for favicons
for the latest best practices. We’re continuing to show favicons on Search, and we recommend
providing an icon that’s at least 48px, and follows the existing
favicon guidelines.
As always, if you have any questions or feedback on this change, please let us know in the
Google Search Central Help Community.