“Once Per Session” Conversion Counting Method
An update to GA4 brings greater flexibility in conversion counting, allowing you to choose between two different methods. GA4 introduces…
News & Editorial SEO Summit: Publishers’ Must-Attend Event
This post was sponsored by News and Editorial SEO Summit. The opinions expressed in this article are the sponsor’s own.…
How To Get Buy-In by Setting Strategic Content Marketing Goals
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views…
Bing Integration, Celebrity Chatbots, + More
At its annual Connect conference, Meta unveiled new AI innovations coming to its family of apps and devices. Meta is…
Examples, Limitations, And Potential Risks
OpenAI has made waves in the tech world again with its latest innovation: GPT-4 with Vision, or GPT-4V. GPT-4 vision…
How To Automatically Boost User Experience Via AI & Phone Calls
Check out CallRail’s latest ebook to learn more about how analyzing phone calls can help: Tip 2: Use AI Call…
5 Easy Steps To Identify and Resolve Duplicate Content Issues
Duplicate content issues are inevitable, from time to time, if you have an online presence. Duplicate content refers to content…
How To Get The Most Out Of Max Conversion Value And tROAS Bidding
If you have goals such as sales revenue, lifetime value, or profit margins, you should consider using value-based bidding (VBB).…
Getty Images Launches ‘Commercially Safe’ AI Image Generator
Getty Images, the visual content giant, recently partnered with NVIDIA, a leader in computing technology, to introduce a groundbreaking service:…
Takeaways from an Irish Locksmith Listing Spam Scandal
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views…
Google Indexing Bard Conversations In Search Results
Google is coming under scrutiny after people discovered transcripts of conversations with its AI chatbot are being indexed in search…
Amazon Bets Big On AI Startup Anthropic With $4 Billion Investment
Amazon announced it will invest up to $4 billion in Anthropic, an artificial intelligence (AI) startup focused on developing safe…
8 Strategies for Creating SEO-Friendly URLs
Uniform resource locator (URL), search engine optimization (SEO) title tag and article title are essential for website optimization and search…
Designing The Content Marketing Strategy Measurement
Welcome to the wonderful world of quantitative content marketing analytics. It’s at this point where I hear you saying, “I…
10 Steps To Beat Competition & Rank Higher
Step 1. Gather Information About Your Own Website. Before you start analyzing others, let’s make sure you have enough info…
3 Fast & Accurate Ways
Have you been Googling your keyword to see where you’re ranking? Never do that. It won’t be accurate because Google…
ChatGPT Leaps Forward With New Voice & Image Capabilities
OpenAI has begun rolling out new voice and image features for its popular AI-powered chatbot, ChatGPT. These new capabilities allow…
The MozCon 2023 Video Bundle Is Here (Plus, Our 2022 Videos are FREE!)
This year’s MozCon was a journey into the future of our industry, set against the stunning backdrop of our brand…
Google Launches Free & Paid Generative AI Training Courses
Google has introduced a range of training resources centered on generative AI. Two comprehensive learning paths are now available on…
YouTube Unveils Suite of AI-Powered Tools For Video Creators
Late last week, YouTube unveiled a suite of AI-powered tools for video creators at an annual event that is aptly…
Microsoft, Snap Partner To Serve Snapchat My AI Sponsored Links
Microsoft Advertising and Snap have announced a pivotal partnership that positions both tech giants at the vanguard of advertising innovation.…
Unlocking Competitive Insights For SEO: A Step-by-Step Guide
Search engine optimization (SEO) is an inherently competitive activity. For every popular search term, there are countless websites vying for…
How To Optimize App Install Campaigns
It’s now easier than ever to promote an app, thanks to Google App Install campaigns. This campaign type has both…
Browse With Bing Returns To ChatGPT iPhone App With Links
After being temporarily pulled from ChatGPT on July 3, 2023, the Browse with Bing feature has reappeared in the latest…
DALL·E 3 Coming To ChatGPT, Bing, And Microsoft Designer
OpenAI recently shared details about DALL·E 3, the latest version of the text-to-image AI system, set to arrive this fall…
Microsoft Gives Websites More Control Over Content In Bing Chat
Microsoft announced new options for publishers to limit their content use in Bing’s new AI-powered chatbot feature. The tech giant…
4 Stats About SGE – Whiteboard Friday
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views…
Bing Expands Webmaster Tools Performance Report
Microsoft has announced an expansion of its Bing Webmaster Tools Performance Report, providing website owners and SEO professionals with more…
Microsoft Bing & Wix Announce IndexNow Integration
Wix, a leading web development platform, has recently integrated IndexNow into its services, optimizing the speed at which new content…
5 PPC Tips For Technology Companies
More and more companies are discovering the benefits of a well-run PPC program. PPC can be so much more than…
Dear BrightonSEO, You’ve Come a Long Way, Baby
I’ve attended BrightonSEO for 10 years, but this year’s conference was one of my all-time favorites. (And it looks like…