SEO news from around the world
Wednesday, November 29, 2023 Since 2013, Google has supported logo structured data, which recognizes two Organization fields: logo and url. Today we’re expanding our support for organizational information by extracting…
Building a personal brand is undeniably hard work, but it isn’t as tricky as you might think. I spoke with two influencers—Wes Kao and Matt Diggity—for their best tips on establishing…
Many popular link building tactics produce low-quality links that don’t improve SEO performance. Even if these techniques make an impact, it’s often for a short time, and Google can easily…
How much do SEOs earn? I wanted to know, so I ran a survey at Brighton SEO and asked 111 attendees what they earned. Editor’s note We realize that this…
Monday, November 27, 2023 Today we’re announcing support for profile page and discussion forum structured data for use in Google Search, including new reports in Search Console. This markup works…
London’s SEO community is a vibrant, thriving one. With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s…
Friday, November 24, 2023 The crawl rate limiter tool in Search Console is being deprecated on Jan 8th, 2024. This tool has been available for over a decade, but with…
A content gap analysis is the process of finding topics your competitors have covered but you haven’t. It helps you: Get more traffic to existing content Find the best new topics…
It’s hard to be creative on demand, and harder still to fill a content calendar with high-performing blog post ideas. Content ideation is the process of generating article ideas. A solid…
Thursday, November 16, 2023 As of November 16, our Search Quality Rater Guidelines have been updated to simplify our guidelines. Specifically, we’ve simplified the “Needs Met” scale definitions, added more…
SEO outreach is the practice of contacting website owners and asking them for links back to your website. But what’s the best approach to take? Links are a major Google ranking…
Wednesday, November 15, 2023 As people continue to search for courses on Google, the desire for more detailed course information has grown. Today, we are announcing a new set of…
Whether you’re new or old to Ahrefs, you’re in the right place. This tutorial will walk you through the most practical, repeatable, and actionable Ahrefs use cases from our six core…
Thursday, November 2, 2023 Google Search regularly updates our search ranking systems to ensure we’re showing the most relevant, helpful content that we can. We’ve had a series of notable…
Thursday, November 2, 2023 We are ecstatic to announce that for the first time ever, Search Central Live is coming to Taipei! Part of the Search Central Live events series,…
Google looks at various on-page factors to decide where a page should rank and how it should be presented in the search results. Getting these right can lead to higher…
If you want to publish more blog content, you need to create solid content briefs. Content briefs are simple documents that tell a writer… what to write about. They provide…
Every year, the SEO agency Aira conducts a State of Link Building survey. In the most recent edition, 270 SEOs voted for the link-building techniques they still use today. Let’s look…
Tuesday, October 31, 2023 It’s been a long road, getting from there to here. We’re delighted to announce that the trek to Mobile First Indexing is now complete. Google Search…
Looking for a list of the most popular websites in the US and Worldwide in 2023? We’ve pulled the top 100 most visited sites by organic traffic from our database. Top…
Programmatic SEO refers to the creation of keyword-targeted pages in an automatic (or near automatic) way. It provides a way for companies to create thousands of website pages targeted at…
Get the week’s best marketing content Looking to improve your website’s SEO but don’t know where to start? Use our free SEO audit template to find SEO issues that need fixing.…
I removed content from two of our pages to try to measure the impact that content has on rankings. We lost a few positions for many terms, and it hurt,…
Search optimization is generally a good thing. When you create something useful—an article, a product page, even a free tool—it helps to ensure people can find it through search. But…
Here’s an example of how the code looks: And here’s how it looks on social media: … in the browser tab: … and (sometimes) in Google’s search results: For SEO,…
Singapore’s SEO community is a humble-sized, diverse mix of marketers of all experience levels. Having lived in this city-state for a good three decades, I’ve gathered that SEO remains a…
Wednesday, October 18, 2023 We’re excited to announce that Search Central Live Singapore is coming back this year again on November 22. As usual, the event is hosted by the…
Monday, October 16, 2023 Vehicle listings on Google allows car dealerships to show their for-sale inventory on Google Search and other Google surfaces. It is currently available in the US…
There are lots of SEO newsletters. Maybe too many. I sacrificed my email inbox to bring you a carefully chosen selection of favorites. Every newsletter included here does four things: Focuses…
Wednesday, October 4, 2023 We’re releasing an update to our spam detections systems today that will improve our coverage in many languages and spam types. This spam update aims to…