Search Engine Journal often mentions the value of a “content refresh,” particularly regarding SEO. The concept is that rather than let an old piece of content die out, you can…

That’s why, as Sandford advises, you need to proactively communicate both the opportunity and the downsides. According to him, you should: Flag the issue in good time.Flagging a potential issue…

YouTube Shorts is adopting another popular TikTok feature that allows creators to narrate over videos. Learn how to add voiceovers after recording a piece of content. You can utilize voiceovers…

TikTok is moving forward with plans to launch live shopping in the United States, despite an unsuccessful launch in the UK this summer. The Financial Times reports TikTok is getting…

The world of pay-per-click advertising depends on traffic to keep it running. But almost as long as there have been PPC ads, there have been bots to “click” them and…

Facebook is preparing to launch a new in-app browser on Android, replacing the standard Android System WebView with a more stable solution. Unlike other Android apps that open web links…

Have you ever stumbled across an exciting video and wondered where it came from? If so, you’ll be pleased to know that there are many ways to find a video…

Content marketers are using video content more than ever. In 2022, 86% of businesses use video as a marketing tool. Aside from the rise of TikTok, especially during the pandemic,…

The digital landscape is highly competitive and wildly oversaturated. And when it comes to digital marketing, how can you set your business apart from the competition and capture the attention…

LinkedIn is a great place to grow your business. In the last 12 months, 93% of B2B marketers have used the platform the most to distribute content organically. LinkedIn also…

Gutenberg 14.2 is released and available for download. The latest version features user interface improvements including an easier workflow and performance improvements plus new header and footer blocks. All of…

Drupal issued two security advisories warning of a vulnerabilities affecting several versions of Drupal that could allow an attacker to access sensitive information. There are two vulnerabilities currently affecting Drupal.…

SimilarWeb, a digital intelligence platform, recently took a deep dive into the traffic trends of the top 95 publicly traded software companies in the U.S. ranked by market cap, but…

Google hosted its 3rd annual Search On event on September 28th. The event announced numerous Search updates revolving around these key areas: Visualization Personalization Sustainability After the event, Google’s Ad…

The traditional content management system (CMS) is now frequently compared to headless CMS systems, as it gives enterprise marketers more freedom to deliver content faster through any digital channel or…

YouTube is updating the way it delivers search results for health-related queries, adding a section dedicated to personal stories from patients. In an announcement, YouTube says it’s making this change…

At Google I/O 2021, Google announced a new technology called MUM (Multitask Unified Model) that it will use internally to help its ranking systems better understand language. Since the announcement,…

Google will now show users whether the results of search queries are personalized or not, the search engine giant announced via its blog. In February 2021, the Mountain View, California-based…

LinkedIn rolled out three pages updates that allow businesses to facilitate more meaningful communication with their audience. Businesses can create more engaging content with post templates, guide the direction of…

Social media company Meta is instituting a hiring freeze and warning employees about further restructuring and downsizing. The announcement came from CEO Mark Zuckerberg on an internal all-hands call, Bloomberg…

Keyword research is an essential component of any ecommerce SEO strategy. It gives direction regarding what to optimize for and reveals vital information on how to grow your online business.…

At Google’s annual Search On conference, the company announced seven new features and updates to local search. These updates will significantly enhance how people explore neighborhoods, businesses, and restaurants in…

There are 1 billion active users on TikTok. And there are over 136.5 million users in the U.S. alone that you should consider engaging as part of your social media…

Amazon offers several different types of deals and discounts. Utilizing these deals and discounts can impact your click-through rate, conversion, and even the overall success of your product launch. In…

At least 30 major advertisers have dropped advertising on Twitter after it was revealed that their ads were displayed alongside tweets soliciting illegal child abuse content. For example, a promoted…

How do marketers determine the potential risk versus possible reward of experimenting with new marketing channels and tactics? More importantly, how can you convince leadership to invest in new technologies?…