The world of search has seen massive change recently. Whether you’re still in the planning stages for this year or underway with your 2024 strategy, you need to know the…

There have been significant changes to the way users interact with search engines, with SERPs moving beyond the basic blue links to a more dynamic and feature-rich structure. As Google’s…

Robots.txt is a useful and powerful tool to instruct search engine crawlers on how you want them to crawl your website. Managing this file is a key component of good…

This is an excerpt from SEJ’s PPC Trends 2024 ebook, our annual roundup of expert opinions on what you can expect over the course of the next 12 months. With…

Google announced a new carousel rich result that can be used for local businesses, products, and events which will show a scrolling horizontal carousel displaying all of the items in…

A mobile strategy is critical to your business presence, considering the saturation of mobile devices. This is where app store optimization (ASO) comes into play. In this article, you’ll learn:…

Earning a degree is valuable for many professions. After all, you wouldn’t want a dentist who learned his trade via YouTube videos giving you a root canal, would you? Of…

We all love free stuff, don’t we? The internet is awash in an endless stream of information – mostly free and valuable, yet susceptible to manipulation and misinformation. That’s why,…

The idea that something is not a ranking factor that nevertheless plays a role in ranking websites seems to be logically irreconcilable. Despite seeming like a paradox that cancels itself…

This is an excerpt from SEJ’s SEO Trends 2024 ebook, our annual roundup of expert opinions on what you can expect over the course of the next 12 months. If…

LinkedIn is readying new features and algorithm changes to help users connect with more targeted audiences months or even years after posting their best content, according to a recent interview…

Google is paying small publishers to use their AI platform to rewrite the content published on news sites that are targeted by Google’s platform for largescale content parasitism. People on…

Google has released three new features for its Chrome web browser to provide more helpful and relevant search suggestions. The features use Chrome’s access to aggregated user data to deliver…

The ongoing rollout of 5G wireless technology across the world brings mobile users much faster data speeds, highly reliable connectivity, and more widespread cellular coverage. By 2028, the number of…

Do you have a website created through Google Business Profiles for your local business? If so, you must find an alternative website solution as Google plans to shut down websites…

According to research from Microsoft, inclusive advertising helps brands build connections with Gen Z consumers, leading to more purchasing intent. 76% want to support brands with authentic messaging. 70% will…

For 2023, DataReportal worked with We Are Social, Meltwater, and data partners like Semrush and Similarweb to create the Digital 2024: Global Overview Report. The 561-page report analyzes almost everything…

This post was sponsored by That PPC Guy. The opinions expressed in this article are the sponsor’s own. Google Ads campaigns not yielding the desired results? Want to turn things…

Google’s filetype search operator went missing early Wednesday morning. Other search operators continue to function. SearchLiaison responds that it must be a bug. Filetype Search Operator The filetype: search operator…

As one of the most popular social media networks in the world, Instagram is a crucial component of any digital marketing strategy. Building an engaged community of followers on Instagram…

Building a successful agency can be a daunting task in today’s ever-evolving space. Do you know the secrets to succeeding with yours? Watch this informative, on-demand webinar, where link building…

Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! The classic approach to keyword research is outdated. Instead of doing a sprint every so often, build a…

One of the industry’s best-known influencers is organizing SEO for Paws, a live-streamed fundraiser on February 29, 2024, featuring a stellar speaker list that includes some of the industry’s best…

Investing in SEO resources internally with consultants, software, or agencies with specific organic search goals in mind, is awesome. What isn’t awesome is budgeting for and “buying” something and then…

OpenAI requested that a judge dismiss parts of the copyright infringement lawsuit filed by The New York Times arguing that, among other things, The New York Times hired someone to…

If you stumble across a cool video, knowing how to conduct a reverse video search can come in handy. You might need to find the source of a video to…

YouTube has launched a new “Collab” feature for its short-form video product Shorts, allowing creators to remix and respond to existing YouTube videos and Shorts in a split-screen format. The…

GPTs, the no-code way to create custom ChatGPT experiences from OpenAI, allow brands to reach ChatGPT users in the GPT Store. Considering that 80% of Fortune 500 companies have registered…