Is This Dataset Used For Google’s AI Search?
Google published a research paper on a new kind of dataset for training a language model to retrieve sentences that exactly answer a question within an open-ended dialogue. We don’t…
Demand Gen & Video View
Google has announced two new AI-powered advertising solutions: Demand Gen and Video View campaigns. Designed to facilitate seamless connections between businesses and consumers, these campaigns can amplify product demand from…
Integration Across All Meta Products
In a recent podcast episode with Lex Fridman, Meta CEO Mark Zuckerberg shared his vision for integrating AI into Meta’s products, including Facebook, Instagram, WhatsApp, and the Metaverse. Zuckerberg, notably,…
OpenAI Updates API, GPT-3.5, And GPT-4 For Generative AI Applications
To advance AI capabilities in the workplace, OpenAI announced a series of updates to its pioneering generative AI models, GPT-3.5 Turbo and GPT-4. These enhancements, which include the revolutionary introduction…
Links From Non-English To English Language Sites Are Not Bad?
Google’s John Mueller participated in an interesting conversation on Mastodon about linking between sites that are different languages and whether or not that may impact rankings. The person asking the…
6 Local SEO Tasks for Summer Success
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. I hope this summer features at least a…
Making Money On YouTube Just Got Easier
YouTube is changing the rules for earning money, making it easier for more creators to get into its partner program. This move is expected to help more people earn revenue…
Google Enhances Video Indexing Report In Search Console
Google recently expanded the video indexing report in Search Console, providing more specific reasons why a video may not appear prominently in search results. The search giant hopes to aid…
Your Guide To Hosting Types For Your WordPress Website
WordPress is a content management system (CMS) with a dominant market share of 60%. WordPress is not just an ordinary CMS but a dynamic and extensible platform. Due to its…
Will Improving Pagespeed Count For Helpful Content In Google?
This week’s Ask An SEO Question comes from Christopher, who asks: “Is page speed performance part of the “helpful content” update as well? Could it potentially affect performance if users…
Your Ultimate Guide To A Successful Technical SEO Audit
We get it – running a technical SEO audit on your website can be a tedious task. But we know how vital it is to a site’s overall performance and…
25 ChatGPT Plugins For Marketing In Expanded Plugin Store
OpenAI continues to extend the range of use cases for generative AI through ChatGPT plugins. Since OpenAI released ChatGPT plugins in beta for Plus users, developers have created almost 400…
Is Reddit Down? Why Your Favorite Subreddits Went Private
Thousands of popular subreddits joined the Reddit boycott from June 12 – 14 in response to planned changes to the Reddit API. As a result, a large portion of the…
How To Be Efficient With SEO Budget During Downtimes
As SEO pros, we’ve been here before. Flat times. Downtimes. Budget cuts. Challenges that impact our plans and what we need to get the job done. In some ways, we…
ChatGPT’s Humor Isn’t Quite Human Yet, Study Finds
ChatGPT is known for its ability to generate text that mirrors human conversation, making it a widely adopted tool for various industries, including digital marketing. Yet, a recent study calls…
Google Invites More Users To Try Search Generative Experience
Google posted a new YouTube Short, inviting more people to test Search Generative Experience through Search Labs. Google SearchLiaison also announced on Twitter that Google had made several improvements to…
Researchers Warn That ChatGPT Can Be Used To Spread Malicious Code
Security researchers at cyber risk management company Vulcan.io published a proof of concept of how hackers can use ChatGPT 3.5 to spread malicious code from trusted repositories. The research calls…
Bing AI Voice Chat Comes to Desktop
Bing announced an update to the Bing AI Chat that brings voice chat capabilities to the desktop search user interface. Voice interaction is two-way and is available in five languages.…
Google’s Head of Ads Safety Talks Clicks and Compliance [Podcast]
An Insider’s Take on Achieving Clicks and Compliance – An Exclusive Conversation with Google’s Alejandro Borgia Get ready to unlock the secrets behind successful – and SAFE – advertising as…
An Interview w/ Alejandro Borgia, Director of Ad Safety
Google, the dominant player in online advertising, is tackling the ads violating its policies more aggressively than ever before. In an exclusive interview with Search Engine Journal, Alejandro Borgia, Google’s…
LinkedIn Unveils Messaging Inbox For Company Pages
In a significant step towards reinforcing direct corporate-client interaction, LinkedIn is launching a messaging inbox for company pages. This will allow businesses to send and receive direct messages (DMs), fostering…
How to Explain the Value of SEO to Executives — Whiteboard Friday
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. In today’s episode of Whiteboard Friday, Seer Interactive’s…
How To Start Optimizing Your Offline Conversions With Google Ads
Ready to explore how you can improve your existing revenue streams? Hoping to improve your offline conversion strategy but not sure where to start? Your first step to boost your…
10 YouTube Marketing Strategies & Tips (With Examples)
In A Beginner’s Guide To YouTube Marketing, I explained YouTube marketing and provided examples of videos that produced the best content marketing results. You’ve also learned the benefits of YouTube…
The Metaverse: What Is It?
When you think of the metaverse, you may picture a person playing a video game while wearing a bulky headset that covers most of their face. It’s not surprising that…
Google Answers If Security Headers Offer Ranking Influence
A recent Google SEO Office Hours featured a question about whether a security header conferred a ranking influence. It’s not as far out a question as it first appears because…
What To Know Following Google’s Big Month [Podcast]
On this episode of the SEJ Show, we dive headfirst into the aftermath of Google’s momentous May, from I/O to Marketing Live. Join SEJ Editor-in-Chief Amanda Zantal-Wiener in conversation with…
How To Control Googlebot’s Interaction With Your Website
Google’s Search Relations answered several questions regarding webpage indexing on the latest episode of the ‘Search Off The Record’ podcast. The topics discussed were how to block Googlebot from crawling…
Google Debunks The “Index Bloat” Theory
Google’s John Mueller debunks the “Index Bloat” theory, stating there’s no limit on the number of pages indexed per site. In a recent episode of the ‘Search Off The Record’…
How Apple Could Revolutionize The Way We Work
During the WWDC 2023 keynote, Apple revealed its latest hardware and software advances for professionals using popular devices like Mac desktops, laptops, iPad, and iPhone. Here’s a look at the…