Priorities, Challenges & Growth Strategies
The search industry is always throwing a new curveball your way – and recently, the world of SEO saw many major shifts, from AI to SGE. So how do you…
What Is It & Why Should You Care?
Amazon, a name virtually synonymous with online retail, is now opening its doors to lead generation sectors. It offers the chance to leverage unparalleled audience targeting capabilities. Currently, the platform…
13 Lessons Learned From 13 Years Of Running Search London
I have been running Search London, a networking event, for 13 years, and it has been so successful that it has become a major feature in the SEO conference calendar.…
Learn The Secrets Of Building A Successful Agency [Webinar]
Building a successful agency can be tricky. Especially these days. Ever wonder how other agencies did it? Jon Ball and Page One Power are pulling back the curtain to reveal…
LinkedIn Rolls Out New AI Features To Make Networking Easier
LinkedIn has introduced new AI-powered features to improve the networking experience on its platform. These updates come at a time when many professionals are re-evaluating their careers and looking to…
Get Ready For Google’s INP Metric With These 5 Tools
Interaction to Next Paint (INP) is a new Core Web Vital metric focused on responsiveness that is scheduled to replace First Input Delay on March 4, 2023. Optimizing for INP…
Meta Will Label AI Images Across Facebook, Instagram, & Threads
Meta announced it will start labeling images created by AI across Facebook, Instagram, and Threads in the coming months. The move comes as AI image generation tools grow in popularity,…
YouTube & Facebook On Top, TikTok Growing
A recent survey by the Pew Research Center found that YouTube and Facebook remain the most widely used social media platforms among adults in the United States. At the same…
Meet the 7 Most Popular Search Engines in the World
2023 was a particularly transformative year for search, witnessing significant advancements in search engine algorithms, artificial intelligence integration, and user experience enhancements. Understanding the mechanics of each search engine goes…
Google Case Study Reveals Search Console Evolution Via APIs
New Google case study shows how Search Console APIs allows data to be reviewed and manipulated within a CMS or a proprietary SEO dashboard. While the article is a case…
What Is Branded Search & How to Increase It
Similarly, Moz has made a name in the SEO space as a thought leader by creating comprehensive SEO resources and engaging the audience with educational content that makes SEO strategies…
Google Maps Launches AI-Powered Local Business Search
Google is introducing an experimental feature in Google Maps that uses AI to help users discover local businesses that meet specific needs. AI-Powered Discovery The new feature utilizes large language…
Social Media Should Not Fall Under “Other Duties As Assigned”
The landscape of social media constantly changes, along with the functionality of individual platforms. Early in my social media career, Google+, Periscope, and Storify were all part of a social…
5 Takeaways From Google’s Revised SEO Starter Guide
Google completely revamped their SEO Starter Guide in a way that shows five ways to create a focused webpage that inspires trust and a positive user experience. 1. Topic-Rich Links…
Don’t Ignore Employee Wellbeing — SEO Agency Owners
To this end, ensure your line managers receive focused training on monitoring their team members’ working hours. More importantly, teach them how to address the root cause of the issue…
Google Retires Cached Site Links, Pushing Users Toward Wayback Machine
Google has officially retired the “cached” link feature that allowed users to access archived backups of websites. The cached links were a longtime staple of Google Search, functioning as a…
7 Powerful Benefits of Using PPC Advertising
It feels like Google drops new AI-integrated features into its flagship ad platform, Google Ads, every month. It doesn’t help that every other search engine also adopts AI features with…
13 Lessons Learned From 13 Years Of Running Search London
I have been running Search London, a networking event, for 13 years, and it has been so successful that it has become a major feature in the SEO conference calendar.…
3 Unexpected Examples of Technical SEO Issues (And How to Resolve Them) — Whiteboard Friday
In this Whiteboard Friday, learn how to find technical SEO issues, how to define issues, as well as how to resolve them. Source link
Google Confirms Indexing Issue Affecting Some Websites
Google investigating indexing delays affecting some sites since Monday night, working to identify and resolve root cause. Google confirmed an indexing issue affecting some websites. The issue started…
Changing URLs On Larger Sites Takes Time To Process
Someone on Reddit asked a question about making a sitewide change to the code related to a website with ten languages. Google’s John Mueller offered general advice about the pitfalls…
7 Google Ads Shortcuts For Better Results With Less Effort
PPC management can suck up some major time if you’re focusing on elements that don’t matter, unnecessarily bloating your account, or skipping time-saving tools. These seven Google Ads shortcuts and…
Outrank Competitors With Content Gap Analysis
Step 3: Create a content brief Content briefs are created to establish a clear direction on what’s expected in a piece. A detailed brief aligns you and your writer on…
Google’s ‘Circle To Search’ Now Rolling Out To Select Android Phones
Google has announced the rollout of a new search feature called “Circle to Search” that allows users to quickly look up information on their mobile devices with simple gestures like…
Could This Be The Navboost Patent?
There’s been a lot of speculation of what Navboost is but to my knowledge nobody has pinpointed an adequate patent that could be the original Navboost patent. This patent from…
WordPress Website Builder Vulnerability Affects Nearly 1 Million Websites
A significant vulnerability has been patched in the Website Builder by SeedProd that has over 900,000 installations. This vulnerability, present in versions up to and including 6.15.21, poses a risk…
YouTube Announces 4 New Studio Features For Creators
YouTube unveiled several new features for YouTube Studio offering creators more insights and customization for their channels. 1. Enhanced Research Tab Coming To Desktop Last year, YouTube Studio added an…
Google Updates Core Web Vitals With Interaction To Next Paint (INP)
Google has announced that its new Interaction to Next Paint (INP) metric will officially replace First Input Delay (FID) as a Core Web Vital on March 12. INP measures when…
How Do I Optimize SEO Conversions On Non-Branded Search Terms?
This week’s Ask an SEO question comes from Arpit, who asks: “How do I optimize SEO conversions on non-branded search terms?” Great question! This one is all about meeting user…
Reclaim Backlinks + Free Google Apps Script
Most of our sequences have three emails: If we don’t hear from recipients after the entire sequence, we mark it in our database and find alternative people in the company…