SEO news from around the world
Inspiration goes a long way when doing anything remotely creative. Your real estate social media account requires consistent posts, frequent updates, and hence lots of creativity. So, understandably, you need…
Even in the relentless news and noise of early 2023, you’ve probably heard about ChatGPT, the GPT-3-powered (technically, 3.5) chatbot that’s eerily able to simulate human-like responses. Consider, for example,…
Stephen Covey, the motivational educator who wrote “The 7 Habits of Highly Effective People,” says, “Trust is the highest form of human motivation.” As writers, trust is your greatest asset.…
Yoast released version 20.0 introduces major changes to the user interface that are intended to make it easier to optimize a WordPress site. New User Interface The Yoast 20.0 user…
Your clients trust you to create real results and hit KPIs that drive their businesses forward. Understanding the intricacies of how that works can be difficult, so it’s essential to…
As the scope of website optimization continues to expand, digital marketing professionals are being tasked with an increasingly complex set of responsibilities. Following Google’s introduction of Core Web Vitals, there’s…
Marketers have used videos since the 1940s, but the term “video marketing” has gained momentum in the last decade. Google’s purchase of YouTube in 2006 can be considered a critical…
Advertisers around the world this morning started their weekly routine with a big issue accessing Google Ads. Word quickly spread across Twitter and LinkedIn, with confirmation from others that this…
Microsoft is continuing its partnership with OpenAI, creators of ChatGPT, through a new multi-year, multi-billion dollar investment to speed up the development of AI technology. This move builds on previous…
TikTok has confirmed employees can manually promote certain videos across the platform to ensure a specific number of video views. First reported by Forbes, TikTok has since confirmed some of…
Keyword cannibalization occurs when a website has too many similar keywords spread throughout the various pages on that site. This can harm the SEO potential of the pages involved, and…
ChatGPT Pro offers faster speeds, reliable access, priority to new features for $42/mo, currently in early access phase, not yet widely available. ChatGPT Pro is a professional version of OpenAI’s…
Google’s founders, Larry Page and Sergey Brin have reportedly made a surprise return to approve plans to add chatbot features to the search engine. The New York Times states that…
All successful SEO campaigns rely on accurate, comprehensive data. And that process starts with the right keyword research tools. Sure, you can get away with collecting keyword data manually on…
With people online more than ever before, interactive content marketing is your best bet to boost engagement and grow your audience. Many savvy businesses have a content marketing strategy, so…
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Recorded at SearchLove London in October…
GPT-4, is said by some to be “next-level” and disruptive, but what will the reality be? CEO Sam Altman answers questions about the GPT-4 and the future of AI. Hints…
Duda announced the integration of WooRank SEO auditing and website optimization tool, providing agencies that build sites on the platform an easy way to create optimized websites. WooRank offers a…
A successful search engine optimization strategy includes competitive analysis. The tools available today offer incredible value at generally reasonable fees. They help users accomplish more in less time, and many…
LinkedIn is releasing an updated set of data on the state of the social network in 2023, with relevant statistics for marketers and advertisers. LinkedIn’s latest data reveals that the…
It’s estimated that the average social media user spends roughly two and a half hours per day on social media. So thanks to tactics like newsjacking, becoming top of mind…
Link Research Prospecting And Outreach Reporting AI-Powered Tools 1. Majestic Excellent for identifying the types of domains you should generate links from. 3. Pitchbox Combines email outreach with SEO metrics.…
It may not look like one of the fancy, paid SEO tools you’re used to logging into, but Excel remains one of the most versatile and powerful tools in an…
LinkedIn has published a report on the fastest-growing jobs worldwide, with individual lists broken down by country. The report analyzes LinkedIn’s internal data and identifies jobs that have seen the…
A Contact Us page is essential to building a brand’s website as it allows visitors to contact you easily without leaving their browser. They also give you the opportunity to…
Google has quietly removed embedded podcasts from search results, which means users will no longer be able to listen to podcast episodes directly from the SERPs. This change was first…
Twitter is facing a crisis in its core advertising business, as a senior manager at the company recently informed employees that daily revenue is down 40% compared to last year.…
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Ready for a deep dive into…
Software-as-a-service (SaaS) is a highly unique but profitable business model when combined with a successful marketing strategy. Since the cost of hosting cloud networking and applications tends to be reduced…
Today’s Ask An SEO question comes from Nick, who asks: “What time period is most useful for a content audit? My traffic changes based on Google Algorithm updates and there…