As YouTube continues its push into ecommerce, it’s launching an ‘Affiliate Hub’ to make it easier for channels to earn affiliate marketing income. The Affiliate Hub, integrated into the YouTube…

Google’s Gary Illyes published an new How Search Works video that gave an inside look into how search queries are interpreted and ranked. Gary’s presentation shows an outline of the…

The new oil isn’t data or attention. It’s words. The differentiator to build next-gen AI models is access to content when normalizing for computing power, storage, and energy. But the…

The internet is constantly changing, with websites appearing and disappearing and information being added or removed constantly. This makes it hard for people who study and analyze the internet or…

A student and researcher who leaks hidden Android features discovered a setting deep within the Android root files that enables Google Gemini directly from Google search in a way that…

For digital marketers wanting to include video in their content, or get inspiration, video search engines give you a simple way to sort through the millions of videos available online.…

Over the years, search engines have encouraged businesses to improve the mobile experience on their websites. Today, all websites should be mobile-first. Google prioritizes the mobile versions of websites when…

The information in this article is not intended to and does not constitute legal advice. Only your attorney or your organization’s counsel can provide assurances that the information contained herein…

Meta announced an update to its AI labeling policy, expanding its definition of “manipulated media” to go beyond AI-generated videos, to now include deceptive audio and images on Facebook, Instagram…

With the expansion of generative AI and its integration into most SEO workflows and processes, coupled with the significant impact of layoffs in the tech sector, one has to ponder:…

In a Google Search Central video Google’s Gary Illyes explained part of webpage indexing that involves selecting canonicals, explaining what a canonical means to Google, a thumbnail explanation of webpage…

Webinars can be an invaluable tool for marketers. When done right, they can: But where do you start? Marketers are flooded with webinars daily, some better than others. How do…

In a recent video, Google’s Gary Illyes, a search team engineer, shared details about how the search engine assesses webpage quality during indexing. This information is timely, as Google has…

If you haven’t set up a 2024 game plan, you’re not alone. Many search engine marketers and PPC professionals are late, or just terrified of what is to come this…

Research by BrightEdge shows that traffic is surging to Perplexity and where the opportunities lie for optimizing for traffic, particularly for ecommerce . What Is Perplexity AI? Perplexity is a…

Google is pausing all ad groups that have zero impressions over the last 13 months on March 11. You’ll be able to reactivate them; however, if they remain at zero…

Google’s discussions and forums carousel in search results has sparked concern among SEO professionals, who worry that the prominence of forum content could lead to misinformation and scams. Google’s Search…

YouTube introduces new impression insights, enabling channels to see a breakdown of new and returning viewers. YouTube has introduced a new feature in Studio analytics that shows the number of…

Google’s new tutorial can help you identify and resolve Interaction to Next Paint (INP) issues. Google has released a video tutorial on identifying Interaction to Next Paint (INP) issues using…

A post in the r/SEO subreddit by Google’s Danny Sullivan that was meant to dispel a misinformed observation was apparently removed by a moderator with zero explanation and then it…

Since I began doing SEO in 2012, my biggest dream has been to work as an independent SEO consultant. However, it was not until a decade later that I was…

As a business owner or digital marketer, understanding your local search ranking on Google is crucial for attracting nearby customers and increasing your online visibility. With so many consumers using…

Generative AI is already making a significant impact on advertising, creating pressure on advertisers to reassess their strategies and explore alternative ways to reach target audiences. One prominent debate within…

Google’s John Mueller answered a question about whether the March Core Update was finished and whether it’s okay to begin fixing things in response to the update. Core Update Question…

In a recent statement on LinkedIn, Google Analyst Gary Illyes shared his mission for the year: to figure out how to crawl the web even less. This comes on the…

Google announced that it’s shutting down the Contribute feature for Google Translate, which allowed users to suggest translations to improve the tool’s quality. The decision comes as Google Translate has…

Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! In There Is No Spoon, I covered Google’s growing emphasis on user satisfaction as key to success in…

With all the options on the market, deciding which SEO tools you want to use can be a bit overwhelming. There are many tools for keyword research, competitive analysis, keyword…

The popular Beaver Builder WordPress Page Builder was found to contain an XSS vulnerability that can allow an attacker to inject scripts into the website that will run when a…

Looking to learn the secrets to lead generation success? Want to know what critical mistakes to avoid when building your paid ad strategy? We’ve got you covered. On April 17,…