Google’s John Mueller answered the question if Google penalizes sites that are nearly identical. Mueller used examples of different levels of similarity between sites and suggested which one to avoid.…

You’ve heard the saying, “content is king.” And it’s true – good content is still key to a successful website. But what makes good content? How do you create content…

1. Check For Google Penalties The first step is the easiest place to look for a hidden opportunity to help skyrocket your rankings. Is your website currently under any penalties…

Google has been improving its ability to identify manipulative links for decades in response to aggressive search marketers who keep inventing new ways to manufacture links. In simple terms, search…

Ecommerce is expected to grab even more of the retail pie, with a projected growth of nearly $11 trillion between 2021 and 2025. An increasing number of ecommerce sites want…

In a social media landscape increasingly dominated by the world’s Meta networks and TikTok, another channel is starting to get some much-deserved recognition: Reddit. Second to TikTok in terms of…

Google Analytics is a free comprehensive tool that allows you to track your web traffic and data. Google Analytics will show you how many people visit your site, individual pages,…

Twitter has added a Whatsapp share button for its users in India, the social media platform unveiled via tweet from its account dedicated to the country. The feature, which was…

Microsoft Ads announced a new, simplified Smart Campaigns setup experience on Thursday, September 8th. The update also includes a key new feature that sets them apart from Google Ads. If…

Getting users to your website is only half the battle. What kind of experience are they having when they get there? Can users find what they need with ease? We’ve…

According to data from Statista, 92.1% of U.S. marketers in companies larger than 100 employees use social media marketing to achieve a wide range of goals. Marketers in the U.S.…

Google announced a Core Algorithm Update on September 12, 2022. The response from the search community is generally positive although some corners of the Internet were noticeably muted. Core Algorithm…

Twitter has become a powerful marketing platform for businesses. It helps them connect with customers, build relationships, and promote their brand. Integrating pictures and links to products or services, store…

Google conducted an SEO office hours hangout in which someone asked if adding content on a regular basis was helpful for ranking. It’s a good question because it’s commonly understood…

The Truth About The Real ROI Of SEO SEO often involves a significant initial investment with a longer ROI than other channels. And once you let SEO slide, the recovery…

Social media has become a part of our everyday lives. The many platforms have revolutionized the way we communicate. They provide quick access to information and entertainment at the touch…

Bluehost announced a new point and click solution that makes it easy for virtually anyone to create an eCommerce store with WordPress. This is an opportunity for businesses for whom…

How often should law firms write new content? The answer depends on their goals. They should create informative content often if they want to get more leads or increase sales.…

With all the options on the market, deciding which SEO tools you want to use can be a bit overwhelming. There are many tools for keyword research, competitive analysis, keyword…

Have you ever tried to read something only to be put off by its difficulty? It happens to everyone, even the best educated and well-read people. Personally, I’ve tried to…

At last – the long awaited “repost” feature in Instagram is coming soon. But not for all users. On September 8th, a Meta representative confirmed to TechCrunch that they plan…

Based on the success of YouTube Search Insights, a keyword research feature released last year, the video-sharing platform is experimenting with three new features on the Analytics Research tab. The…

It is possible that what works in SEO now is not what you think. Contrary to popular belief, it’s not all about keywords and keyword research – though they certainly…

CPC (cost per click) is a common term used in paid advertising. It is also sometimes referred to as “pay-per-click.” This comprehensive guide will dive into the basics of CPC,…

Yahoo has announced a deal to purchase The Factual, a news rating company that scores media bias and credibility. Yahoo will implement this score to provide users with additional insight…

Law is a competitive industry, especially when it comes to SEO. But if you’re just focusing on the big keywords in search of traffic, you could be wasting a lot…

In a welcome update for website owners, Google made clear changes to its spam and abuse resource center on Google Search Central. The biggest updates include more robust suggestions to…

Social media is a part of modern life, so, naturally, more movies should embrace it as central to the experiences of the characters in the movies. An interesting trend with…

If you’re like every other marketer, you’re obsessed with watching the traffic on your site. And you throw your hands up when the traffic comes and doesn’t convert. Why aren’t…

Need to prove your SEO proposal’s ROI? Will your executive team only approve a proposal if it provides clear value to their business? You know what’s needed for SEO to…