Preparing and working with data takes a little work, but you’ll be an ol’ pro in no time with a little practice. It really is a lot easier than you…

With the mountain of competition in B2B, establishing trust with potential buyers is no easy feat. Unlike in ecommerce, where transactions are typically swift, and purchases are at far lower…

This post was sponsored by SE Ranking. The opinions expressed in this article are the sponsor’s own. If you’re hoping to win over new clients in 2023, the key is…

In a significant development, Google Analytics 4 is deemed legal in Europe following the recent adoption of the EU-U.S. Data Privacy Framework by the European Commission. The news comes amid…

Google’s John Mueller answered whether removing pages from a large site helps to solve the problem of pages that are discovered by Google but not crawled. John offered general insights…

Anthropic launched a significant upgrade to its conversational AI assistant, Claude 2, with 100k context windows. The new Claude-2-100k model provides improved performance, longer responses, and expanded access through a…

Unlocking B2B Visibility: Mastering YouTube’s Potential YouTube is a powerful platform for B2B marketers, but many organizations still need to start using it to its full potential. Ali Schwanke, founder…

Microsoft Advertising made several announcements in the past month about advertising capabilities for July 2023. These updates span from unveiling Predictive Targeting, an AI-based tool for increasing ad conversions, to…

With the economic downturn and the possibility of a recession looming, the need to secure new business is becoming increasingly essential. Remembering these points when entering the boardroom could be…

Google is investigating a service disruption affecting Google News indexing, according to the Google Search Status Dashboard. There’s an ongoing issue with indexing in Google News that’s affecting all sites.…

Are you concerned about syndicated content outranking your news content? Google reinforced its long-standing recommendation that publishers require syndication partners to noindex syndicated news content. The Twitter discussion began with…

Google announced today that it’s initiating a public discussion on developing new protocols and guidelines for how AI systems access and use content from websites. In a blog post, Google…

Are you looking for an alternative (or addition) to Google Analytics? Do you have concerns over privacy? Are you looking for something simpler? Do you just like trying new tools?…

Chrome DevTools is a free tool built into the Chrome browser. Its many features help you audit elements on your website in real time. Chrome DevTools is a powerful toolbox…

Reddit is a social network comprised of smaller communities, also known as subreddits. Subreddits are created and moderated by Reddit users to focus on specific areas of interest. Reddit has…

OpenAI announced expansion of availability of GPT-4 to all paying API users and the deprecation of older embeddings models. This change provides developers the ability to create even more powerful…

OpenAI announced on Twitter that all ChatGPT Plus users will have access to Code Interpreter. Code Interpreter will be available to all ChatGPT Plus users over the next week. It…

Last week, Google Ads Liason answered common questions and misconceptions about value-based bidding. Ginny Marvin took to LinkedIn and Twitter platforms for a week-long series of posts explaining the ins…

Major search and social platforms are playing hardball in response to Canada’s Online News Act. In a show of force, Meta, Facebook and Instagram’s parent company, locked Canadian users out…

ChatGPT can be a powerful creative tool when employed in the right way. Case in point: I asked ChatGPT to write an introduction for this article. Here’s what it gave…

A new report commissioned by Google estimates that artificial intelligence technologies could add over £400 billion to the UK economy by 2030. The report, compiled by the consultancy Public First,…

Microsoft and LinkedIn are taking steps to address the growing demand for AI skills in the workforce. Available through LinkedIn Learning, Microsoft is launching the AI Skills Initiative to provide…

The Journey from SEJ’s Infancy to Present Day It’s our 20th Anniversary! In this special commemorative episode, take an exhilarating ride back to some of the earliest SEO and search…

Threads, an Instagram app for text-based messaging, expected to launch on the App Store on July 6, will now go live in a few hours, according to the official website…

Looking for ways to scale your Google Ads account and advance your strategy? Are you optimizing for offline actions, too, like calls and sales? On June 21, I moderated a…

There’s a major shift underway in search engine results pages (SERPs), with generative AI being used by both Google and Microsoft to offer searchers a new way to find the…

The Swedish Authority for Privacy Protection (IMY) has cautioned companies against using Google Analytics due to surveillance risks posed by the U.S. government. The warning comes amid growing concerns over…

According to multiple data analysis firms, Twitter is experiencing a significant decline in visibility on Google. Data from Sistrix shows that Twitter’s search visibility decreased by 32% in the United…

OpenAI, the AI company known for its chatbot ChatGPT, announced it’s temporarily turning off the ‘Browse with Bing’ feature due to content-related concerns. This feature was available to ChatGPT Plus…

It’s been a little over six months since Open AI launched ChatGPT and rang in the next age of AI. Since then: Google has introduced Search Generative Experience (or SGE),…