Social Media Engagement Rates Dropping Across Top Networks
Do you know what social media success looks like for your business? Like most areas of marketing, results vary based on industry, target audience, and the ability to create content…
SEO news from around the world
Do you know what social media success looks like for your business? Like most areas of marketing, results vary based on industry, target audience, and the ability to create content…
Keeping track of the latest industry news is hard to do. Enter: the SEJ Sum-Up. Every Friday, we condense the top stories you need to know – from search to…
As an industry in a constant state of flux – thanks to changing algorithms, user needs, and competitor content – search engine optimization is a field that demands professionals stay…
How does Google Search Console use product schema markup? Does semantic HTML make it easier for search engines to understand your website? Competition is fierce, and you need every easy…
Microsoft published new insights into how AI-powered Bing and the Edge browser are experiencing phenomenal growth. They shared that they expect continue growth as more features and capabilities are rolled…
PPC has many components, constantly evolving with new technologies, feature enhancements, and tactical tips. Today, our recommendations focus on the following key concepts for a fresh perspective or next-level optimizations.…
Wish you could get the best of both worlds – lower cost-per-click (CPC) and more high-quality leads? Wondering how to make the most of your 2023 paid marketing budget? One…
TikTok announced a new way for creators to monetize their content: TikTok Series. Series allows creators to put video collections behind a paywall. TikTok users who want to see Series…
Google has introduced a new feature that will make creating and activating campaign audiences in Google Ads easier. With this new update, you can access the Google Analytics 4 (GA4)…
Google is bringing its updated mobile search results design to desktop, the company announced today. The new layout will help users quickly identify websites in search results and ads. What’s…
DuckDuckGo, the privacy-focused search engine, has unveiled DuckAssist, a new feature that generates natural language answers to search queries using Wikipedia. This marks the first in a series of AI-assisted…
The United States Government National Vulnerability Database (NVD) published an advisory about a vulnerability discovered in the WP Statistics WordPress plugin that affects up to 600,000 active installations. The vulnerability…
Being a member and supporter of the Women in Tech SEO community, SE Ranking – which is an all-in-one, comprehensive SEO toolkit – is on a mission to make SEO…
TikTok, the Chinese-owned social media app, could be banned in the United States following the introduction of a new bill by a bipartisan group of senators. The Restricting the Emergence…
YouTube is making immediate changes to its ad policy, allowing creators to monetize content that contains a moderate amount of profanity. The update, effective March 7, comes after creators raised…
The United States National Vulnerability Database published an advisory of an XSS vulnerability affecting the popular Metform Elementor Contact Form Builder, which exposes over 200,000 active installs to the vulnerability.…
Google has announced it’s rolling out Performance Max for travel goals to advertisers worldwide. According to Google’s data, this new option for hotel advertisers comes when searches for “book a…
Microsoft is announcing local search ads for Bing, a new ad experience that can help businesses enhance local visibility and stand out from competitors. Additionally, Microsoft is rolling out several…
If you run a SaaS company and are looking to get into SEO as a growth strategy, it may seem on the surface that SaaS SEO is no different than…
Mark Zuckerberg, CEO of Meta Platforms, announced the creation of a top-level product group that will focus on turbocharging Meta products with generative AI. AI teams from across the company…
LinkedIn is launching collaborative articles, a new feature that uses AI-powered prompts to encourage users to share knowledge and insights on various topics. Collaborative articles have the potential to generate…
Snapchat announced the addition of a new feature, My AI. My AI is a chatbot based on OpenAI’s ChatGPT that can engage with Snapchat users. Snapchat joins Meta, Spotify, YouTube,…
Brave announced a new AI-based rich result in its search engine results pages that feature an AI summarization of the content instead of the usual meta description. In in some…
Technical SEO tools are plentiful. However, tools are just part of the equation. Tools are useless without an experienced technical SEO professional to guide the strategy and ensure successful results.…
Google updated their Search Central Developers Job Posting page to remove South Korea as a region in which the Job Search Experience is available. Google Search Experience A Search Experience…
Today’s Ask An SEO question comes from Dean, who asks: SEO is the buzz but many businesses don’t understand the turnaround to ROI. We support paid media as a faster-acting…
LinkedIn highlights a series of recent updates that can help job seekers find suitable opportunities and catch the attention of recruiters. With an all-time high job-seeking activity on LinkedIn, these…
I’m a big fan of Robert Rose, the Chief Strategy Advisor of the Content Marketing Institute (CMI) and Chief Troublemaker of The Content Advisory. He’s a content marketing pioneer and…
Carefully crafted content is key to leading your customers down the sales funnel. But how do you make sure you’re reaching your target audience with the right content at the…
YouTube’s new lead, Neal Mohan, has announced the company’s priorities for 2023, emphasizing its commitment to supporting creators and artists on its platform. In a challenging macroeconomic climate, Mohan stated…