SEO news from around the world
Looking to start a career in social media marketing? It’s a wise move. According to LinkedIn, there are currently 860,000 vacancies for digital marketing specialists alone. And with more than…
When you compare what customers say they want to what your business offers – you might find a mismatch between the words you use to market your business versus the…
Google Analytics 4 administrators now have greater flexibility in how web conversions are attributed to marketing channels. Google recently added an “Attribution Settings” option to choose whether conversion credit is…
Google is set to introduce Interaction to Next Paint (INP) issue reporting as a part of its Core Web Vitals report in Search Console. This development is a proactive step…
Google announced that first click, linear, time decay, and position-based attribution models in Google Ads are going away in mid-July. Google states in an update to a previous announcement: “As…
MozCon 2023 is fast approaching (taking place August 7 & 8), and we here at Moz are so excited to see all the IRL and virtual attendees! As the event…
By now, all SEO experts and digital marketers are familiar with the term “going viral.” Odds are fairly likely that you’ve been in a room when someone has asked a…
According to a report by The Information, OpenAI, the company behind ChatGPT, is considering creating a marketplace for AI models. This AI ‘app store’ would let companies buy and sell…
At an advertising conference this week, Meta unveiled innovative new features for Reels, its short-form video product. Businesses can soon run ads between Reels on Instagram, an option previously exclusive…
In a striking revelation, more than 100,000 OpenAI ChatGPT account credentials have surfaced on illicit dark web marketplaces within the span of a year, from June 2022 to May 2023.…
This post was sponsored by Moz. The opinions expressed in this article are the sponsor’s own. With the rise of AI-powered tools, generative content, and large language models (LLMs), our…
Recently, there was a discussion on Twitter about the validity of using custom elements in the <head> section of web pages. Custom elements are part of the Web Components specifications,…
Today’s Ask An SEO question comes from Fadi, who asks: When Google says human first, does that mean we should search for other articles with high backlink profiles rather than…
Big tech shakeups continue as the EU orders Google to divest parts of its advertising business. The Wednesday announcement results from the competition commission’s accusations against monopolies. The order comes…
The Trade Desk, highly known for its demand-side platform, announced a significant upgrade to its programmatic platform. Following a multi-year investment in AI and removing Google Open Bidding from the…
In today’s digital world, where personal information is so easily accessible online, protecting your privacy is crucial. Recently a Reddit user wanted to remove personal information from Google Search. Their…
Google is suing an online marketer for violating it’s terms of service and to prevent the defendant from causing additional harm to Google as well as to business owners and…
Not all content is made equal, and not every blog post receives external links. Getting inbound links for every blog article is unbelievably time-consuming due to the amount of outreach…
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Informational SEO content, by itself, only drives traffic.…
Google’s Gary Illyes and others answered many questions related to AI at Google Search Central Live Tokyo 2023, sharing new insights about Google’s approaches and recommendations on AI generated content.…
The National Telecommunications and Information Administration (NTIA), a United States Department of Commerce division, called for public commentary on strategies to encourage accountability in trustworthy artificial intelligence (AI) systems. The…
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Explore the role of demographics, engagement, and personalized…
The Google Search team organized Google Search Central Live, Japan’s first in-person event since the 2019 Webmaster Conference. #SearchCentralLive Tokyo is about to begin and we couldn’t be more excited!…
Unlocking Your Brand’s Potential with WordPress: Insights from the Executive Director Have you ever wondered how WordPress can transform your brand’s narrative and enhance your online presence? Executive Director of…
If multiple posts on your website are competing for the same keywords, you’re essentially cannibalizing your own SEO efforts. But why pit your pages against each other and diminish their…
With so many people scouring the web each day looking for helpful, fast, and accurate information, it makes sense that there are plenty of great search engines that can help…
Squarespace announced that it is acquiring all assets of Google Domains, including the transfer of approximately 10 million domains, with the transaction expected to close by the third quarter of…
Looking to boost rankings of key product pages while also driving secondary KPIs? Hoping to get your products on the first page of Google? On June 7, I moderated a…
According to a broadcast from Mark Zuckerberg, CEO of Meta, via the Meta Channel, Instagram Broadcast Channels are becoming available to users worldwide. Here’s what you need to know, including…
How to generate a snapshot SEO report in seconds with Domain Overview Time. Resources. No matter the day, month, year, or algorithm update, these are 2 commodities of which SEOs…