Can’t seem to find the PPC answer you’re looking for? Let Search Engine Journal help you! Getting to know PPC takes time and effort. Our industry is constantly evolving, and…

Google is getting ready to sunset Universal Analytics, which was the standard version of Google Analytics before GA4, in mid-2023. To be exact – July 1, 2023 is the date…

Every business out there wants to attract more online visibility – especially on Google. How can you get in front of just the right people in local search listings and…

Google’s John Mueller recently answered the question of whether internal links in the footer or header are used differently by Google. Google’s John Mueller gave an explanation of the slight…

Google search ranking factors can gain and lose prominence over time. A factor that carried a lot of weight with Google years ago may not carry much at all in…

Cloudflare announced that they are offering a Web Application Firewall (WAF) free of charge to subscribers on the free plan. The WAF will provide access to the WAF user interface…

Does syndicated content affect organic search rankings? In some cases, syndicated content is viewed as spam. In others, it can outrank the original content. And yet syndication is a widely…

Does it seem harder to attract new customers lately? Ecommerce is filled with so many incredible opportunities, yet there is so much competition. The good news – we know it’s…

Tired of sinking your blood, sweat, and keystrokes into content that doesn’t perform? If you feel like you’re constantly cranking out new content only to see it disappear into the…

Increasing online competition and advancements in search technologies mean that writing content is about more than just having a solid grasp of the English language. Great content that performs well…

WordPress announced the release of a plugin called the Performance Lab plugin. It was developed by the WordPress performance team that is designed to help WordPress sites speed up. The…

Local SEO is a pretty complex beast. There are many moving parts that are just not part of an organic enterprise strategy. And, when it comes to franchises and Local…

I’ve spent more hours than I care to admit searching for the best Mexican food, thumbing through Instagram posts, and picking the brain of local bloggers. In pursuit of my…

If you create content for clients, the initial stages after they hire you are exciting. You know the possibilities for helping them hit their brand goals with incredible content are…

A huge part of the link building process is outreach. This is the step where you approach other websites and see if they will link to you. They may link…

Review sentiment reflects the prevailing opinion shared by customers in reviews of a business’s products or services. Whether the sentiment is positive or negative is thought by some to have…

WordPress announced a security update to fix two vulnerabilities that could provide an attacker with the opportunity to stage a full site takeover. Among the two vulnerabilities, the most serious…

Establishing a consistent SEO structure within your company? Wouldn’t it be nice to solve every technical SEO problem in a standardized, easy-to-follow manner? We know, with constant changes internally and…

A visible “ALT” badge, and exposed image descriptions, are among the features Twitter is testing to improve image accessibility on mobile and desktop. In an announcement, Twitter states it’s testing…

There are multiple ways to redirect a webpage or an entire website, the two main ways being either a 301 or 302 HTTP response code. Choosing the right one for…

Facebook group admins can utilize a new set of features to automatically moderate content, along with new tools to grow their community. This series of features is collectively designed to…

Imagine the despair you would feel seeing your new Shopify store’s organic traffic tank, sales evaporate, and page 1 rankings drop from search results. After spending months building out your…

Google’s John Mueller discussed various scenarios of how the page experience ranking factors did and did not influence rankings. He didn’t downplay Core Web Vitals (CWV) as a ranking factor…

Does the inclusion or exclusion of the www in a URL affect organic search rankings? Some SEO professionals have claimed that domains using a www rank higher than domains not…

For many of us, proper spelling and grammar have become the norm in our work lives. But no matter how good your score is on Grammarly, do search engines really…

Anyone who has done SEO for a period of time has heard the myth of Google’s 200+ ranking factors. To be fair, the 200 number may have been somewhat accurate,…

Google is working on ways to show more short-form video in search results, saying it’s a clear and concise format for satisfying certain queries. This was stated in latest Search…

Schema markup is a type of microdata that creates an enhanced description Google might use in search results as a rich snippet. In essence, it’s a shared vocabulary that enables…