SEO news from around the world
Businesses using Google Ads to drive in-store visits now have more control over smart bidding with the ability to set custom conversion value rules. Conversion value rules allow businesses to…
Have you ever tried to read something only to be put off by its difficulty? It happens to everyone, even the best educated and well-read people. Personally, I’ve tried to…
Google Shopping ads are visual ads that appear when a user searches for a product on Google. Here’s an example of Shopping ads when a user searches for . Screenshot…
Hello, my fellow search industry friends. I hope this article can help distract you for a few minutes and give you some respite while reminding you that not all elements…
Twitter is internally testing an edit feature that will allow users to modify tweets for up to 30 minutes after publication, the social media company announced in a tweet. if…
Vocabulary size and difference are semantic and linguistic concepts for mathematical and qualitative linguistics. For example, Heaps’ law claims that the length of the article and vocabulary size are correlative.…
Nothing is more frustrating than a slow website. Slow load times disrupt the overall user experience and have negative impacts on the conversion potential of your landing pages. From an…
This post was sponsored by Notix. The opinions expressed in this article are the sponsor’s own. Want to increase visits to your site? Hoping to continue nurturing visitors along their…
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Sustainable marketing, purpose-driven marketing, and corporate…
Google addresses reports that the helpful content update has a minimal impact on search results, reminding everyone it’s still rolling out. After one week into the launch of the helpful…
Instagram publishes new best practices for creators to follow to increase their eligibility for recommendations. Recommendations are photos and videos you see on Instagram from accounts you don’t follow. Recommended…
Maintaining the search presence for a website depends on multiple technical factors working correctly. This 20-minute SEO checklist provides a high-level overview of the state of your search presence and…
Instagram, like social media marketing in general, is an ever-evolving ecosystem. And getting the best Instagram engagement depends upon the industry you create content for and your target audience. On…
WordPress released an update containing bug fixes and security patches to address three vulnerabilities rated as severe to medium severity. The updates may have been downloaded and installed automatically, so…
Sometimes SEO and other marketing integration can be overlooked when you’re doing migrations or other developmental projects, especially on the ecommerce side. Holistically, you can’t do one without the other.…
Social media is a part of modern life, so, naturally, more movies should embrace it as central to the experiences of the characters in the movies. An interesting trend with…
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. TikTok has absolutely taken the world…
Do you know what it takes to scale and run a successful enterprise SEO strategy? Understanding the intent behind a search term and how to serve relevant content is a…
Twitter is rolling out a feature similar to Instagram’s close friends that allows users to make select tweets visible to a small group of people. Following a successful test in…
Twitter is working on new timeline options that will integrate Tweets and other media around specific events or themes. Initially announced on June 11, 2022 by the social media platform’s…
LinkedIn is expanding access to professional certifications through new partnerships with Meta, Oracle, and IBM. Professional course content and certifications offered through LinkedIn allow people to enhance their skill set…
YouTube is adding more metrics for creators in its main app, bringing it to parity with the YouTube Studio app. Additionally, YouTube is upgrading Live Control Room with the long-requested…
I recently discovered that 10 pages on our website accounted for over 61.2% of our total clicks reported in Google Search Console (GSC) in the last three months! This is…
TikTok has firmly cemented its place in our day-to-day as one of the fastest-growing social media networks. It’s quickly become the go-to place for short-form video content and is ruffling…
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Our inbound lead generation is highly…
Attract Potential Clients With A Clear Road To SEO Success Set yourself or your agency apart from competitors by having a detailed SEO forecast in place for any new business…
Google shares six SEO tips that combine structured data and Merchant Center to get the most out of your website’s presence in search results. Alan Kent, a Developer Advocate at…
Everyone knows good content needs to serve a purpose. Whether it’s informative, persuasive, or awareness-focused, every word on your website should have a clear goal it’s trying to achieve. But…
Sometimes search engine optimizers get so caught up in the job’s minutiae that they forget any website’s main purpose. It’s not to game an algorithm to rank higher on a…
Adding unique, quality images can be a great help for SEO. Often, when you’re writing an article, it’s hard to find the right image to illustrate it – especially if…