Google Explains Rendering and Impact on SEO
Google’s Martin Splitt participated in a webinar about web page rendering and how it impacts SEO. Rendering is what happens when a browser requests a web page, it’s a key…
7 Ways to Use Google Trends for SEO & Content Marketing
Google Trends is the only keyword research tool that offers insights based on actual Google search data. These seven tips on how to use Google Trends will show you how…
How to Create the Ultimate Customer-First Content Marketing Plan
Get Qualitative & Quantitative Data Surveys can help you uncover a range of useful data on your current and target customers. They can include anything you want to know, from…
Top Technical SEO Tips & Tools [Webinar]
Have you checked your website’s health lately? Your website might look great on the surface, but have you checked deeper? Attending this webinar is essential if you want a healthy…
Prioritizing Technical SEO Issues [Podcast]
Are you considering a site migration? Migrations are a challenging – and sometimes dreaded – step in SEO. With site migrations, chances are you’re going to run into technical issues…
2021 Local SEO Holiday Success: A Ready Response for Each Customer
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. First, let me pull up the…
How Does Machine Learning Work in Paid Search Marketing?
All modern ad platforms now factor machine learning into their algorithms. Managing successful campaigns requires an understanding of the machine learning in each ad network. This Ask the PPC question,…
7 SEO Crawling Tool Warnings & Errors You Can Safely Ignore
In many cases, what an SEO crawler marks as a fatal error needs immediate attention – but sometimes, it’s not an error at all. This can happen even with the…
Content Repurposing for Travel Brands: A Complete Guide
When it comes to marketing in the travel industry, content is everything. From entertaining travel vlogs created by influencers to blog posts sharing unique insight into destinations, having a killer…
The Ultimate Guide to Digital PR
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Note: This article was written with…
How to Prioritize Technical SEO Issues Without Rocking the Web Dev Boat
Do any of these sound familiar from dealing with your IT or development team? “Why didn’t they run this by me first?” “Were they even thinking about SEO when they…
A Statement of Land Acknowledgement, Published Today With Gratitude
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. From today, if you visit the…
Google Halloween Search Trends For 2021
Google shares data about the top trending Halloween-related searches this year, such as most popular costumes, top haunted house locations in Maps, and more. Every year Google publishes Halloween search…
Crawl Budget – Moz
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. In today’s episode of Whiteboard Friday,…
Google Search Console Adds More Detail to Error Reports
Google is adding more detail to Search Console reports in an effort to assist SEOs with resolving rich results errors. The company made an announcement on Twitter that reads “Today…
Google Local Filler Content Isn’t Good UX, and Needs Revisions
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Did you ever turn in a…
Is It a Google Ranking Factor?
Canonicalization is loosely connected to search rankings, but would it be a stretch to call it a ranking factor? You may have heard that the rel=”canonical” tag is a tool…
Reveal Your Rivals with True Competitor (Beta)
One of the biggest challenges in SEO is trying to convince your client or boss that the competition they face online may not match their legacy competitors and personal grudges.…
Is It a Google Ranking Factor?
Website size can vary from a few pages to millions. To the uninitiated, all pages on a site are equally important and anyone searching online should be able to find…
Intro to Python [Part 2]
Want to use Python, but don’t know where to begin? Britney and Pumpkin are here in their second episode as co-hosts with more great tips on how to get started!…
Why Search Console and Analytics Differ in Discover Reporting
Google’s John Mueller answered a question in the Office Hours Hangout about the discrepancy between Google Search Console (GSC) and Google Analytics when it comes to reporting on Google Discover…
A Complete Guide to Google Ads Editor
If you’ve used Google Ads for any amount of time, you’ve probably used Google Ads Editor. It’s a desktop application that’s invaluable for managing campaigns and making bulk changes. So…
Avoid the Pitfalls of Competitive Content Research
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Competitive research is a common and…
A Guide to Evaluating Prospects
E-A-T has been a hot topic when it comes to on-site content. But why, how, and when should you consider concepts in E-A-T with link building efforts? Your site cannot…
YouTube Rolls Out Automatic Live Captions to All Channels
YouTube is rolling out a series of updates to make content more accessible, which includes bringing automatic live captions to all channels. Previously, this feature was only available in beta…
Prioritizing Technical SEO Fixes – Moz
Faced with so many SEO tasks to worry about, how do you know which ones to prioritize? In today’s episode of Whiteboard Friday, Ola takes you through the important technical…
Google on Product Price As a Ranking Factor
Google’s John Mueller discusses product price as a ranking factor and explains whether it can impact the positions of ecommerce stores in search results. This topic came up during the…
Are We There Yet? The State of the Web & Core Web Vitals [Part 1]
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. No, please, do read on. This…
Google is Developing ‘Big Moments’ Feature For Breaking News
Google is reportedly developing a new search feature called “Big Moments” to highlight important information about breaking news events in real-time. The Information reports that Big Moments has been in…
The Death of Domain Diversity Has Been Greatly Exaggerated
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. It’s common to hear SEOs discuss…