Social media has been at the forefront of digital marketing for quite some time, and it’s unlikely this will change in the near future. In fact, we are still seeing…

Perplexity, an artificial intelligence (AI) research tool, added Claude-2, the latest AI model developed by Anthropic, to its platform. The announcement is part of Perplexity’s ongoing effort to enhance user…

Google Search Advocate John Mueller tackled myths surrounding redirect types in a video for Google Search Central and related discussion on X/Twitter. The discussion dispelled long-standing confusion about how Google…

The U.S. government National Vulnerability Database (NVD) issued an advisory about a vulnerability affecting Metform Elementor Contact Form Builder WordPress plugin that could leak sensitive information. Metform Elementor Contact Form…

Google Search Advocate John Mueller recently affirmed the ongoing importance of technical SEO, countering claims that its significance is dwindling. His statement comes in response to a comment on X,…

AI is a hot topic in the content marketing world right now – some marketers swear by it, while others are leery of its potential impact. So, how do you…

Google is implementing a new “Limited Ads Serving” policy to improve ad transparency and safeguard users from misleading ads. This policy targets unfamiliar or lesser-known advertisers whose ads may have…

Our new State Of SEO report provides insights into how SEO professionals are reacting to the rise of generative AI tools capable of producing written content. The report surveyed SEO…

Google announced a new way to run JavaScript that improves webpage responsiveness, helping publishers who use it to beat their competitors performance in a new core web vital metric. The…

The convergence of rising privacy concerns and regulation enforcement with fast-paced technology advancements has sparked a revolutionary transformation in how we approach marketing planning and execution. As technology continues to…

In a move that could redefine social media video content dynamics, the Meta-owned platform is working internally to extend the maximum length of Reels to 10 minutes. The possible new…

Google is adding more links to webpages within the AI-generated summaries in Search Generative Experience (SGE). This enhancement makes it easier for people to visit the webpages backing up the…

Wisdom from 3,890 Professionals in the Field Using data gathered from 3,890 SEO professionals for our annual State of SEO report, we’re ready to give you new insights on the…

YouTube announced that it’s rolling out new eligibility requirements for its YouTube Partner Program (YPP) to more creators across the globe. The expansion will give channels earlier access to monetization…

OpenAI has launched ChatGPT Enterprise, a high-level offering designed to provide robust security, privacy, and an array of advanced functionalities. This new product aims to be an integral assistant for…

Your website is your most important digital asset, serving as the online gateway to your business. But the value of your site is also why website migrations can be so…

The U.S. Government National Vulnerability Database (NVD) published notice of a critical vulnerability affecting the Forminator WordPress Contact Form plugin up to an including version 1.24.6. Unauthenticated attackers can upload…

Google announced the general availability of Duet AI, a new feature set to transform how users interact with Google Workspace with artificial intelligence (AI). Google’s Duet AI is a real-time…

YouTube has announced a new policy allowing creators to remove warnings for community guideline violations by taking educational training courses. This update marks the first time YouTube has provided a…

Despite the hype around artificial intelligence (AI) chatbot ChatGPT, most Americans remain unfamiliar and don’t anticipate it to impact their jobs, A recent analysis from the Pew Research Center found…

WordPress just released a free course on how to make money with a membership site that walks through the process of setting it up, deciding the best payment plans and…

As artificial intelligence (AI) systems create increasingly realistic synthetic imagery, Google has developed a new tool called SynthID to help identify computer-generated photos and artworks. While initially available to select…

This week’s Ask an SEO question comes from Manuel, who asks: “Is it feasible to implement topic cluster/pillar pages locally? Like create business licenses related to each page of the…

There is a lot of confusion about how SEO pros should both understand and, more importantly, leverage “entities” in SEO. I understand where this comes from, especially with the traditional…

Google has updated PageSpeed Insights with a new version of Lighthouse. The new version contains new audits, bug fixes and changes to scoring. Lighthouse 11 Lighthouse is an open source…

The search marketing industry has traditionally played catch-up to understanding new technologies deployed by Google and Bing. Here are six developments in SEO related to how search engines rank that…

YouTube recently provided creators with more details on how its Shorts algorithm works during an interview with Todd Sherman, the product lead for YouTube Shorts. The discussion aimed to clear…

Google has introduced new features and insights to help people find cheaper flights through Google Flights. In a blog post, Google announces search results now provide more information on historical…

We don’t have to tell you that the world of SEO is always evolving. You know that. While the overarching goal of SEO remains the same, year-over-year, the obstacles and…