5 Content Strategy Examples That Work (And Why)
Nailing down your content strategy is one of the best ways to grow your business. But that’s easier said than done. To help you with this, I want to dissect…
How to Do an SEO Competitor Analysis
Your competitors are a goldmine of information you can use to improve your SEO strategy. In this post, you’ll learn how to find that information with an SEO competitor analysis.…
An update on site names | Google Search Central Blog | Google for Developers
Friday, July 28, 2023 In May, we introduced support for site names for subdomains on mobile devices only, for English, French, German, and Japanese. We now support subdomains on all…
it’s a wrap | Google Search Central Blog | Google for Developers
Thursday, July 27, 2023 It’s been about a month since Search Central Live Tokyo concluded and about 2 weeks since SCL Jakarta! Looking back at the events makes us happy;…
SEO Community Spotlight: Raleigh
SEO communities around the world are struggling to get back to normal after COVID-19. Ahrefs is looking to highlight different communities globally to see if we can reignite some of…
Looking for Affordable SEO Services? Here’s What You Need to Know
Good SEO is not cheap. The expertise of the professional and the use of industry tools are just some of the factors that give quality SEO work its price tag.…
Continuous SEO: Can You “Complete” SEO?
Once you achieve your SEO goals and have a sustainable stream of organic traffic, is it time to refocus budgets to other channels? Can you really “complete” SEO, or should…
8 Types of Bad Links to Avoid
Have you ever wondered why your website isn’t ranking despite having quality content? Well, it could be because of the links you’ve been building. In the world of SEO, links…
15 Tactics to Boost Your Rankings (That Don’t Require New Content)
SEO is a long-term game. But that doesn’t mean there aren’t any low-hanging opportunities to improve your SEO. Not only will the tactics below improve your rankings, but they also…
How to Use Yoast SEO to Improve SEO
In today’s age of digital marketing, SEO is crucial for any business or individual with an online presence. But with so many factors to consider, it can be overwhelming. Fortunately,…
The Story of Blocking 2 High-Ranking Pages With Robots.txt
I blocked two of our ranking pages using robots.txt. We lost a position here or there and all of the featured snippets for the pages. I expected a lot more…
How to Build a Full-Funnel Marketing Strategy (w/ Example)
Strategies involving full-funnel marketing and omnichannel marketing can be confusing. Many articles on the topic discuss complex KPIs and goal tracking. This guide keeps it simple. Rather than giving you…
How to Earn Trust & High-Quality Links
Have you ever received an email like this from a stranger? Hey {First Name}, Just came across your post about {x}. Great stuff! I just published a resource that will…
How to Format a Blog Post (For Search Success)
When you’re writing a blog post, it’s easy to overlook the formatting. But how exactly should you format your blog posts to get more engagement and search success? Get to…
The Only 3 Keyword Monitoring Tools You Need
Keyword monitoring has two aspects. One is about tracking a page’s position in the search results, and the other is about monitoring websites and social media for the occurrence of…
What It Is & How to Do It Successfully
Digital content creation is the process of creating and publishing content on digital platforms, like websites, social media, and more. In this post, you’ll learn how to create digital content…
Sitemaps ping endpoint is going away
The Sitemaps Protocol was introduced in 2005 to help search engines with the discovery of new URLs, and also to help with scheduling new crawls of already discovered URLs. It’s…
AI Copywriting (Tools to Improve Efficiency)
AI copywriting has become popular quickly, but which tools should you use to increase the efficiency of your copywriting efforts? I’ve tested many different AI tools. And in my opinion,…
How to Become a Better Writer (Beginnner’s Guide)
Becoming a better writer takes time. From pitching your idea to getting published—it’s a long process. But what are the best ways to become a better writer, and how can…
How to Use PageSpeed Insights
PageSpeed Insights (PSI) is a tool provided by Google that analyzes a page’s performance and provides suggestions for improving its speed and user experience. PageSpeed Insights works by analyzing a…
How to Find Quality Backlinks for Your Website
We all know that link building is a crucial part of any SEO campaign. But to be successful, it is all about quality over quantity. This is where the process…
Finding a Good Blog Niche (The Easy Way)
If you want to create a blog but don’t know where to start, it’s worth putting in some time to find a good blog niche. But how can you find…
First Input Delay (FID) – Defined, Measured, & How to Fix
First Input Delay (FID) is the time from when a user first interacts with your page to when the page responds. It measures responsiveness and is one of the three…
Largest Contentful Paint (LCP) – Defined, Measured, & How to Fix
Largest Contentful Paint (LCP) is the amount of time it takes to load the single largest visible element in the viewport. It represents the website being visually loaded and is…
Reporting search quality issues with a new user feedback form | Google Search Central Blog | Google for Developers
Wednesday, June 14, 2023 In October 2022, we rolled out the Search Essentials, providing clarity on the policies and practices Google follows to protect users and serve high-quality results. Sites…
Cumulative Layout Shift (CLS) – Defined, Measured, & How to Fix
Cumulative Layout Shift (CLS) measures the visual stability of a page as it loads. It does this by looking at how big elements are and how far they move. It’s…
Improving prominence reporting in the Search Console video indexing report | Google Search Central Blog | Google for Developers
Monday, June 12, 2023 One of the main reasons for Google not to index a video on your pages is that Google couldn’t identify a prominent enough video to qualify…
Is It OK to Remove 301 Redirects After a Year? We Tested It
In 2021, Google’s Gary Illyes said on Twitter that redirect signals consolidate permanently to the new location after one year. after 1 y all signals had time to pass on…
6 Web Analytics Tools to Level up Your Site
Web analytics tools allow you to collect, analyze, and report website data. If you’re a marketer or a business owner looking to improve your site, these are the kind of…
Search Central Live Jakarta 2023 | Google Search Central Blog | Google for Developers
Send feedback Stay organized with collections Save and categorize content based on your preferences. Wednesday, June 7, 2023 A few weeks back, we announced that Search Central Live is coming…