One of Twitter’s best features is also the most difficult to find. Twitter’s advanced search is, ironically enough, not easy to locate. Many people are surprised to learn it even…

Worried about your local business’s online reputation? Are the reviews you receive truly helpful or harmful? Would you like to reach five stars by being able to detect and meet…

This post was sponsored by puntorojo. The opinions expressed in this article are the sponsor’s own. Ready to upgrade your SEO knowledge at the largest, multilingual SEO event in 2022?…

Working in digital marketing, stress is inevitable. It’s part of the job description. You can’t be effective without pushing your personal limits from time to time. But, if you’re always…

Remember the good old days when SEO professionals tried to bamboozle search engines with the “keywords” metatag? It might be happening again through schema stuffing. This time, though, it could…

If you’re at a mid-level agency moving into the enterprise-client space – whether gradually or at warp speed – you have probably realized that you’ll need as many automated workflow…

We all know how important it is to deliver the right message at the right time, to the right customer. When Google introduced Video Ads, this was a way to…

There are plenty of business owners and digital marketing generalists who can handle the everyday management of their own SEO. Even at the enterprise level, you may have web developers,…

Social media is a pillar of many people’s daily lives. The Digital 2022 April Global Statshot Report found that there are 4.65 billion social media users on the planet. That’s…

There is a new data revolution happening, and it’s sweeping across the industry so quickly that many SEO and digital marketers are struggling to make sense of the insights and…

Podcast intros are an important quality of a successful podcast. The right intro sets the podcast on a path to success. These seven tips will help your podcast build an…

SEJ is thrilled to announce that Amanda Zantal-Wiener is our Editor-In-Chief! This is a newly created role focused heavily on leadership and strategy. Amanda will be overseeing the entire editorial…

Google News has been around for two decades. And now more than ever, the internet is many people’s primary news source. Gone are the days of buying a newspaper in…

Gift giving is like targeting in digital marketing. You’re attempting to “message map” the perfect gift based on what you know about the person while sticking to an agreed-upon budget.…

Every marketer will tell you – creating high-quality content is no easy feat and getting page views, shares, and conversions is even harder. But useful, engaging, and easy-to-find content is…

It is with tremendous pride and excitement that I announce the promotion of Miranda Miller, an editorial and content strategy champion, to Senior Managing Editor. While this promotion actually happened…

If you are reading this article, it is almost certain that you have been bombarded with the term personal branding and its relevance in the world of business. You may…

In a new video from Google, Developer Advocate Alan Kent shares six ways to optimize JavaScript to improve the performance of your website. Kent identifies common performance problems caused by…

The Jobs to be Done (JTBD) framework, also known as Jobs Theory, is a method of analysis used to support innovation in product development and marketing. JTBD has existed in…

Google has launched Interview Warmup, a new tool that uses artificial intelligence to help people prepare for job interviews. Part of the Grow with Google and Career Certification initiatives, it…

TikTok is adding a new feature that will allow users to credit video creators and trend originators. By allowing users to tag, mention and credit a video in posts, it…

Back on Feb. 11, 2022, the marketing team at SE Ranking, then located in Kyiv, Ukraine, invited me to give an online presentation about my Search Engine Journal article entitled,…

Imagine you’re researching for a blog post. You find a fantastic image that adds a lot of depth to your content. The problem is, that the site where you found…

If done correctly, infographics are a great visual to grab the readers’ attention while effectively communicating key points you want them to focus on within your content. There are numerous…

SEO (short for search engine optimization) is the practice of tweaking your website so that it ranks higher on search engines like Google. If your site isn’t ranking as high…

Google has come out swinging against a law proposed by the Canadian government that would force the search engine to pay publishers for listing content. Canada’s proposed Online News Act…

Meta released its latest widely viewed content report showing what the most popular posts were for the second half of 2021. In addition, the report includes statistics about content that…

A goal is only as useful as the thoughtfulness of creating it. Like many overused marketing terms and cliches, a “goal” can become an overbearing or meaningless word or purposeless…

On a day when most of Madison Avenue was focused on the TV Upfronts, TikTok launched Branded Mission this morning. It’s an innovative (and subversive) way for brands to crowdsource…

Remarketing tools effectively direct advertisements to people who have already shown an interest in your business. Your team might consider remarketing as a way to reengage with customers to get…