Adding images to written content can help add context for readers and keep them engaged for longer periods. In turn, that could lead to more time on site, which increases…

Google Ads is relaxing its policy on the use of stock photos in image extensions, meaning you’re no longer required to source your own visuals. This update is part of…

Ordered and unordered lists are commonly used in web content to present related items, step-by-step instructions, etc. in an organized way. Using the <ul> element with <li> child elements creates…

A serious code execution vulnerability in Log4j has security experts warning of potentially catastrophic consequences for enterprise organizations and web apps. The vulnerability, listed as CVE-2021-44228 in the Apache Log4j…

If you’ve ever run from the shower to write down an idea or found a quarter in a birthday cake as a kid, you know how some of the best…

Editor’s note: As 2021 winds down, we’re celebrating with a 12 Days of Christmas Countdown of the most popular, helpful expert articles on Search Engine Journal this year. This collection…

The WPS Hide Login WordPress plugin recently patched a vulnerability that exposes users secret login page. The vulnerability allows a malicious hacker to defeat the purpose of the plugin (of…

Alexa.com announced that it will be retiring its marketing services after 25 years. Founded in 1996, Alexa was subsequently acquired by Amazon in 1999. It was initially known for providing…

A new professional mode for Facebook profiles enables users to make money with features that were previously exclusive to Facebook Pages. In addition, Facebook Pages are getting new capabilities that…

You’ve probably seen seller ratings show up in Google advertising – or perhaps in organic search where they’re being tested. They’re the one- to five-star ratings that sometimes display in…

We all know that the last two years have been exceptionally tough for travel and tourism, from the biggest corporations all the way down to small local businesses. For most,…

A new guide from Google goes over the acceptable ways to incorporate user generated content (UGC) on your website to ensure you’re following the company’s guidelines. To assist websites with…

Ready to build your first website? Are you shopping for affordable WordPress web hosting? There are multiple types of web hosting solutions to choose from: shared hosting, dedicated hosting, cloud…

This year has been a wild ride when it comes to Google My Business (GMB) – erm, I mean Google Business Profile (GBP). The most notable change in 2021 was…

Facebook announced a new AI technology that can rapidly identify harmful content in order to make Facebook safer. Th new AI model uses “few-shot” learning to reduce the time for…

Is tagging important for SEO? A lot of SEO professionals will respond with a tentative, “It depends.” Make no mistake – done incorrectly, tagging can actually have counterproductive impacts on…

Google’s annual recap of the year’s top trending searches offers dozens of ideas for content publishers looking to capitalize on long-tail keyword opportunities. Data on the top trending searches is…

You’ve probably noticed an influx of seasonal television advertising campaigns by retail brands in the build-up to Christmas. These spots tend to attract widespread media coverage and acclaim upon their…

This week’s Ask An SEO question comes from Alan in Calgary, Alberta, who wrote: “I created EmailSanta.com in 1997. I’ve been an avid follower of SEJ and with your help,…

Google changes how search results for news stories are presented on desktop by grouping together multiple results for the same story. This update is now in effect, which brings news…

Search engine marketing professionals working with web developers know the frustration of communicating the importance of SEO requirements. That visually stunning website masterpiece could possibly be an equally stunning page…

In a recent HTTPArchive Almanac article about CMS use worldwide, the author mentioned that all platforms score great on the First Input Delay (FID), a Core Web Vitals metric and…

This post was sponsored by Don’t Panic. The opinions expressed in this article are the sponsor’s own. Brought to the U.S. by Don’t Panic, who also deliver the US Search…

What if there were a more efficient way to notify search engines whenever your website content changed? Does it bother you that search engine spiders have to crawl every URL…

Since the beta version of Google News was first launched back in September 2002, the news search engine has changed dramatically. And over the years, many best practices of what…

Let’s get this straight… there is no such thing as a B2B Google algorithm. However, things run quite differently when you are targeting businesses and not consumers with your SEO…

Age-old stories and advice like the below from Brian Dean would have us believe that your server’s IP address will affect your rankings. Screenshot by author, July 2021 I mean,…

Ready to build your first website? Are you shopping for affordable WordPress web hosting? There are multiple types of web hosting solutions to choose from: shared hosting, dedicated hosting, cloud…

The security alert company HaveIBeenPwned notified users that the profile information of 114 million Gravatar users had been leaked online in what they characterized as a data breach. Gravatar denies…