Category: SEO news

OpenAI has released an update to its popular language model, ChatGPT, to enhance its accuracy and improve its ability to…

The search marketing community is trying to make sense of the leaked Yandex repository containing files listing what looks like…

The financial vertical is a dynamic, challenging, and highly regulated space. As such, for businesses in this vertical, optimizing local…

ChatGPT produces content that is comprehensive and plausibly accurate. But researchers, artists, and professors warn of shortcomings to be aware…

Google Ads Liaison Ginny Marvin has announced that account-level negative keywords are now available to Google Ads advertisers worldwide. The…

Savvy digital marketers leverage user identification to create genuinely custom experiences for their customers because identity is a crucial part…

Twitter is making a significant change to its account suspension policy starting on February 1. Per an announcement from the…

Google Analyst Gary Illyes offers guidance on large robots.txt files, the SEO impact of website redesigns, and the correct use…

Of all the many, many functions available in Google Ads, I have a few that are my favorites. And sitelink…

Does a new year mean new content marketing best practices? Well, yes and no. Looking into the new year, there…

A successful search engine optimization strategy includes competitive analysis. The tools available today offer incredible value at generally reasonable fees.…

It may not look like one of the fancy, paid SEO tools you’re used to logging into, but Excel remains…

Link-building strategies, along with SEO tools, have certainly changed over the years. Since the old automated link-building tools that automatically…

Yoast SEO plugin founder, Joost de Valk, published a critical appraisal of the WordPress user interface (UI), saying that it…

Examining YouTube’s list of the top trending videos and top Shorts of 2022, as well as the YouTube Ads Leaderboard:…

The digital market is volatile and ever-changing. Everyone is competing for popular keywords, and artificial intelligence is changing content creation.…

During an economic recession, marketing budgets and ROAS typically comes under much more scrutiny. You should read this article for…

Large Language Models (LLMs) like ChatGPT train using multiple sources of information, including web content. This data forms the basis…

Since Elon Musk’s takeover of Twitter last October 27, 2022, things at the social media company have gone from bad…

Google updated their Google Discover feed guidelines to emphasize the most important elements to include in the feed in order…

Examining YouTube’s list of the top trending videos and top Shorts of 2022, as well as the YouTube Ads Leaderboard:…

Every month, 2.98 billion people around the globe open up their laptops or smart devices and navigate their way to…

Meta announced that the suspension of former president Trump from Facebook and Instagram will be lifted within a few weeks,…

Much of the web is ephemeral. Web pages exist until they don’t. The content on them exists until it’s updated…

Google has announced that Google Optimize and Optimize 360 will no longer be available after September 30. All experiments will…

Twitter is rolling out a new ad unit called Search Keywords Ads that allows users to promote sponsored tweets in…

During a recent earnings call with shareholders, the CEO of Microsoft, Satya Nadella, stated that artificial intelligence would eventually be…

Following the curtails of a 12,000-employee layoff on January 20th, the U.S. Department of Justice officially filed an antitrust lawsuit…

1. Give Your Site A Responsive Layout & Mobile-Friendly Design Your website looks cool and works like a charm on…

Google Search supports a variety of shopping experiences, known as merchant listing experiences, in its search results. These include product…