Google Ads’ new multi-format ads offer advertisers a broader reach on YouTube with in-stream, in-feed, and Shorts ads.

• Google Ads introduces in-feed and Shorts ads in multi-format ad options.
• VRC uses bumper ads and skippable in-stream, non-skippable in-stream, in-feed, and Shorts ads to reach more audiences.
• Utilizing three ad formats maximizes brand exposure at a lowered CPM.