SEO news from around the world
Generative artificial intelligence (AI) tools like ChatGPT are seeing rapid adoption, climbing faster than smartphones and tablets did after their release, according to new research from Emarketer. Emarketer reports that…
I attended the annual YouTube NewFront event at Google’s Pier 57 in New York City this year. At the time, back in May, I’d come to the event hoping to…
Google’s John Mueller participated in a lively discussion on Mastodon about domain names and SEO. His discussion began as a post about whether a dash (-) in the domain name…
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. I’m the kind of writer who hates to…
Amazon is reportedly testing a generative artificial intelligence (AI) tool for sellers that writes copy for product listings. This marks a significant move in integrating large language models (LLMs) into…
2023 has been a time of significant change in the online space, driven by the increased adoption of AI and other technologies. Are you doing enough to win over your…
Instagram announced music for carousel posts, collabs, and a sticker that invites followers to submit user-generated content. The series of new features provides users with enhanced ways to create, work…
Kavi outlines a four-step process for building resource and content libraries. The process includes auditing for technical and content-related issues, mapping out a new structure, migrating the content with redirects,…
Want to boost the effectiveness of your marketing campaigns, create more efficient team processes, and upgrade your customer experience? You need marketing automation. Marketing automation has become popular over the…
When it comes to building your website, choosing a domain name is one of the most important decisions you will make because it affects how the site is marketed and…
Google has announced the next testing phase of new features for Google Workspace users. Having commenced alpha testing, Google expanded the availability of eSignature to provide a more seamless signing…
Google plans to update mobile apps with Gmail translation, improving global business and marketing communications. Google has introduced native translation integration within the Gmail mobile app, extending the feature previously…
ChatGPT Custom instructions are now available for all users (except in the EU and UK) without a Plus subscription. Custom instructions are now accessible to ChatGPT users except in EU…
Google has launched a new free online course to teach beginners how to use Google Analytics 4 (GA4). The course aims to provide a starting point for people who want…
YouTube has announced new policies to fight spam and fraud on its platform. Beginning on August 31, 2023, links in YouTube Shorts comments and descriptions will slowly become unclickable. YouTube…
There’s no doubt that ChatGPT has emerged as a powerful, ground-breaking tool for marketers and business owners around the world. In fact, ChatGPT has been heralded as one of the…
Day two recap contributions written by Emilie Martin, Meghan Pahinui, Miriam Ellis, and Zach Edelstein. We’re back for more insights from day two, the final day of MozCon 2023! Day…
Google and Universal Music (and other music companies) may be in negotiations to license artists’ voices and melodies for songs generated by artificial intelligence (AI). This development, initially reported by…
NVIDIA hopes to open new doors for developing generative artificial intelligence (AI) models with AI Workbench. The enterprise toolkit is intended to make AI development more streamlined, efficient, and accessible.…
Google’s John Mueller, in an SEO Office Hours session, answered a question about whether the <article> semantic HTML element has an impact on Google. John answered the question directly but…
Explore new features in the latest Threads app update, including a list of your likes, rel=me support, and alt text for images. Instagram’s Threads has introduced six new features in…
With the holiday shopping season approaching, Google has announced several new features to help advertisers connect with customers and drive sales. Google is leaning into AI and machine learning to…
Google officially announced that it is downgrading the visibility of two forms of rich results, the HowTo and the FAQ. The FAQ rich results will essentially be phased out for…
As we have traversed from Universal Google Analytics to Google Analytics 4, many of us have been painstakingly transitioning tracking metrics to adhere to our new way of data analysis.…
Day one recap contributors were Emilie Martin, Vickie Wu, and Zach Edelstein. Today, we kicked off day one of MozCon 2023. That’s right – we’re back and better than ever!…
Simply enter details about your niche, and ContentShake will generate multiple topic ideas for you to choose from. Here’s how it works: Input a topic or keyword of your choice,…
Google has updated its best practices guide for Performance Max campaigns to include new strategies tailored for retail marketers. The guide outlines how retailers can create and optimize Performance Max…
X (formerly known as Twitter), seemingly focused on creating a more profitable environment for advertisers over the past nine months, introduced new brand safety features. These features could allow advertisers…
Google has published an updated version of its annual holiday advertising best practices guide, offering marketers several new recommendations to help maximize results. The new guide highlights the growing role…
Multilingual Mastery: Amplifying Your Business Reach Through Localization Have you wondered how to expand your business’ reach across different languages and cultures? Do you know what role multilingual and localized…