SEO news from around the world
Google has officially acknowledged that some internal documents recently leaked online are authentic. The files containing details about data Google collects and potentially uses in its search ranking algorithms ignited…
Want to reach more of your target audience, connect with them, and have meaningful interactions? Quality content marketing may be the ideal solution for you. But gone are the days…
This edited extract is from How to Use Customer Data by Sachiko Scheuing ©2024 and reproduced with permission from Kogan Page Ltd. Do you use personal data? I bet you…
This post was sponsored by SE Ranking. The opinions expressed in this article are the sponsor’s own. Wondering why your competitors rank higher than you? The secret to your competitors’…
Last month WordPress released a way to create or test WordPress sites on the desktop but the app was limited to Apple Mac devices. This month WordPress announces that WordPress…
Google has an incentive to encourage users to click its sponsored ads – but this should not be to the detriment of user experience. This aspect of Search seems to…
One of the most essential aspects of a profitable Google Ads strategy is reaching the right people, with the right message, while they’re searching. To do this correctly, you need…
If your face is still hot from having a really poor experience at a local business, you can forget to ask the most important question. Before you take to your…
Many SEOs are coming to the conclusion that the alleged Google data leak was not a leak, did not contain ranking algorithm secrets, was five years out of date and…
This post was sponsored by JetOctopus. The opinions expressed in this article are the sponsor’s own. If you manage a large website with over 10,000 pages, you can likely appreciate…
Inventory has always played a significant role in the way you sell on Amazon. Running out of inventory can impact your organic ranking and can impact your advertising strategy. Besides…
Over the United States holidays some posts were shared about an alleged leak of Google ranking-related data. The first posts about the leaks focused on “confirming” beliefs that were long-held…
An apparent leak of Google Search API documentation has sparked intense debate within the SEO community, with some claiming it proves Google’s dishonesty and others urging caution in interpreting the…
Google has announced that it will discontinue the chat feature in Google Business Profiles. The wind-down process will start on July 15, and the functionality will complete on July 31.…
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! Two weeks after Google rolled out AI Overviews (AIOs), we can analyze early data to gauge the impact…
Let me start by saying that I know you’re successful and probably wonder what you can learn from me as an agency owner, leader, or staffer. I will humbly admit…
Joost de Valk, the creator of Yoast SEO plugin, has created a new (and free) plugin for solving a site architecture problem that can silently diminish a website’s ability to…
Google Analytics introduces direct export to Google Sheets, streamlining data analysis and collaboration. Google Analytics now lets you export reports directly to Google Sheets. Exporting to Sheets enables deeper analysis…
Google announced that it is now indexing .epub documents, a format commonly used to print books for e-readers. Google is already showing EPUB books in the search index. EPUB File…
An analysis of 25,000 ecommerce queries by Bartosz Góralewicz, founder of Onely, reveals the impact of Google’s AI overviews on search visibility for online retailers. The study found that 16%…
Google is rolling out a new social profile feature that will allow you to view, manage, and share written reviews across Google’s various platforms. This feature was announced via an…
Emotional intelligence (EQ) is important in our work and personal lives. It helps us manage and resolve conflict and support others with empathy, which in turn helps us build stronger…
Even if you weren’t born yet in 1980, you may have heard this American pop culture catchphrase stemming from an episode of the wildly popular soap opera Dallas, in which…
Web directories, once tools for discovering websites in the early days of the Internet, have evolved over the past two decades. While the rise of Google led many to assume…
Google’s rollout of AI-generated overviews in US search results is taking a disastrous turn, with mainstream media outlets like The New York Times, BBC, and CNBC reporting on numerous inaccuracies…
Marketers take note: If you want to execute a strong, seamless content strategy, you need a content calendar. Content calendars aren’t just about organizing your upcoming posts; they also help…
So, some of these stories become more interesting when, instead of presence, we look at share of voice. So, share of voice is a metric we have in STAT that,…
Google’s Search Liaison, Danny Sullivan, has confirmed that the search engine hasn’t launched algorithmic actions targeting site reputation abuse. This clarification addresses speculation within the SEO community that recent traffic…
A keynote at Google’s Marketing Live event showed a new AI-powered visual search results that feature advertisements that engage users within the context of an AI-Assisted search, blurring the line…
In its nearly 20 years of existence, Reddit has built a robust, dynamic, and highly engaged community. It has cemented itself as not only one of the key influencers for…