If your keyword tool says nobody’s searching for a keyword, should you bother targeting it? Although the obvious answer is “no,” there’s been a lot of chatter about the benefits…

People say all kinds of things are ranking factors. But the truth is that Google has never confirmed most of them. This leads to a lot of misinformation and bad…

Imagine if your website (or clients) could rank for every single keyword related to a desired niche. Enter topical authority. Now imagine that you could even achieve this with no…

Search for “how to promote your blog,” and you’ll see hundreds of strategies. But not all of them work. Believe us—we’ve tried them. These are the seven that have worked…

Building a keyword strategy is the process of deciding what keywords to target and prioritize in organic search. There are many ways to do it, but all methods pretty much…

If you’ve ever tried to hire freelance writers, you probably ended up with thousands of applications. This usually leads to you asking yourself two questions: How do I choose the…

Content marketing is a popular type of marketing for SaaS marketing. Many companies have succeeded with it. HubSpot, Ahrefs, Zapier—the list goes on. Despite that, there is no one way…

Local online marketing is a set of marketing tactics that use the internet to target potential and existing customers within a business’s physical location. Online marketing is a crucial aspect…

I’ve managed Ahrefs’ social media accounts for nine months now—and it’s been a journey, from experimenting with content formats to figuring out what engages people the most. To keep things…

Hundreds of factors could improve your Google rankings. But some are more difficult to influence than others. For that reason, if you want to rank higher, you need to be…

SEO KPIs (key performance indicators) are the most important SEO metrics that are closely tied to business growth. They determine the actions you take, so you should choose the KPIs…

Are you an affiliate marketer who wants to earn more money? Then read on—the following nine affiliate marketing tips were learned over my decade of experience creating and growing six-figure…

An SEO audit is where you find opportunities to improve a site’s search performance. It involves finding technical, on-page, content, and link-related issues to fix or improve. Everyone’s SEO audit…

There are thousands of affiliate marketing programs out there. However, not all of them are beginner-friendly. Some are more complex than others. That’s why we created this guide to the…

But how much money does the average affiliate marketer make, really? Is it actually a good business model? Today, I answer these questions and talk about how you can get…

Every business wants to be featured in top industry listicles. This gets you more backlinks and visibility from websites that rank well for keywords like “best X tools” or “top…

Every writer knows the pain of staring for hours at a blank page and producing nothing. But you don’t have to start your draft on an empty Google Doc. It’s…

Getting more traffic to your website from organic search can be done in three ways. You can either: Rank higher for existing keywords Rank for more keywords Get more clicks…

E-commerce SEO is about understanding how people search for what you sell, then creating and optimizing pages to rank for those terms. That may sound easy enough, but avoiding technical…

“Discovered – currently not indexed” means Google knows about the URL but hasn’t yet crawled or indexed it. Follow this five-step process to diagnose and fix the issue. If you…

Affiliate marketing is one of the best ways to create a passive income, work from anywhere, and create more freedom in your life. But how does one become an affiliate…

Growth hacking has long been touted as a “unicorn” marketing strategy that rapidly grows a company’s sales through the roof. But does growth hacking still work after a decade since…

The web is one of the best places to go if you want to promote a product or service but are on a limited marketing budget. The two main reasons…

Do you want to start marketing your business but don’t know where to begin? You’re not alone. Small businesses make up over 90% of all businesses in the U.S., U.K.,…