It’s always exciting to see what the future has in store, especially when it comes to design. Every few years, a new trend takes over and changes the way we…

When we talk about internet marketing and Search Engine Optimization, one of the crucial strategies that deserve our attention is backlinks. A website needs to be constantly updated with the…

Around a decade ago, all it took were a few formulaic search engine optimization (SEO) moves for a guaranteed top spot in search rankings. But things have changed drastically over…

When you’re using an eCommerce platform like BigCommerce, the position at which you’re displayed in the search rankings will depend much on how well optimized your website is. That’s the…

If your law firm’s search engine optimization (SEO) strategy focuses on optimizing your website and Google Ads, you might be missing out on a key tool provided by Google to…

Thanks to technology, businesses all around the world can take advantage of accessing billions of people online rather than just their local crowd. But even if you were to just…

There is a high chance you have been visiting websites from day one of your internet browsing days. Most probably, you will agree that when it comes to surfing online,…

Search engine optimization (SEO) is frequently changing. And to be successful with the SEO techniques, you must incorporate current trends to ensure your strategies are effective. The importance of SEO…

Do you want to dominate your competitors? The first step is to do more effective keyword research. Most people only use a fraction of the tools and tricks available to…

Search engine traffic is the percentage of individuals (traffic) who visited your website or webpage. Generally, web analytics programs or tools help calculate a site section or web page’s search…

Everyone wants their product and website to show up on Google when a potential customer searches for something. This is why search engine optimization (SEO) copywriting is a highly important…

Every year, digital marketing and search engine optimization (SEO) experts seek to predict the future and work out what techniques will help their clients rank for target keywords and get…

Google is enigmatic and secretive about how it works and what changes with each update, and what that implies for search engine optimization (SEO) specialists. But to everyone’s surprise, Google…

If you’re reading this, chances are your site is underperforming. That’s okay! It happens to the best of us. But do you know you can audit your search engine optimization…

As a lawyer, you should know that search engine optimization (SEO) is essential for your success. You have to get the word out about your law firm by implementing an…

The popularity of eCommerce and eCommerce mobile apps has risen over the last five years. And at the same time, acquisition expenses increased, making it more difficult for online shops…

Videos are often used when adding content to websites. They come in the form of presentations, master classes, unpacking and instructions – the choice is yours. Videos not only help…

eCommerce shopping has skyrocketed since the advent of the internet and has opened doors for various brands to communicate with and reach new audiences with greater ease. eCommerce is now…

Content marketing is a digital marketing technique that focuses on offering valuable content at various customer touchpoints. Through content marketing, you can create business opportunities, build brand image and capture…

On March 31, Google announced the launch of Retail Search, a new discovery solution that could revolutionize eCommerce shopping as we know it. The tool is built to optimize product…

In the age of digitization, Google is no less than a personal assistant with answers to all our questions. Whether you are looking for restaurants near you, need reviews for…

It has been 10 years since Google first introduced its disavow tool, giving site owners more control over the impact of toxic links pointing to their websites. But since that…

In today’s digital world, many businesses are looking to grow their brands online, and law firms are no exception. Lawyer search engine optimization (SEO) marketing, when effectively implemented, can generate…

Whether you run a global corporation or a small business, social media has emerged as one of the most important ways to market your brand. Social media holds the potential…

Two out of 10 people will click on a link based on the title. Whether you are creating an email, a social media post, a blog post, a video or…

In content marketing, the debate as old as time persists today: quantity vs. quality. It’s true that putting out content frequently used to be a great strategy for getting ranked…

There are constantly new tools being created to help make our lives easier as bloggers, businesses and social media creators. Whether you’ve built your own website from scratch or used…

Building a strong backlink profile is still relevant this year and will remain a priority for most marketers in the future. The process is quite complicated because every year, it…