If you rank on page two of Google or beyond, you’re practically invisible. In fact, almost all of the traffic to our blog comes from first-page Google rankings: Unfortunately, nobody…

Google advanced search operators are special commands and characters that filter search results. They do this by making your searches more precise and focused. For example, the site: operator restricts…

Social signals are all the engagement metrics (e.g., the number of likes, shares, or comments) your content gets on social media. They generally reflect how visible and engaging your content…

The beauty of SEO is that searchers are actively looking for your product/service or the problem you solve. This usually means higher-quality leads, which makes SEO a fantastic lead-generation channel.…

In the past three years, we’ve grown Pet Keen from 0 to nearly 3 million organic visits per month. A big part of this success comes from backlinks. So in…

Every company on Twitter has the same features at its disposal to create a standout profile. Here are those features: But how many SaaS companies make use of them all?…

As the new Web Content Accessibility Guidelines (WCAG) go live this month, a new light is being shined on website accessibility. But in honesty, this is something almost no SEOs…

Ahrefs offers a wide range of free SEO tools for digital marketers on a tight budget. In this article, I’m going to walk you through each tool and when to…

Sometimes, all you need are ideas to get your creative juices flowing. So I want to give you marketing ideas to riff off. That’s why I asked 18 marketers for…

Here’s my selection of the software that SEO agencies use to get their work done and manage their teams successfully. Accurate data is important for SEO agencies to make good…

Have you ever wanted to learn SEO away from your computer screen? We just published a beautiful hardcover book teaching the fundamentals of SEO. Here it is in all its…

SEO writing tools help you improve your content. Here are the top reasons why you need them and the tools I use to improve my writing. 1. To find the…

But what makes a good affiliate marketing website? What products does it promote? And how does it get people to visit and purchase its recommendations? To answer these questions, let’s…

Healthline is one of the biggest health niche websites. We’re talking tens, if not hundreds of millions of clicks every month with fierce competition. It doesn’t get much more exciting…

Affiliate marketing can be a lucrative career, with some high-ticket commissions in the hundreds or even thousands of dollars per sale. I’ve been in the affiliate space for over a…

For example, say you have these keywords: It’s clear that they all mean the same thing, so you don’t need to create different pages for each of them. You can…

Looking for the best type of blog to make money? Let’s look at some data first: About 15% of bloggers make a full-time income from blogging ($30K a year). About…

I wanted to find out how going viral impacts SEO for different businesses. I thought that with all the news coverage and links these sites received that their businesses would…

If you want your blog posts to get search traffic, optimize them for SEO. But that doesn’t mean shoehorning as many keywords as possible. Keyword stuffing doesn’t work anymore. How…

A majority of all website visits worldwide are attributed to mobile devices. Optimizing your website for mobile has never been more important in SEO. In this article, I’ll kick things…

Sustainable growth for a SaaS company is about creating long-term value that is a) profitable and b) able to be maintained over time without compromising the brand’s reputation. In other…

If you want traffic coming to your website, you need website content—but not just any content. Specifically, you need website content that: Ranks on Google – You need a way…

There’s no better time to make sure your website is SEO-friendly than when you’re building it. Here are all the steps you should take: It’s easy to overcomplicate the process…

Understanding your competitors’ marketing activity is important if you want to beat them. But how exactly can you view and track their activities? It’s simple—you can use a tool like…

Marketing is one of the most important skills to learn as an e-commerce store owner. By learning marketing, you’ll always have a steady stream of new customers. Plus, knowing the…

If you’re looking to build more backlinks to your website, checking how your competitors built and earned their backlinks is a good starting point. That’s because understanding how they got…

Keyword research is a three-step process: Find keyword ideas that people are searching for Check their ranking difficulty Figure out the best way to rank In this post, you’ll learn…

Even if you’re familiar with Ahrefs, you probably use one or two tools on a daily basis. But there are more you’re missing out on. To help you get the…

Separating input and output KPIs is a concept rarely used in content marketing. But when applied, it gives a better understanding of what resources to focus on in order to…