Automattic Turns Against WordPress Community Itself
Automattic announced it is minimizing support for the WordPress.org CMS project, using words and phrases that present the withdrawal of support as a positive change to make WordPress stronger, while…
Finding Striking Distance Keywords — Whiteboard Friday
So, as I mentioned, your striking distance keywords are pages on your site that are already ranking, but they’re not quite in the top three positions. So I define them…
How Performance Marketing + Brand Fuels Traffic Growth And Conversions [Webinar]
Building a brand that fuels trust, loyalty, and long-term value is no easy feat. But with the right strategy, your brand can become the cornerstone of a high-performing marketing campaign…
What You Need to Know
NewzDash’s latest survey of 100 news publishers and SEO professionals offers a snapshot of where news SEO is headed. The findings highlight emerging trends, challenges, and strategies to stay competitive.…
11 SEO Tips To Boost Your Restaurant Visibility In Search
Being successful with restaurant SEO can be a challenge. Whether it is finding the time, wearing a lot of hats, or not having the same type of budget and return…
18 Of The Biggest Mistakes You Must Avoid
You can’t talk about SEO without mentioning keyword research. Most SEO marketing campaigns start with keyword research. (Or at least they should). If you haven’t upped your keyword research game,…
Google Shows How To Fix LCP Core Web Vitals
Barry Pollard, the Google Chrome Web Performance Developer Advocate, explained how to find the real causes of a poor Lowest Contentful Paint score and how to fix them. Largest Contentful…
How To Leverage GA4 For The Analysis Of International SEO Strategies
Expanding and growing in new international markets is a challenge for many businesses around the world. Often, significant effort and resources are dedicated to international strategies, whether through PPC campaigns,…
What To Do When Your SEO Formula Doesn’t Work?
This month’s Ask an SEO question comes from Heather, who asks: “Do you find that, sometimes, even your best formula to rank doesn’t make sense? I advise employment lawyers on…
TikTok ‘What’s Next’ Report: 10 Takeaways For Marketers
TikTok has published its annual “What’s Next” trend report, which provides a glimpse into the emerging trends and strategies that will shape the coming year. Here’s a breakdown of the…
Takeaways From Google’s Martin Splitt
Google has released a new episode of its Search Central Lightning Talks, which focuses on rendering strategies, an important topic for web developers. In this video, Martin Splitt, a Developer…
Empathy And Trust Are Key
Getting buy-in for projects either at work, or from an organization can be difficult, but for SEO projects, it can be even more challenging as it is not always easy…
New Study Highlights Martech Challenges To Reach Target Audiences
A new study conducted by Forrester Consulting on behalf of TransUnion has revealed significant challenges faced by many marketing teams. These challenges primarily stem from the complexity of their marketing…
9 Actionable Steps to Improve Your Google Rankings
Many things have changed in SEO since Google first came online in 1998. Today, with personalized results influenced by user behavior, location, and device, standing out in search engine results…
47% Find Search Terms Irrelevant During Product Research
A recent study from Reddit shows that many people are frustrated with traditional search engines and ads, pushing them to seek product recommendations on community platforms. The study found that…
40% Of Consumers Support Brand Trend-Jumping
Social media influences modern culture and consumer behavior, so brands are pressured to stay relevant. The 2025 Sprout Social Index reveals that 40% of consumers find it “cool” when brands…
WordPress.com Launches Studio Sync Local Development
WordPress.com, the Automattic web hosting platform, just announced that the free and open source Sync local development app can now integrate directly with WordPress.com hosting. The new synchronization feature streamlines…
How To Create Effective Global Websites For Local Audiences
Many businesses create global websites hoping to replicate the success from online business in their home country in other countries. Some companies see the return on investment put into creating…
Google Search Console Adds Hourly Data Export to 24-Hour View
Google has expanded its newly launched 24-hour data view in Search Console by adding the ability to export hourly performance data. This enhancement comes in response to user feedback since…
The 50 Fastest-Growing Companies (January 2025)
We’ve analyzed 2,500 startups to identify the fastest-growing companies in search over the last year. 2024 was an especially challenging year for startups. Investors exerted extra caution in the face…
10 Trends Marketers Need To Know For 2025
The point of making predictions is not to be right but to understand reality so well that you can make an educated guess about where it goes and learn something…
Which Is Better For SEO?
Wix and WordPress are both solid options for building a website that ranks on Google – but which one is actually better for SEO and why? According to BuiltWith, WordPress…
Mullenweg Criticizes WP Engine For Something He Also Does
Matt Mullenweg cited a Reddit thread on X to promote the idea that WP Engine makes it difficult to cancel accounts. Turns out that his own hosting company does the…
Google Criticizes Bing For Mimicking Google’s Homepage
Parisa Tabriz, the security leader for Google Chrome, has criticized Microsoft for a new strategy involving Bing’s search interface. In a post on X (formerly Twitter), Tabriz denounced Microsoft’s decision…
How to Find All Existing and Archived URLs on a Website
Archive.org is an invaluable tool for SEO tasks, funded by donations. If you search for a domain and select the “URLs” option, you can access up to 10,000 listed URLs.…
How To Win Visibility In The New Landscape Of SEO
Struggling to keep up with Google’s latest generative AI updates? Wondering how AI-organized SERPs and Overviews are impacting your SEO strategy? You’re not alone. Join us for an exclusive webinar…
Google Clarifies 404 & Redirect Validation In Search Console
Google’s Search Advocate, John Mueller, has provided insights into Search Console’s validation process, addressing how it handles 404 errors and redirects during site migrations. Key Points A Reddit user shared…
5 Key Enterprise SEO And AI Trends For 2025
Artificial intelligence isn’t just influencing search – it’s fundamentally reshaping how users discover information and how search engines deliver results. This evolution presents extraordinary opportunities while adding more complexity for…
Google AI Overviews Appear in 18% Of Publisher-Related Queries
New research indicates that Google’s AI Overviews appear in 18% of publisher-related search queries. Additionally, the findings suggest that traditional search ranking factors may be less relevant for content appearing…
The Most Important Trends To Watch
TikTok trends move so quickly that it’s not easy to keep pace, as memes can appear and disappear within days. For anyone working in social media or content marketing, keeping…