Insights From The Growth Team
YouTube recently published an informational video dispelling creators’ common myths and misconceptions about how YouTube’s recommendation algorithm works. The 12-minute video features Todd Beaupré, who leads YouTube’s growth and discovery…
Top Priorities, Challenges, And Opportunities
The world of search has seen massive change recently. Whether you’re still in the planning stages for this year or underway with your 2024 strategy, you need to know the…
New Research & Strategies For Enhanced Visibility In 2024
There have been significant changes to the way users interact with search engines, with SERPs moving beyond the basic blue links to a more dynamic and feature-rich structure. As Google’s…
8 Common Robots.txt Issues & And How To Fix Them
Robots.txt is a useful and powerful tool to instruct search engine crawlers on how you want them to crawl your website. Managing this file is a key component of good…
New Developments In PPC: Experts Weigh In
This is an excerpt from SEJ’s PPC Trends 2024 ebook, our annual roundup of expert opinions on what you can expect over the course of the next 12 months. With…
Top SEO Tips for 2024 — Whiteboard Friday
It’s no surprise that in 2024, the main theme that we’re going to see is how to manage SEO in an AI landscape. Crystal shares her top SEO tips to…
Google Announces A New Carousel Rich Result
Google announced a new carousel rich result that can be used for local businesses, products, and events which will show a scrolling horizontal carousel displaying all of the items in…
5 Important Observations About SGE in February 2024
At BrightEdge, our Generative Parser TechnologyTM has provided us a front-row seat to the evolving landscape of Google’s Search Generative Experiences (SGE). This is a pivotal moment for observing Google’s…
A Complete Guide to App Store Optimization (ASO)
A mobile strategy is critical to your business presence, considering the saturation of mobile devices. This is where app store optimization (ASO) comes into play. In this article, you’ll learn:…
Best SEO Courses Online – Free & Paid Options
Earning a degree is valuable for many professions. After all, you wouldn’t want a dentist who learned his trade via YouTube videos giving you a root canal, would you? Of…
28 Awesome Sources of Free Data
We all love free stuff, don’t we? The internet is awash in an endless stream of information – mostly free and valuable, yet susceptible to manipulation and misinformation. That’s why,…
E-E-A-T’s Google Ranking Influence Decoded
The idea that something is not a ranking factor that nevertheless plays a role in ranking websites seems to be logically irreconcilable. Despite seeming like a paradox that cancels itself…
Entities & Ontologies: The Future Of SEO?
This is an excerpt from SEJ’s SEO Trends 2024 ebook, our annual roundup of expert opinions on what you can expect over the course of the next 12 months. If one…
LinkedIn Algorithm Change Could Promote Your Best Posts For Months
LinkedIn is readying new features and algorithm changes to help users connect with more targeted audiences months or even years after posting their best content, according to a recent interview…
Google Testing AI Tool That Finds & Rewrites Quality Content
Google is paying small publishers to use their AI platform to rewrite the content published on news sites that are targeted by Google’s platform for largescale content parasitism. People on…
Google Chrome Showing More Relevant Search Suggestions
Google has released three new features for its Chrome web browser to provide more helpful and relevant search suggestions. The features use Chrome’s access to aggregated user data to deliver…
How to Get SEO Buy-In: 7 Actionable Tips
For many SEOs in agency, in-house, or enterprise roles, 20% of their job is actually doing SEO, the other 80% is about soft skills like getting buy-in. I always say…
The Impact Of 5G Technology On Mobile SEO Strategies
The ongoing rollout of 5G wireless technology across the world brings mobile users much faster data speeds, highly reliable connectivity, and more widespread cellular coverage. By 2028, the number of…
Websites Created With Google Business Profiles To Shut Down In March
Do you have a website created through Google Business Profiles for your local business? If so, you must find an alternative website solution as Google plans to shut down websites…
Microsoft Offers Tips For Better Ad Copy With Prompt Engineering
According to research from Microsoft, inclusive advertising helps brands build connections with Gen Z consumers, leading to more purchasing intent. 76% want to support brands with authentic messaging. 70% will…
8 Key Takeaways From The Digital 2024: Global Overview Report
For 2023, DataReportal worked with We Are Social, Meltwater, and data partners like Semrush and Similarweb to create the Digital 2024: Global Overview Report. The 561-page report analyzes almost everything…
5 Ways To Optimize Your Campaigns To Boost Results
This post was sponsored by That PPC Guy. The opinions expressed in this article are the sponsor’s own. Google Ads campaigns not yielding the desired results? Want to turn things…
Google Confirms That Filetype Search Operator’s Missing
Google’s filetype search operator went missing early Wednesday morning. Other search operators continue to function. SearchLiaison responds that it must be a bug. Filetype Search Operator The filetype: search operator…
How To Get More Followers On Instagram: 24 Tips To Try
As one of the most popular social media networks in the world, Instagram is a crucial component of any digital marketing strategy. Building an engaged community of followers on Instagram…
How We Built A Strong $10 Million Agency: A Proven Framework
Building a successful agency can be a daunting task in today’s ever-evolving space. Do you know the secrets to succeeding with yours? Watch this informative, on-demand webinar, where link building…
SEO Woe or a Load of Baloney?
Toxic backlinks are links that some SEO tools say could hurt your website’s Google rankings. The implication is that you should disavow them to keep your site safe. But there’s some…
A Better Alternative To Keyword Research
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! The classic approach to keyword research is outdated. Instead of doing a sprint every so often, build a…
SEO For Paws Live Stream Conference For Ukraine Charity
One of the industry’s best-known influencers is organizing SEO for Paws, a live-streamed fundraiser on February 29, 2024, featuring a stellar speaker list that includes some of the industry’s best…
SEO Isn’t Just SEO
Investing in SEO resources internally with consultants, software, or agencies with specific organic search goals in mind, is awesome. What isn’t awesome is budgeting for and “buying” something and then…
NYTimes “Paid Someone To Hack OpenAI’s Products”
OpenAI requested that a judge dismiss parts of the copyright infringement lawsuit filed by The New York Times arguing that, among other things, The New York Times hired someone to…