SEO news from around the world
How your web pages link to one another is a crucial driver of search rankings. However, managing this internal linking can be a time-burning and mind-numbing task, so specialists put…
If you are interested in scaling your Shopify business, you will need to make adjustments based on data analytics and not assumptions. Implementing Google Analytics will give you the information…
Keyword density has long been thought of as a ranking factor. Some consider it an essential piece to the SEO puzzle for achieving a Page 1 position in Google. Why…
One of the biggest Instagram updates of the year was it becoming official that it’s no longer just a photo-sharing app. Now, you can do so much more on Instagram…
This post was sponsored by Similarweb. The opinions expressed in this article are the sponsor’s own. Any good athlete knows the value of watching a competitor’s games to study their…
Editor’s note: As 2021 winds down, we’re celebrating with a 12 Days of Christmas Countdown of the most popular, helpful expert articles on Search Engine Journal this year. This collection…
What SEO strategies and tactics will work and help you dominate in the SERPs and earn more revenue in 2022? This is the question we ask every year here at…
InMotion hosting suffered a major hardware failure on Monday December 13, 2021. The point of failure was the RAID array, which is the hard drives. The current status is that…
Feel like you can never generate enough leads or track the right metrics? Want to take your marketing campaigns to the next level but are overwhelmed by all the options?…
Today’s Ask An SEO question is pretty specific, and yet the issue and advice could apply to a lot of situations. Annika in Stockholm asks: “We have four sites with…
So you have some money to spend on your next marketing campaign, but where do you begin? We know paid advertising is an effective way to drive immediate traffic, and…
Goodbye, 2021! Adios. Auf wiedersehen. Don’t let the door hit you. As we set fresh eyes on the year ahead, there’s one opportunity that’s always going to be there for…
The popular cPanel web hosting server control panel software recently issued a patch to fix a critical flaw in the log4j Java library discovered in part of the software used…
How do you build an SEO and content strategy that targets intent? Why is it important to consider search intent? How do you show the right content to the right…
It’s easy to fall into a strategic rut in PPC. Maybe you’re just sticking to proven tactics instead of testing. You could be accustomed to using formulaic creative instead of…
Recently Google Search Console sent out numerous emails alerting publishers of redirect errors. However on Monday the official Google Search Central Twitter account updated the search marketing community that the…
Editor’s note: As 2021 winds down, we’re celebrating with a 12 Days of Christmas Countdown of the most popular, helpful expert articles on Search Engine Journal this year. This collection…
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. The majority of surveyed consumers say…
Creating content and want to know what was trending in search last week, month, or year? Google Trends can help you find useful and timely data. But how do you…
Each year, Google Search algorithms are updated thousands of times to ensure the most relevant, reliable results are listed most prominently. This ongoing commitment to searcher experience and the quality…
Are you planning to market your brand on Facebook? You better follow the rules, or you’ll be out, and you’ll be out fast. A robust social platform for business marketing,…
Not all websites need to be seen as authorities in order to rank well in search results, says Google’s Search Advocate John Mueller. This is stated during the Google Search…
Google will begin to deindex your pages from search results if your website experiences more than a couple of days of downtime. This is stated by Google’s Search Advocate John…
Adding images to written content can help add context for readers and keep them engaged for longer periods. In turn, that could lead to more time on site, which increases…
Google Ads is relaxing its policy on the use of stock photos in image extensions, meaning you’re no longer required to source your own visuals. This update is part of…
Ordered and unordered lists are commonly used in web content to present related items, step-by-step instructions, etc. in an organized way. Using the <ul> element with <li> child elements creates…
A serious code execution vulnerability in Log4j has security experts warning of potentially catastrophic consequences for enterprise organizations and web apps. The vulnerability, listed as CVE-2021-44228 in the Apache Log4j…
Will adding H2 to H6 subheadings and using specific keywords in them help your content rank higher in Google Search? The post Are HTML Heading Tags (H2-H6) A Google Ranking…
If you’ve ever run from the shower to write down an idea or found a quarter in a birthday cake as a kid, you know how some of the best…
Editor’s note: As 2021 winds down, we’re celebrating with a 12 Days of Christmas Countdown of the most popular, helpful expert articles on Search Engine Journal this year. This collection…