Getting buy-in for projects either at work, or from an organization can be difficult, but for SEO projects, it can be even more challenging as it is not always easy…

A new study conducted by Forrester Consulting on behalf of TransUnion has revealed significant challenges faced by many marketing teams. These challenges primarily stem from the complexity of their marketing…

Many things have changed in SEO since Google first came online in 1998. Today, with personalized results influenced by user behavior, location, and device, standing out in search engine results…

A recent study from Reddit shows that many people are frustrated with traditional search engines and ads, pushing them to seek product recommendations on community platforms. The study found that…

Social media influences modern culture and consumer behavior, so brands are pressured to stay relevant. The 2025 Sprout Social Index reveals that 40% of consumers find it “cool” when brands…

WordPress.com, the Automattic web hosting platform, just announced that the free and open source Sync local development app can now integrate directly with WordPress.com hosting. The new synchronization feature streamlines…

Many businesses create global websites hoping to replicate the success from online business in their home country in other countries. Some companies see the return on investment put into creating…

Google has expanded its newly launched 24-hour data view in Search Console by adding the ability to export hourly performance data. This enhancement comes in response to user feedback since…

The point of making predictions is not to be right but to understand reality so well that you can make an educated guess about where it goes and learn something…

Wix and WordPress are both solid options for building a website that ranks on Google – but which one is actually better for SEO and why? According to BuiltWith, WordPress…

Matt Mullenweg cited a Reddit thread on X to promote the idea that WP Engine makes it difficult to cancel accounts. Turns out that his own hosting company does the…

Parisa Tabriz, the security leader for Google Chrome, has criticized Microsoft for a new strategy involving Bing’s search interface. In a post on X (formerly Twitter), Tabriz denounced Microsoft’s decision…

Struggling to keep up with Google’s latest generative AI updates? Wondering how AI-organized SERPs and Overviews are impacting your SEO strategy? You’re not alone. Join us for an exclusive webinar…

Google’s Search Advocate, John Mueller, has provided insights into Search Console’s validation process, addressing how it handles 404 errors and redirects during site migrations. Key Points A Reddit user shared…

Artificial intelligence isn’t just influencing search – it’s fundamentally reshaping how users discover information and how search engines deliver results. This evolution presents extraordinary opportunities while adding more complexity for…

New research indicates that Google’s AI Overviews appear in 18% of publisher-related search queries. Additionally, the findings suggest that traditional search ranking factors may be less relevant for content appearing…

TikTok trends move so quickly that it’s not easy to keep pace, as memes can appear and disappear within days. For anyone working in social media or content marketing, keeping…

An advisory has been issued about a high-severity WordPress vulnerability that makes it possible for attackers to inject arbitrary shortcodes into sites using the WordPress Popular Posts plugin. Attackers do…

A high severity vulnerability in a popular WordPress backup plugin allows unauthenticated attackers to exploit the flaw. The vulnerability is rated 8.8 on a scale of 0.0 to 10. UpdraftPlus:…

SearchNorwich recently published an excellent video featuring Google’s Martin Splitt discussing how to debug crawling and indexing issues related to JavaScript, saying that most of the times it’s not JavaScript…

OpenAI published an incident report detailing the cause of last weeks ChatGPT outage and what they are doing to prevent a repeat. The outage began on December 26th, 2024 at…

The less a person says to communicate, the better. Shakespeare said “Brevity is the soul of wit.” And in just six words, underlined why brevity impacts communication. I appreciate brevity…

A recent discussion among the Google Search Relations team highlights a challenge in web development: getting JavaScript to work well with modern search tools. In Google’s latest Search Off The…

Google’s recent Search Off the Record podcast touched on the issue of SEO expertise and the disconnect between how SEOs think Google ranks websites how Googlers understand it. The disparity…

TikTok is a highly influential social media platform that is invaluable for trends and information sourcing. It might not have the direct conversion of other platforms, but most brands should…

A vector database is a collection of data where each piece of data is stored as a (numerical) vector. A vector represents an object or entity, such as an image,…

Email is as a highly effective direct marketing channel and could be considered the modern version of direct response marketing. Email marketing campaigns are core strategies in modern digital marketing,…

So, you’ve decided to host a webinar. After all, you’ve heard it’s a great means of thought leadership, communicating directly with your ideal audience and providing your expert insights in…