Google has recently announced new tools to enhance search ads’ performance with artificial intelligence (AI). For businesses to connect with their intended audience, monitoring changing trends in search and consumer…

Tracking form submissions is a crucial aspect of marketing success, as it allows organizations to gather valuable data about their audience and their preferences. By keeping track of the forms…

The United States National Vulnerability Database published an advisory about two vulnerabilities discovered in the All In One SEO WordPress plugin. All In One SEO (AIOSEO) plugin, which has over…

For the last 20 years, Google has been the search engine that most people use for everyday searches, product research, and staying up to date on the latest news. With…

With so many tools and applications available for our industry, it is impossible to know about every single one. There are questions about what they do, how much they cost,…

In the internet age, few things shape purchasing decisions as much as online reviews. And why not? They provide authentic and honest insight that no marketing campaign could ever replicate.…

Google updated their Search Central Discover documentation to replace guidance about E-A-T with new guidance that shifts the focus toward recommending content that is helpful. The clarification in the guidance…

LinkedIn is releasing new tools to help make your content stand out and reach more people. Among the updates is a way to customize how your LinkedIn articles appear in…

Google has started temporarily restricting news results for approximately four percent of randomly selected Canadian users in tests that will last five weeks. The decision directly responds to an online…

Digital marketers can now optimize and prove the incremental value of their Performance Max campaigns with new features from Google. The search and advertising giant has announced several updates to…

Before you launch your next marketing campaign, wouldn’t it help to expect how much traffic and revenue you’ll bring in? After all, why promote a product or service without first…

It’s a fact that even the best content writers and search engine optimizers occasionally strike out with a new piece of content. For whatever reason, and despite your best efforts,…

Microsoft has announced the preview releases of its new Bing search engine and Edge web browser are coming to mobile, complete with AI-powered chat. Since the company introduced the all-new…

Designed to facilitate professional connections, LinkedIn Ads can be one of the best platforms in your marketing arsenal – if you know how to use it. Why should you advertise…

Google Search Console update improves security and collaboration with more granular user permissions. An update to Google Search Console allows you to grant more specific permissions to team members. Users…

How has indexing changed recently? Do I really need to spend time on semantic HTML? With so many changes to search engine rankings, indexation, and search, it’s hard to know…

This year, the Google Doodle celebrates its 25 year anniversary – I wonder if there will be a Doodle to note the occasion? Now synonymous with the Google logo on…

Microsoft Bing Blogs published new information about how the new AI-integrated search works, including details of a technology called Bing Orchestrator that works like a coordinator between the Bing website…

Screenshot from Pi-Datametrics.com, January 2023. In the chart above, you can see that a “target” zone has been identified within Pi Datametrics Market Intelligence‘s Estimated Revenue Opportunity. Content for these…

Google announced the release of the February 2023 Product Reviews Update. The update applies globally to eleven languages and will take approximately two weeks to fully roll out. Change to…

Today, the Supreme Court heard arguments in Gonzalez v. Google, a case involving Section 230. The outcome of this case could potentially reshape the internet. Why? Section 230 is a…

Looking to streamline your internal workflow and deliver better results for clients? Are you shopping for white-glove reporting software to improve account relationships? Then it may be time to implement…

Google is about to make the life of marketers and SEO professionals much easier with their latest announcement of a new feature called bulk data export. With this new tool,…

When it comes to creating a website, one of the biggest decisions a business or individual has to make is choosing a content management system (CMS). With so many options…

TikTok has introduced a new program called the Creativity Program Beta, designed to help creators earn more money with longer content. The program is the latest addition to TikTok’s range…

Mark Zuckerberg, the CEO of Meta, has announced that the company will begin testing a new subscription bundle called “Meta Verified” on Instagram and Facebook. The subscription bundle includes the…