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2024 WordPress Vulnerability Report Shows Errors Sites Keep Making
WordPress security scanner WPScan’s 2024 WordPress vulnerability report calls attention to WordPress vulnerability trends and suggests the kinds of things website publishers (and SEOs) should be looking out for. Some…
6 Things SEOs Should Advocate for When Building a Headless Website — Whiteboard Friday
Now, when you’re thinking about going headless, there are a couple of things to know. Well, first off, is how headless works. The key thing to understand is that the…
The Best of Ahrefs’ Digest: March 2024
Every week, we share hot SEO news, interesting reads, and new posts in our newsletter, Ahrefs’ Digest. If you’re not one of our 280,000 subscribers, you’ve missed out on some…
Meta Integrates Google & Bing Search Results Into AI Assistant
Meta’s AI assistant, powered by the new Llama 3 model, will now incorporate real-time search results from Google and Bing. This integration marks a step forward in AI assistant capabilities…
Top 4 Skills Marketers Need in the Future
Do you know what good looks like? Building on the example above, a skill set that will become increasingly vital for success is the ability to understand and anticipate consumer…
The Future of AI and Search
The world of search is undergoing a massive transformation, driven by the rapid advancements in artificial intelligence (AI) and generative AI models. Like most, I have been closely monitoring these…
HARO Has Been Dead for a While
Every SEO’s favorite link-building collaboration tool, HARO, was officially killed off for good last week by Cision. It’s now been wrapped into a new product: Connectively. I know nothing about…
25 WordPress Alternatives Best For SEO
WordPress powers hundreds of millions of websites, but it is not the only content management system (CMS) option. There’s a diverse marketplace of publishing platforms for those seeking alternatives. This…
Improving Search Console ownership token management | Google Search Central Blog | Google for Developers
Tuesday, April 16, 2024 We’re rolling out further improvements to Search Console’s user and permission management, incorporating capabilities related to unused ownership tokens management. Tokens are the codes used for…
Who Should Block AI Bots?
I will make three arguments for leaving your website totally unblocked for AI bots: Present-day traffic acquisition Present-day brand exposure Future developments in LLM-powered tools Present-day traffic acquisition I recently…
Google Explains Index Selection During A Core Update
Google’s Gary Illyes answered a question about canonicalization, indexing and core algorithm updates that gives a clearer picture of how the different systems work together but independently. A search marketer…
34 High-Ticket Affiliate Marketing & Partner Programs For 2024
Affiliate marketing opens up a world of possibilities for creators, marketers, and entrepreneurs who want to monetize their online presence. This approach to generating revenue involves three key steps: establishing…
Google’s CEO On What Search Will Be Like In 10 Years
Google and Alphabet’s CEO Sundar Pichai sat down for a discussion on AI that inevitably focused on the future of search. He explained his of search and the role of…
15 Reasons Why Your Business Absolutely Needs SEO
The need for quality SEO keeps increasing. Brands that execute an organic strategy the right way are standing out early and often – and it’s more important now than ever,…
Google Improves INP For Sites Using Consent Management Platforms
Google has announced improvements to its Interaction to Next Paint (INP) metric for websites using popular consent management platforms (CMPs). Google made this possible by working directly with platforms like…
Google’s John Mueller Clarifies 404 & 410 Confusion For SEO
A recent discussion on the r/SEO Reddit forum provided insights from Google’s Search Advocate, John Mueller, regarding website penalties and the use of HTTP status codes. Mueller addressed questions raised…
The Intersection Of SEO And Accessibility: Optimizing For All Users
Ensuring your website reaches as broad an audience as possible isn’t just about amplifying your search visibility – it’s also about making sure your site can be used by everyone,…
What Is Programmatic Advertising? How Does It Work?
Programmatic advertising has been a buzzword in the marketing industry for quite some time. But what does programmatic actually do? And how does it differ from traditional display marketing? Programmatic…
WordPress Discovers XSS Vulnerability – Recommends Updating To 6.5.2
WordPress announced the 6.5.2 Maintenance and Security Release update that patches a store cross site scripting vulnerability and fixes over a dozen bugs in the core and the block editor.…
How To Build Authorship As A Travel Brand
The advice of producing content that aligns with Google’s E-E-A-T guidelines is universal amongst SEO professionals, but guidance on how to achieve this is few and far between. During the…
Why You Need Them Your Profile
A new report from LinkedIn identifies the critical skills professionals must develop to remain competitive in today’s workforce. Communication, customer service, leadership, and adaptability top the list, reflecting a growing…
LinkedIn Shares 7 Insights For Powerful Online Engagement
LinkedIn shared insights with Search Engine Journal about how to effectively plan and roll out new features based on their experience planning and rolling out new AI features. The insights…
YouTube’s ‘Affiliate Hub’ Offers A New Way For Channels To Make Money
As YouTube continues its push into ecommerce, it’s launching an ‘Affiliate Hub’ to make it easier for channels to earn affiliate marketing income. The Affiliate Hub, integrated into the YouTube…
Google Explains How It Processes Queries & Ranks Content
Google’s Gary Illyes published an new How Search Works video that gave an inside look into how search queries are interpreted and ranked. Gary’s presentation shows an outline of the…
Feeling Stuck: What to Do When You Don’t Know What to Do
Now, let’s deal with the task at hand. Now that you have calmed yourself down and got a clear head, it’s time to get on with the task. There are…
A New Wave Of AI Content Labeling Efforts
The new oil isn’t data or attention. It’s words. The differentiator to build next-gen AI models is access to content when normalizing for computing power, storage, and energy. But the…
Wayback Machine: 5 Alternatives To Try
The internet is constantly changing, with websites appearing and disappearing and information being added or removed constantly. This makes it hard for people who study and analyze the internet or…
Observations About Google SGE in March 2024
This has been an exciting past month in Generative AI and Search! We released exclusive findings on Perplexity. Our Generative Parser™ does more than just delineate the intersections between SGE…
Google Gemini Availability In Android Search
A student and researcher who leaks hidden Android features discovered a setting deep within the Android root files that enables Google Gemini directly from Google search in a way that…
Cope with Fear of Local Business Reviews
Start by taking in these three home truths: 1. You’re not wrong… some people’s online behavior can be anti-social If, like the restaurant owner, you don’t want to look at…