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Did We Pass Peak AIO? — Whiteboard Friday Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors Complete Crawler List For AI User-Agents [Dec 2025] The 8 Most Important PPC KPIs You Should Be Tracking YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen
Content Marketing

Did We Pass Peak AIO? — Whiteboard Friday

December 6, 2025 Rose Milev
SEO news

Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors

December 6, 2025 Rose Milev
Content Marketing

Did We Pass Peak AIO? — Whiteboard Friday

December 6, 2025 Rose Milev
SEO news

Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors

December 6, 2025 Rose Milev
SEO news

Complete Crawler List For AI User-Agents [Dec 2025]

December 6, 2025 Rose Milev
SEO news

The 8 Most Important PPC KPIs You Should Be Tracking

December 5, 2025 Rose Milev
SEO news

YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen

December 5, 2025 Rose Milev
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Did We Pass Peak AIO? — Whiteboard Friday
Content Marketing
Did We Pass Peak AIO? — Whiteboard Friday
Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors
SEO news
Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors
Complete Crawler List For AI User-Agents [Dec 2025]
SEO news
Complete Crawler List For AI User-Agents [Dec 2025]
The 8 Most Important PPC KPIs You Should Be Tracking
SEO news
The 8 Most Important PPC KPIs You Should Be Tracking
How We Increased a Law Firm’s Leads by 174% With Content Optimization [Case Study]
Content Marketing
How We Increased a Law Firm’s Leads by 174% With Content Optimization [Case Study]
7 Best Alternatives To Yoast SEO WordPress Plugin
SEO news
7 Best Alternatives To Yoast SEO WordPress Plugin
Catastrophic Log4j Security Fail Threatens Enterprise Systems & Web Apps Worldwide
SEO news
Catastrophic Log4j Security Fail Threatens Enterprise Systems & Web Apps Worldwide
How To Create Your Google People Card
SEO news
How To Create Your Google People Card
Did We Pass Peak AIO? — Whiteboard Friday
Content Marketing
Did We Pass Peak AIO? — Whiteboard Friday
Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors
SEO news
Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors
Complete Crawler List For AI User-Agents [Dec 2025]
SEO news
Complete Crawler List For AI User-Agents [Dec 2025]
The 8 Most Important PPC KPIs You Should Be Tracking
SEO news
The 8 Most Important PPC KPIs You Should Be Tracking
SEO news

Is Google About To Go Full AI Mode?

November 15, 2025 Rose Milev

AI search is rapidly changing the way people discover content and engage with brands. Logan Kilpatrick, Google’s lead product manager for AI products, suggested in an X (formerly Twitter) post…

SEO news

How To Make Search Console Work Harder For You

November 15, 2025 Rose Milev

TL;DR Search Console has some pretty severe limitations when it comes to storage, anonymized and incomplete data, and API limits. You can bypass a lot of these limitations and make…

SEO news

PMax Expands, Clarity Now Mandatory & AI Max Data Debate

November 15, 2025 Rose Milev

This week, the paid media world focused less on new tools and more on what’s changing beneath the surface. Google expanded Performance Max into a new channel and offered long-awaited…

SEO news

Data: Translated Sites See 327% More Visibility in AI Overviews

November 15, 2025 Rose Milev

Learn how translated sites can boost SEO effectiveness. Discover the benefits of multilingual visibility in AI Overviews. The post Data: Translated Sites See 327% More Visibility in AI Overviews appeared…

SEO news

ChatGPT Outage Affects APIs And File Uploads

November 15, 2025 Rose Milev

OpenAI is experiencing a widespread outage affecting two systems, APIs and ChatGPT. The outage has been ongoing for at least a half an hour as of publication date. ChatGPT API…

SEO news

AI Shopping, GPT-5.1, And EU Pressure On Google

November 14, 2025 Rose Milev

This week’s news in SEO brings changes and questions about control. Google’s shopping AI moved from showing where to buy to completing purchases directly. Google added structured data for merchant…

SEO news

Google Defends Parasite SEO Crackdown As EU Opens Investigation

November 14, 2025 Rose Milev

Google has defended its enforcement of site reputation abuse policies after the European Commission announced an investigation into whether the company unfairly demotes news publishers in search results. The company…

SEO news

The Web’s Next Great Idea, Or Its Next Spam Magnet

November 14, 2025 Rose Milev

At a recent conference, I was asked if llms.txt mattered. I’m personally not a fan, and we’ll get into why below. I listened to a friend who told me I…

Content Marketing

A Round-up of All the Great Talks From MozCon New York 2025

November 14, 2025 Rose Milev

Bianca challenged SEO’s obsession with traffic and introduced the “Heavy Hitters” framework for finding and protecting the URLs that convert, even when overall traffic drops. Key takeaways: Shift your reporting…

SEO news

The Quid Pro No Method Of Link Building

November 14, 2025 Rose Milev

Expressly paying for links has been out for awhile. Quid Pro No is in. These are some things you can do when a website asks for money in exchange for…

SEO news

Google Sharpens Suspension Accuracy and Speeds Up Appeals for Advertisers via @sejournal, @brookeosmundson

November 14, 2025 Rose Milev

Google improves suspension accuracy and appeal turnaround times, reducing false positives and helping legitimate advertisers resolve issues faster with clearer policy enforcement. The post Google Sharpens Suspension Accuracy and Speeds…

SEO news

Google Reminds Websites To Use One Review Target

November 13, 2025 Rose Milev

Google updated its review snippet documentation to clarify that each review or rating in structured data should point to one clear target, reducing ambiguity. Google updated its review snippet docs…

SEO tools

How to Compare Your AI Visibility Against Your Competitors

November 13, 2025 Ryan Bullet

If a competitor is mentioned more often, cited more frequently, or framed more favorably in AI answers, they win attention and trust before searchers even know you exist. This guide…

SEO news

How To Protect A Budget From Competitor-Branded Terms

November 13, 2025 Rose Milev

This week’s question comes from Evan, who asked: “How do I prevent my PPC budget from getting eaten by branded competitor terms?” It’s a good question, as few things frustrate…

SEO news

Is AI Search SEO Leaving Bigger Opportunities Behind?

November 13, 2025 Rose Milev

A recent podcast by Ahrefs raised two issues about optimizing for AI search that can cause organizations to underperform and miss out on opportunities to improve sales. The conversation illustrates…

SEO news

OpenAI’s Sam Altman Says Personalized AI Raises Privacy Concerns

November 13, 2025 Rose Milev

In a recent interview with Stanford University, OpenAI’s CEO Sam Altman predicted that AI security will become the defining problem of the next phase of AI development, saying that AI…

SEO news

How To Evaluate Creative Performance in Meta Ads (and What To Test)

November 13, 2025 Rose Milev

When running a Meta Ads campaign, creative should be at the center of your strategy. As targeting options have become more limited in the platform from the super-granular segments available…

Content Marketing

2026 SEO Trends: Top Predictions from 20 Industry Experts

November 13, 2025 Rose Milev

If 2024 felt like a telenovela, 2025 was the spinoff nobody asked for. Many websites suffered declining clicks due to AI search features, and just as we were getting used…

SEO news

OpenAI Releases GPT-5.1 With Improved Instruction Following

November 13, 2025 Rose Milev

OpenAI released GPT-5.1 Instant and GPT-5.1 Thinking with updates to conversational style and reasoning capabilities. The updates begin rolling out today to paid users before expanding to free accounts. OpenAI…

SEO news

YouTube Debunks 24-48 Hour Upload Delay Recommendation

November 13, 2025 Rose Milev

YouTube’s Rene Ritchie says the recommendation system relies on audience behavior that only begins once a video is public.. Waiting 24–48 hours offers no benefit. YouTube’s recommendation system relies on…

SEO news

Google Launches Ads Advisor & Analytics Advisor Globally

November 12, 2025 Rose Milev

Google is introducing two AI-powered tools built on Gemini: Ads Advisor in Google Ads and Analytics Advisor in Google Analytics. Availability starts in early December for English-language accounts globally. What’s…

SEO news

Why Web Hosting Is A Critical Factor To Maximize SEO Results

November 12, 2025 Rose Milev

Most SEO professionals obsess over content, links, and technical implementations. We track algorithm updates and audit on-page elements with precision. But there’s one factor that determines whether all that work…

SEO tools

43 B2B SEO Statistics for 2025

November 12, 2025 Ryan Bullet

Get the week’s best marketing content If you’re looking for fresh numbers you can paste into a slide and defend in your budget/RFP meetings, this is the place for you.…

SEO news

Google Launches Structured Data For Merchant Shipping Policies

November 12, 2025 Rose Milev

Google Search now supports organization-level shipping policy markup, giving ecommerce websites a code-based way to surface delivery costs and transit times in Search and knowledge panels. When you add ShippingService…

Search Engines

More ways to share your shipping and returns policies with Google  |  Google Search Central Blog  |  Google for Developers

November 12, 2025 Ryan Bullet

Wednesday, November 12, 2025 Shipping speed, cost, and return policies are critical factors for online shoppers. When customers have clear information on fulfillment, it builds trust and improves their shopping…

SEO news

Report Links Original Research to Higher B2B ROI

November 12, 2025 Rose Milev

TopRank Marketing and Ascend2 released a survey involving 797 B2B leaders. They discovered that 97% consider thought leadership as essential for achieving success throughout the entire marketing funnel. The report…

SEO news

Do I Need To Rethink My Content Strategy For LLMs?

November 11, 2025 Rose Milev

For this week’s Ask An SEO, the question asked was: “Do I need to rethink my content strategy for LLMs and how do I get started with that?” To answer,…

SEO news

Budget SEO For Capacity, Not Output

November 11, 2025 Rose Milev

Marketing leaders are still budgeting to grow clicks in 2026, even though AI Overviews cut organic traffic in half and AI Mode kills it almost entirely. Image Credit: Kevin Indig…

Search Engines

Search Central Live is back in Zurich!  |  Google Search Central Blog  |  Google for Developers

November 11, 2025 Ryan Bullet

Tuesday, November 11, 2025 We’re thrilled to announce our upcoming Search Central Live Zurich on December 9th! This is a fantastic opportunity for SEO and digital marketing professionals to connect,…

SEO tools

AI Overviews Change Every 2 Days (But Never Change Their Mind)

November 11, 2025 Ryan Bullet

Just how stable are AI Overviews? If you manage to get your brand mentioned or cited in them, can you take the rest of the month off? Or do you…

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Recent Posts

  • Did We Pass Peak AIO? — Whiteboard Friday
  • Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors
  • Complete Crawler List For AI User-Agents [Dec 2025]
  • The 8 Most Important PPC KPIs You Should Be Tracking
  • YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen

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Content Marketing

Did We Pass Peak AIO? — Whiteboard Friday

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