Google Tests Blocking News Content For 4% Of Canadians
Google has started temporarily restricting news results for approximately four percent of randomly selected Canadian users in tests that will last five weeks. The decision directly responds to an online…
New Features For Performance Max Campaigns
Digital marketers can now optimize and prove the incremental value of their Performance Max campaigns with new features from Google. The search and advertising giant has announced several updates to…
SEO and Digital Marketing: A Comprehensive Guide for Small Businesses
As the world has gotten more digitalized, traditional modes of marketing have almost entirely been displaced by digital ones. Internet access is available to almost everyone in the world. Therefore,…
How To Predict Your SEO Success: A 5-Step Formula
Before you launch your next marketing campaign, wouldn’t it help to expect how much traffic and revenue you’ll bring in? After all, why promote a product or service without first…
How To Conduct A Content Audit Step-By-Step
It’s a fact that even the best content writers and search engine optimizers occasionally strike out with a new piece of content. For whatever reason, and despite your best efforts,…
Google Doesn’t Care About AI Content. Here’s Why.
This seemed to come as a bit of a shock to some, but I think there are three reasons why it makes total sense. Reason 1. Google can deal with an…
Microsoft’s AI-Powered Bing Search Now On Mobile
Microsoft has announced the preview releases of its new Bing search engine and Edge web browser are coming to mobile, complete with AI-powered chat. Since the company introduced the all-new…
A Complete Guide For Beginners
Designed to facilitate professional connections, LinkedIn Ads can be one of the best platforms in your marketing arsenal – if you know how to use it. Why should you advertise…
Google Search Console Update: More Granular User Permissions
Google Search Console update improves security and collaboration with more granular user permissions. An update to Google Search Console allows you to grant more specific permissions to team members. Users…
20 Google Analytics Alternatives – Moz
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. The adage is that if you’re…
Google’s Martin Splitt – Semantic HTML, Search & Google Search Console [Q&A]
How has indexing changed recently? Do I really need to spend time on semantic HTML? With so many changes to search engine rankings, indexation, and search, it’s hard to know…
Updating Search Console users and permissions management | Google Search Central Blog | Google Developers
Wednesday, February 22, 2023 Starting today, we’re updating Search Console’s user and permissions to incorporate functionality related to ownership and user management. Historically, these functionalities were only available in the…
How To Increase Your Traffic 50 Percent With Google Search Console (Without New Backlinks)
Do you want to increase your website traffic without building single backlinks and any paid tools? Then stick to this post because, in this article, I will share my step-by-step…
55 Google Doodle Moments To Celebrate 25 Years
This year, the Google Doodle celebrates its 25 year anniversary – I wonder if there will be a Doodle to note the occasion? Now synonymous with the Google logo on…
BrightEdge SEO Algo and News Update: January 2023
The SEO landscape is always evolving and the beginning of 2023 has been no different! While not every update or enhancement is relevant to every business, there are trends and…
Microsoft Explains How Bing AI Search Uses Web Content
Microsoft Bing Blogs published new information about how the new AI-integrated search works, including details of a technology called Bing Orchestrator that works like a coordinator between the Bing website…
9 Best Use Cases (And 4 Suboptimal Ones)
I’ll have to admit: ChatGPT is cool. I don’t think we expected AI to come this far so soon. But it doesn’t mean every free “ChatGPT prompt” ebook you see on…
5 Ways To Drastically Improve The ROI Of Your SEO Strategy
Screenshot from Pi-Datametrics.com, January 2023. In the chart above, you can see that a “target” zone has been identified within Pi Datametrics Market Intelligence‘s Estimated Revenue Opportunity. Content for these…
Google February 2023 Product Reviews Update
Google announced the release of the February 2023 Product Reviews Update. The update applies globally to eleven languages and will take approximately two weeks to fully roll out. Change to…
Why Gonzalez v. Google Matters
Today, the Supreme Court heard arguments in Gonzalez v. Google, a case involving Section 230. The outcome of this case could potentially reshape the internet. Why? Section 230 is a…
Top Agency SEO Tools For Better Research, Reporting & Workflow
Looking to streamline your internal workflow and deliver better results for clients? Are you shopping for white-glove reporting software to improve account relationships? Then it may be time to implement…
Bulk data export: a new and powerful way to access your Search Console dataa new and powerful way to access your Search Console data
Tuesday, February 21, 2023 Today, we’re announcing bulk data export, a new feature that allows you to export data from Search Console to Google BigQuery on an ongoing basis. (Note…
Why You Need a Responsive Website
Mobile devices have become the primary way businesses engage their audience, and companies that once offered custom website design services are now faced with the challenge of creating suitable websites for…
Google Search Console Bulk Data Export Is Here
Google is about to make the life of marketers and SEO professionals much easier with their latest announcement of a new feature called bulk data export. With this new tool,…
An Aggregator With Integrator Strategy – Carwow SEO Case Study
An aggregator is a business that collects and rearranges an existing commodity in a way that provides value to the customer. Aggregators typically don’t create content because the content is…
The 4 Best Content Management Systems To Use In 2023
When it comes to creating a website, one of the biggest decisions a business or individual has to make is choosing a content management system (CMS). With so many options…
12 Things That Only Ahrefs Can Do
What makes Ahrefs better than the competition? It’s a fair question but a tough one to answer because there are just so many things to compare. So instead of filling…
TikTok’s Latest Monetization Tool: Creativity Program Beta
TikTok has introduced a new program called the Creativity Program Beta, designed to help creators earn more money with longer content. The program is the latest addition to TikTok’s range…
New Subscription Bundle On Facebook & Instagram
Mark Zuckerberg, the CEO of Meta, has announced that the company will begin testing a new subscription bundle called “Meta Verified” on Instagram and Facebook. The subscription bundle includes the…
How to Use Estimated Brand Reach as a Meaningful Marketing Metric
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Estimated brand reach is the most…