SEO news from around the world
The European Commission has designated Google as a gatekeeper under the new Digital Markets Act (DMA), which aims to increase competition in the tech industry. The legislation will come into…
Thursday, September 7, 2023 Last October, site names were introduced on mobile results for select languages, which expanded to desktop in March. Today, we’re happy to announce that site names…
OpenAI has announced its inaugural developer conference, OpenAI DevDay, scheduled for November 6, 2023, in San Francisco, CA. The one-day event aims to convene hundreds of developers globally with OpenAI’s…
In the ever-evolving landscape of digital marketing, search engine optimization (SEO) remains a critical factor in determining a company’s online visibility and success. With numerous SEO strategies available, two popular…
Surveys are a must-have tool in every content marketer’s arsenal. This long-standing, popular form of data collection enables marketers to glean valuable insights that can be used in a variety…
Google’s John Mueller offered advice about the use of Google Sites for SEO, downplaying the usefulness of Google Sites for SEO. Google Sites Google Sites is a website creation service…
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. The digital landscape is evolving quickly, and businesses…
Every digital agency is actively seeking new ways to improve their clients’ marketing performance. While your digital marketing strategy may emphasize improving SEO, increasing click rates, and decreasing bounce rates,…
Monitoring your website traffic is one of the best ways to make data-driven decisions on how effectively your marketing campaigns and messaging work. Moreover, checking out your competitors’ website traffic…
In the latest installment of Google’s monthly office-hours Q&A session, a question was asked regarding the higher volume of filtered data compared to overall data in Google Search Console. The…
Artificial intelligence (AI) chatbots have opened up a world of possibilities for people to dabble in projects they might not have tackled due to lack of experience. As someone who…
An Interview With Janet Mesh of Aimtal Website redesigns are a necessary component for marketers. But with so many elements going into an effective redesign, do you know what to…
If you asked a group of successful business owners about their marketing, most, if not all of them would rave about search engine optimization (SEO). Consumers flock to search engines…
Google Tag Manager (GTM) is one of the most established and popular tag management solutions on the market, but it’s not the only player. New players have entered the market,…
For content to be evergreen, it needs to match two criteria: It needs to target an evergreen topic Evergreen topics are topics with consistent interest over time. For example,…
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. We’ve all experienced websites that take forever to load. It’s not a great first…
A creative Google Search Central blog article may lift the mystery surrounding the impact of common web errors for website visitors. Google Analyst Gary Illyes illustrated – literally and figuratively…
The United States Copyright Office has ignited a nationwide dialogue on artificial intelligence (AI) and copyright law as part of a study. It formally commenced its inquiry last week, inviting…
Google updates ad policy on cryptocurrencies, clarifying rules for NFT games and aiming for responsible innovation. Google is updating its ad policy on crypto-based video games. The update…
Several key updates have been announced in the latest Microsoft Advertising product roundup. Chief among these is the roll-out of audience features in Microsoft Advertising Editor across all markets. Additionally,…
Artificial Intelligence (AI) has emerged as a transformative technology revolutionizing various industries, and marketing is no exception. By leveraging AI, marketers can gain deeper insights into customer behavior, deliver personalized…
SEO is just as essential as ever in building a powerful marketing strategy. And as the industry continues to evolve, the competition for SEO jobs is heating up. As more…
Success in business is all about being proactive – being able to anticipate what will happen in the future, and then using this information to your advantage. And the key…
YouTube now lets creators link Shorts to other videos on their channel after removing links in comments and descriptions. YouTube added links from Shorts to other videos. Links…
Around August 18, just prior to the August Core Update announcement, MozCast recorded extremely high temperatures, peaking at 127°F. This stood out even compared to August’s unusually high ranking-volatility and…
As Amazon has become more competitive, refining your content for your ideal customers is vital to maximizing conversions and ad performance. Amazon advertising adoption rates have continued to rise, especially…
As a PPC manager, nothing feels better than an account running smoothly. Campaigns are crushing their lead goal, even staying within their Cost Per Lead benchmark! Then out of nowhere,…
Thursday, August 24, 2023 Every now and then we get questions about errors that we may have shown for sites in Search Console, and every now and then we encounter…
Instagram, the popular photo-sharing platform, has taken another step in augmenting its services ecosystem by adding keyword search to the Threads app. Adam Mosseri, the CEO of Instagram, announced that…
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. In this Whiteboard Friday, Tom discusses why SEOs…