SEO news from around the world
Penske Media Corporation (PMC) filed a federal court memorandum opposing Google’s motion to dismiss its antitrust lawsuit. The company argues that Google has broken the longstanding premise of a web…
When the average customer age increases for a brand, it’s rarely a platform failure. It’s usually a signal that younger audiences are discovering, evaluating, and buying in different places, and…
With PPC becoming more automated every day, managing PPC accounts in one country is challenging enough. Your campaign structure may stay the same, but once you add in different countries,…
People turn to ChatGPT for researching, building tools, and—yes—even buying. But many brands have no idea what’s happening inside ChatGPT. They’re showing up in thousands of responses without knowing which…
Hiring a digital marketer is no longer about finding someone who knows a few platforms well. Most candidates can talk through Google Ads, social media, or analytics tools at a…
So moving on to the first key advantage, it’s actually free to set up this link between GA4 and BigQuery. The thing that you do need, though, is a Google…
Welcome to this week’s PPC Pulse: updates all revolve around how AI is being woven directly into search monetization and campaign structure. Google is testing Shopping ads inside AI Mode…
Google’s John Mueller offered a simple solution to a Redditor who blamed Google’s “AI” for a note in the SERPs saying that the website was down since early 2026. The…
Cloudflare launched a feature that converts HTML pages to markdown when AI systems request it. Sites on its network can now serve lighter content to bots without building separate pages.…
Welcome to the week’s Pulse for SEO: updates cover how you track AI visibility, how a ghost page can break your site name in search results, and what new crawl…
Google’s Search Relations team was asked directly whether you still need a website in 2026. They didn’t give a one-size-fits-all answer. The conversation stayed focused on trade-offs between owning a…
AI is fundamentally changing what doing SEO means. Not just in how results are presented, but in how brands are discovered, understood, and trusted inside the very systems people now…
In the recent episode of Google’s Ads Decoded podcast, Ginny Marvin sat down with Brandon Ervin, Director of Product Management for Search Ads, to address a topic many PPC marketers…
Most people still think visibility is a ranking problem. That worked when discovery lived in 10 blue links. It breaks down when discovery happens inside an answer layer. Answer engines…
WP Engine recently filed its third amended complaint against WordPress co-founder Matt Mullenweg and Automattic, which includes newly s allegations that Mullenweg identified ten companies to pursue for licensing fees…
Most articles don’t make good videos. The ones that do share qualities that translate naturally to 60-second formats. Identifying them before you commit production resources saves more time than any…
Google’s John Mueller shared a case where a leftover HTTP homepage was causing unexpected site-name and favicon problems in search results. The issue, which Mueller described on Bluesky, is easy…
Many Google Ads accounts generate steady traffic but struggle to turn that traffic into outcomes the business actually values, such as purchases, qualified leads, or demo requests. That disconnect usually…
Reputation Signals Now Matter More Than Reviews Alone Positive reviews are no longer the primary fast path to the top of local search results. As Google Local Pack and Maps…
In April 2025, anonymized queries made up 46.77% of website traffic. This number is slightly higher than our 2022 study on anonymized queries. However, that’s the average. Some websites in…
Google’s VP of Ads and Commerce, Vidhya Srinivasan, published her third annual letter to the industry, outlining how the company plans to connect advertising, commerce, and AI across Search, YouTube,…
ChatGPT processed 2.5 billion prompts per day as of July 2025.¹ That’s 18% of Google’s 13.7 billion daily searches, based on the 5 trillion searches per day they announced in…
Hello, my fellow digital marketers! This study was born out of a question that gave me a combination of irritation and renewed curiosity: “If I turned off all paid media,…
With all the talk about brand authority shaping performance in Google, especially its AI search features, many people are wondering how to actually measure it. The answer is an E-E-A-T…
This week’s Ask an SEO question is from an anonymous reader who asks: “Should I be optimizing content differently for LinkedIn, Reddit, and traditional search engines? I’m seeing these platforms…
Yes, yes we all know customer behavior is changing and Reddit conversations showing up in AI search is a big part of that shift. What are you doing about it?…
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! We all know prompt tracking is directional. The most effective way to reduce noise is to track prompts…
Google’s “Results about you” tool now lets you find and request removal of search results containing government-issued IDs. This includes IDs like passports, driver’s licenses, and Social Security numbers. …
. However it also contains inline elements such as the contents of script tags or styling added to other tags. This can rapidly lead to bloating of the HTML doc.”…
Microsoft introduced an AI Performance dashboard in Bing Webmaster Tools, giving visibility into how content gets cited across Copilot and AI-generated answers in Bing. The feature, now in public preview,…