SEO news from around the world
The digital marketing landscape constantly evolves, with new trends and technologies every year. In the past decade, Metaverse SEO, or search engine optimization, has become one of the most powerful…
Getting the attention of new, potential clients is essential in today’s market, but it can be challenging. We all want to be ranked as high as possible on search engine…
Finding the right search engine optimization (SEO) agency to work with can be overwhelming and time-consuming. After all, you have to make sure that they possess not only the technical…
E-A-T (Expertise, Authoritativeness, Trustworthiness) was first mentioned in 2014 when Google added it to their Search Quality Rater (SQR) Guidelines, which provide instructions to their “Quality Evaluators” on how to…
Doing business in the modern era isn’t quite as challenging as in previous years. As much as competition rates continue to soar, businesses can attain an added advantage through a…
Most business owners change their digital marketing strategy monthly because they give up too early. It’s not easy to drive potential customers to your site or persuade them to make…
The most important tool in your business is your website. It’s where customers and potential customers go to find out about you, learn more about what you do and connect…
Everybody wants to appear on the first page of the search engine. However, search engines only rank the best of the best content on the first page. So, if you…
If you’re a search engine optimization (SEO) professional or artificial intelligence (AI) engineer, you must have heard of ChatGPT. It is an AI-powered chatbot that answers questions, summarizes text and…
The use of artificial intelligence (AI) content is on the rise. ChatGPT has disrupted a lot of businesses, and marketing and search engine optimization (SEO) is no different. The way…
Search engine optimization (SEO) has become an important part of digital marketing. Companies are now paying close attention to SEO for its impact on their digital growth. It is especially…
User experience has a profound effect on the customer journey. This includes how easy your website is to navigate, page load speed, and whether links lead to relevant pages can…
Are you interested in getting started in the exciting world of Web3 digital marketing? With the rise of blockchain technology and cryptocurrency, the way we approach marketing has changed over…
Google Sheets is a game-changer and a well-loved program by many SEOs. Google Sheets is very similar to Microsoft Excel; only it is free to use and cloud-based. There are…
Running an eCommerce store on Shopify can be lucrative, but it’s not always easy to attract customers and make sales. With millions of online stores, how can you ensure your…
While traditional advertising techniques aren’t completely obsolete, today’s consumers want something more from the brands they trust and frequent. They want relationships, engagement and connection. Conversational marketing provides all of…
As the entire business paradigm is moving toward the digital age, it is important for businesses to have a firm grasp of how to make themselves visible online. Real estate…
Are you a law firm looking to increase your online presence? Pay-per-click (PPC) advertising may be an efficient tool for reaching out to new clients, but it can also be…
If you are an inexperienced SEO, it is easy to make mistakes. And if you make mistakes, your website will not be as successful as it could be. Learn about…
Fostering a healthy relationship with your search engine results (SEO) services provider is critical to ensure that they help grow your business. Yet, one of the most challenging things you…
A local search engine optimization (SEO) audit is a comprehensive analysis of how a web page ranks in local search engine results, and how its ranking can be optimized to…
If an external site connects to a webpage from your website, they’re providing you with “backlinks.” Backlinks are utilized in search engine results to determine the worth of a particular…
Several local businesses have used several types of media (images or videos) for content marketing and local online search optimization (SEO). But did you know that you can also optimize…
Organizations that prioritize SEO have seen undeniable success despite the challenges posed by marketplace changes over the last two decades. A combination of BrightEdge surveys and research shows how organizations…
Every year, an increasing number of companies launch websites and enter the Internet market, leading to cut-throat market competition. There are over 1.88 billion websites today and as a result,…
It is not always easy to create content and keep it high-quality. A content creator has to keep a constant eye on the latest developments. They do this for themselves…
About 70% of experiences online begin with a search engine. Consumers are looking for businesses, products and services via Google. With search engine optimization (SEO), you can ensure they find…
Imagine if you had to sip your tea or coffee from this cup… The color is good. It has a handle. It is much like any other cup. But when…
Doing long-tail keyword research is a great way to find the right keywords for your blog posts. Long-tail keywords are more specific, meaning they target a niche audience, and have…
Having a well-designed website is an essential part of any successful business. Not only can it boost your marketing efforts, but it can also increase brand recognition and build customer…