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WordPress Announces Bluehost Managed Cloud Hosting
WordPress.com and Bluehost announced a new managed WordPress cloud hosting solution that offers optimized WordPress performance features unavailable to traditional shared, VPN and dedicated hosting environments. The new managed WordPress…
Google To Remove “Add Me To Search” People Cards In April
Google has announced that it will discontinue its “people cards” feature in Google Search on April 7. The decision comes after Google realized the feature was not as helpful for…
Advice And Inspiring Resources You Should Follow
I have been in the SEO industry for over seven years, and I have been leading the SEO team for the last year and a half. One thing that keeps…
The 10 Best AI Writers & Content Generators Compared
AI content creation tools have become much more accessible and mainstream since the release of ChatGPT and Gemini (previously known as Bard) by Google. Since then, we have seen an…
26 Women and Nonbinary SEO Pros Who Inspire Me
In the lead-up to International Women’s Day, I started reflecting on all the amazing women and nonbinary folks in our industry who I have learned from and who continuously inspire…
How to Put a $ Value on Your Content
The formula for calculating ROI is so simple that I’ll share it right here, in the article introduction: ((Return from content − cost of content) / cost of content) *…
23 Actual Content Metrics From Actual Marketers
There are too many content marketing metrics out there. But we know which ones are actually used (we asked on LinkedIn and X). To organize things a bit, we’ve organized…
Meet Our MozCon 2024 Community Speakers
Edited by Emilie Martin Major high fives and fist bumps for each and every person who took the time to submit a pitch for a chance to nab a MozCon…
Google Business Profile Suspended? Here’s How To Get Reinstated
For most small businesses, Google Business Profile (GBP) is their marketing lifeblood. Because it’s free, many local businesses rely solely on their Google Business Profile to generate traffic and calls,…
Digital PR Alternatives To Link Building
Key opinion leaders (KOLs) have emerged as influential figures, bridging the gap between experts and influencers to build a site’s reputation. In this article, I will dive into the nuances…
6 Insights On Manual Actions
Google’s algorithm is wasting no time in removing low quality sites from the search results. Anecdotal evidence suggests that the volume of sites affected by this update may reach historic…
Google Updates Search Quality Evaluator Guidelines
Google has updated its “Search Quality Evaluator Guidelines,” a comprehensive 170-page document that serves as a framework for quality raters to assess websites effectively. The update on follows the search…
14 Surprising Examples Of Clickbait Headlines That Work
Ever found yourself helplessly drawn to an irresistibly intriguing headline, only to be met with disappointment? If so, you might have been a victim of clickbait, the irresistible rogue of…
What’s Really Behind Google’s Deal With Reddit
Vetted.ai is one of many AI chatbots that are gaining traction in Google search. It’s not much, maybe 10,000 monthly visits, but Google found the site to be the best…
How To Get More From Google Ads
Believe it or not, PPC automation was around long before the days of ChatGPT. But with the rise in popularity of AI, machine learning, and automation – where does that…
LinkedIn Reports Most In-Demand Jobs Across All Industries
LinkedIn’s analysis of global talent trends shows healthcare roles dominating the list of fastest-growing jobs while customer-facing and in-person positions remain highly in demand. According to LinkedIn’s data, healthcare jobs…
Reducing “Unhelpful” Content By 40%
Google has announced a significant update to its search algorithms and policies to tackle spammy and low-quality content on its search engine. The March 2024 Core Update, which the company…
Optimize Your Impact With IndexNow Insights
Editor’s note: This article is republished with permission from Microsoft. IndexNow, the game-changing protocol designed to revolutionize the way websites communicate with search engines, is releasing a new feature to…
4 Changes To Link Signal
Google’s Spam Explainer was updated to reflect the new realities introduced by the March 2024 Core Algorithm Update. The following is everything that was removed and added and what it…
Top Insights For Maximum Visibility And Performance
Editor’s note: This article is republished with permission from Microsoft. Elevate your website’s search engine performance with our latest innovation in Bing Webmaster Tools, Top Insights. Delivering top-tier insights and…
WordPress Site Builder Closes – Devs Forced To Rebuild Client Sites
The Cwicly WordPress website builder toolkit announced that they are shutting down by the end of the year and refunding all 2024 clients. The decision forced developers to halt current…
What web creators should know about our March 2024 core update and new spam policies | Google Search Central Blog | Google for Developers
Tuesday, March 5, 2024 Today we announced the March 2024 core update. This is designed to improve the quality of Search by showing less content that feels like it was…
GenAI-Powered Search: Re-think Your Marketing Strategies
Edited by Emilie Martin The short answer is yes. Businesses that rely on Google Search to bring traffic and revenue to their websites are always trying to keep up with…
Facebook And Instagram Hit By Massive Outage
Having trouble logging into Facebook and Instagram? It appears that both Facebook and Instagram have gone down. Users are reporting issues logging into either platforms. Attempts to log into Facebook…
A Guide to Star Ratings on Google and How They Work
The elusive five-star review used to be something you could only flaunt in a rotating reviews section on your website. But today, Google has pulled these stars out of the…
6 Ways To Supercharge Your Campaign Via Multi-Touch Attribution
This post was sponsored by DAC Group. The opinions expressed in this article are the sponsor’s own. In the world of digital marketing, you have to understand the entire customer…
Instagram Direct Messaging Updated With Editing, Themes, & More
Meta has announced new features for Instagram’s Direct Messaging (DM) platform to enhance user experience and foster better connections among friends and family. The updates include editing messages, pin chats,…
Google Ads Introduces Customizable Automation With “Solutions”
Google has announced the launch of “Solutions,” a new free tool within Google Ads designed to streamline campaign management and automate tasks for advertisers. The tool, found under the “Tools”…
Search Central Live 2024 in Bucharest, Romania | Google Search Central Blog | Google for Developers
Monday, March 4, 2024 We’re excited to announce a Search Central Live event in Bucharest, Romania on April 4, 2024. Search Central Live is our global Google Search event series…
Insights From The Growth Team
YouTube recently published an informational video dispelling creators’ common myths and misconceptions about how YouTube’s recommendation algorithm works. The 12-minute video features Todd Beaupré, who leads YouTube’s growth and discovery…