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Google’s New AI-Powered Features: Search Just Got Smarter
Google has announced several new ways to use artificial intelligence (AI) to enhance its search features. AI has played a crucial role in Google’s search technology from the early days,…
Alternative Search Engines: Why They Matter and How to Rank on Them
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. 12 billion, 3 billion, 1 billion.…
AI Content In Search Results
Google has released a statement regarding its approach to AI-generated content in search results. The company has a long-standing policy of rewarding high-quality content, regardless of whether humans or machines…
Google Launches AI-Powered Contextual Translations
Today, Google launched AI-powered features in Google Translate that provide helpful and contextual translation on mobile and the web. Contextual Translations One of the significant changes to Google Translate is…
What Is User Experience? How Design Matters To SEO
User experience is the foundation of a site’s usability, and it’s an aspect of on-page SEO that many people overlook. If your site lacks the positive user experience and ease…
What Are the Benefits of SEO? (And How to Get Started)
If you are a business owner, you may have heard about how vital search engine optimization (SEO) is. But how can it help fast-track your business’s growth, get more customers,…
How To Get More Traffic By Fixing Keyword Cannibalizations
This post was sponsored by DinoRANK. The opinions expressed in this article are the sponsor’s own. Google is a great source of qualified and recurring traffic for your business –…
Microsoft Announces ChatGPT Capabilities Coming To Bing
Microsoft announced today that it is bringing cutting-edge AI capabilities to its Bing search engine, with the addition of a new ChatGPT-like feature. Microsoft revealed its plans for integrating ChatGPT…
Building a B2B SEO Strategy Framework That Works
Most employees, whether they work in digital marketing or not, understand the prominence of the internet in marketing spaces. The internet can introduce new clients and support brands, but optimizing…
What Does ChatGPT Mean for Marketers
Artificial Intelligence (AI) has revolutionized how marketers approach their strategies for a long time. From IBM’s Watson and Google’s RankBrain, AI has revolutionized how search engines work, and how marketers…
From Competitors To Partners: Conductor Acquires Searchmetrics
Conductor, a leading enterprise organic marketing platform, has acquired European-based competitor, Searchmetrics, to accelerate its expansion in the European market. After acquiring ContentKing in 2022, the acquisition of Searchmetrics continues…
13 Best High Ticket Affiliate Marketing Programs 2023
Are you looking for more ways to generate income for yourself or your business this year? With high-ticket affiliate marketing programs, you earn money by recommending your favorite products or…
The Current State of Google PageRank & How It Evolved
PageRank (PR) is an algorithm that improves the quality of search results by using links to measure the importance of a page. It considers links as votes, with the underlying…
How to Execute the Skyscraper Technique (And Get Results)
In 2015, Brian Dean revealed a brand-new link building strategy. He called it the Skyscraper Technique. With over 10,000 backlinks since the post was published, it’s fair to say that…
Getty Images Sues Stability AI For Copyright Infringement
In a lawsuit filed on February 3 and made public on Monday, Getty Images alleged that artificial intelligence company Stability AI, Inc., infringed on the visual media company’s intellectual property.…
All You Need to Know to Get Them
Do you want to jump to the first position in Google without building links or significantly updating your content? Featured snippets can help you with that. Featured snippets are a…
Chrome 110 Changes How Web Share API Embeds Third Party Content
Chrome 110, scheduled to roll out on February 7, 2022, contains a change to how it handles the Web Share API that improves privacy and security by requiring a the…
YouTube Shorts Monetization: How Revenue Sharing Works
YouTube’s Partner Program now allows Shorts creators to join and earn money from their content. To join the program, you must meet one of the following requirements: Have 1,000 subscribers…
Google CEO Confirms AI Features Coming To Search “Soon”
Google announced today that it will soon be rolling out AI-powered features in its search results, providing users with a new, more intuitive way to navigate and understand the web.…
Time to Shine: MozCon 2023 Community Speaker Pitches Now Open
MozCon is bringing the Future of Search to Seattle this August 7-8, and we’re excited to announce the return of our annual call for up-and-coming community speakers! Every year, we…
5 Possible Features At Launch
Microsoft Bing powered by ChatGPT may offer more personalized results and features, with a chatbox replacing the search bar, summarized responses, and conversational search. Microsoft is rumored to launch a…
Announcing the Search Central Live Brazil roadshow | Google Search Central Blog | Google Developers
Monday, February 6, 2023 Leia em Português We’re very excited to announce that Search Central Live is coming to Brazil! Following our successful events last year, we’re continuing our mission…
7 Factors To Consider Before Outsourcing Link Building Efforts
You’ve probably heard that link building is important for search engine optimization (SEO), but you may not be sure why. Link building is the process of acquiring backlinks from other…
What Is Website Architecture For SEO?
When people talk about high-priority SEO activities, they usually point to crucial areas like keyword research, content planning, and link-building. Website architecture is rarely top of the list. But the…
Google Updates Structured Data Guidance To Clarify Supported Formats
Google updated the structured data guidance to better emphasize that all three structured data formats are acceptable to Google and also explain why JSON-LD is is recommended. The updated Search…
Twitter Will Share Ad Revenue With Twitter Blue Verified Creators
Elon Musk, owner and CEO of Twitter, announced that starting today, Twitter will share ad revenue with creators. The new policy applies only to ads that appear in a creator’s…
Supercharge Keyword Research With Powerful Topic Clustering
It’s common for marketers to target individual keywords when creating and optimizing content. Still, topic clusters are an even more powerful way to do keyword research. With topic clustering, you…
Harnessing the Power of Feedback — Whiteboard Friday
In this week’s episode of Whiteboard Friday, Mozzer Meghan Pahinui takes you through the process we use to implement customer feedback, in the hopes that you can take it and…
Email Marketing: An In-Depth Guide
Email has revolutionized the way people communicate. From facilitating remote work to monitoring bank balances, it has become an integral part of everyday life. It has also become a powerful…
Headings With Hierarchical Structure An “Awesome Idea”
Google’s John Mueller discussed heading elements with a member of the SEO community where he affirmed the usefulness of using hierarchical structure when using heading elements. Background Context to What…