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Announcing the Search Central Live Brazil roadshow | Google Search Central Blog | Google Developers
Monday, February 6, 2023 Leia em Português We’re very excited to announce that Search Central Live is coming to Brazil! Following our successful events last year, we’re continuing our mission…
7 Factors To Consider Before Outsourcing Link Building Efforts
You’ve probably heard that link building is important for search engine optimization (SEO), but you may not be sure why. Link building is the process of acquiring backlinks from other…
What Is Website Architecture For SEO?
When people talk about high-priority SEO activities, they usually point to crucial areas like keyword research, content planning, and link-building. Website architecture is rarely top of the list. But the…
Google Updates Structured Data Guidance To Clarify Supported Formats
Google updated the structured data guidance to better emphasize that all three structured data formats are acceptable to Google and also explain why JSON-LD is is recommended. The updated Search…
Twitter Will Share Ad Revenue With Twitter Blue Verified Creators
Elon Musk, owner and CEO of Twitter, announced that starting today, Twitter will share ad revenue with creators. The new policy applies only to ads that appear in a creator’s…
Supercharge Keyword Research With Powerful Topic Clustering
It’s common for marketers to target individual keywords when creating and optimizing content. Still, topic clusters are an even more powerful way to do keyword research. With topic clustering, you…
Harnessing the Power of Feedback — Whiteboard Friday
In this week’s episode of Whiteboard Friday, Mozzer Meghan Pahinui takes you through the process we use to implement customer feedback, in the hopes that you can take it and…
Email Marketing: An In-Depth Guide
Email has revolutionized the way people communicate. From facilitating remote work to monitoring bank balances, it has become an integral part of everyday life. It has also become a powerful…
Headings With Hierarchical Structure An “Awesome Idea”
Google’s John Mueller discussed heading elements with a member of the SEO community where he affirmed the usefulness of using hierarchical structure when using heading elements. Background Context to What…
AI Content Detection Software: Can They Detect ChatGPT?
We live in an age when AI technologies are booming, and the world has been taken by storm with the introduction of ChatGPT. ChatGPT is capable of accomplishing a wide…
The WordPress Security Guide To Keep Your Site Safe
Security threats are not unique to WordPress. Every platform, whether it’s private or open source, is under attack 24/7. Fortunately, the WordPress community provides many solutions to make the job…
How to Use WordPress in 9 Simple Steps (Beginner’s Guide)
WordPress is the world’s largest content management system (CMS)—around 810 million websites are built on it. It’s free to use and includes all the features any website owner could need.…
The Challenges & Opportunities For Marketers
Google’s parent company, Alphabet Inc., reported its fourth straight quarter of declining profits. It made $76 billion in sales over the past three months, but it wasn’t enough to meet…
Top 5 Essential SEO Reporting Tools For Agencies
Your clients trust you to create real results and hit KPIs that drive their businesses forward. Understanding the intricacies of how that works can be difficult, so it’s essential to…
Everything You Need To Know
Now more than ever, marketing and sales leaders are taking a critical look at where to allocate their resources and how to staff their teams. Attribution modeling is one of…
Google’s Mueller Criticizes Negative SEO & Link Disavow Companies
John Mueller recently made strong statements against SEO companies that provide negative SEO and other agencies that provide link disavow services outside of the tool’s intended purpose, saying that they…
Response to ChatGPT $20 Plan: Take My Money!
OpenAI announced a new subscription service to ChatGPT called ChatGPT Plus that offers several benefits over the free version. Fans of OpenAI were wildly enthusiastic about the prospect for a…
Reddit Marketing: How To Do It Right
Reddit is a user-driven news aggregator allowing people to share links and stories on various topics. It was founded by Steve Huffman and Alexis Ohanian and is currently owned by…
How to Block ChatGPT From Using Your Website Content
There is concern about the lack of an easy way to opt-out of having ones content used to train large language models (LLMs) like ChatGPT. There is a way to…
Lead Generation: How To Get Started
Today’s consumers have an almost limitless amount of information at their fingertips. Podcasts, videos, blog posts, and social media – are just a few of the sources that can drive…
ChatGPT & Search? NeevaAI’s Real-Time AI Search Is Already Here [Podcast]
It seems like everyone these days wants to talk about artificial intelligence (AI) and its potential in search. It’s true – there is no doubt that AI will continue revolutionizing…
Google Updates Search Console Video Indexing Report
Google’s updated Search Console Video indexing report now includes daily video impressions and a sitemap filter feature. Google has updated the Search Console Video indexing report to provide more comprehensive…
Top 7 SEO Keyword Research Tools For Agencies
All successful SEO campaigns rely on accurate, comprehensive data. And that process starts with the right keyword research tools. Sure, you can get away with collecting keyword data manually on…
Bing Revamps Crawl System To Enhance Efficiency
According to a recent study by Bing, most websites have XML sitemaps, with the “lastmod” tag being the most critical component of these sitemaps. The “lastmod” tag indicates the last…
OpenAI Launches ChatGPT Plus For $20 Per Month
OpenAI announces the launch of ChatGPT Plus, a premium version of its popular ChatGPT chatbot. The new service aims to provide subscribers with a premium experience that includes faster response…
New updates to the Search Console Video indexing report | Google Search Central Blog | Google Developers
Wednesday, February 01, 2023 Last July we launched a new report in Search Console to help you understand the performance of your videos on Google and identify possible areas of…
Ranking Factors & The Myths We Found
Yandex is the search engine with majority market share in Russia and the fourth largest search engine in the world. On January 27, 2023, it suffered what is arguably one…
8 Content Marketing Tips for Spa Decor Companies
If you are in the spa decor industry, it’s important to have an effective content marketing strategy. Below, we’ll discuss tips that will help you create successful content campaigns. As…
Yelp Details Removal Of Paid Review Groups & Lead Generators
Yelp published its 2022 Trust and Safety Report detailing actions it took against lead generators, fake review groups and businesses incentivizing reviews. Yelp Cracks Down on Paid Review Groups The…
How To Create A Content Strategy Framework
Do you have a framework in place for your content strategy? In other words, do you have your plan mapped out from A to Z? Have you answered all the…