WordPress announced that it’s Performance Lab plugin is officially out of Beta testing stage and is officially released as version 1.0. This means that the Performance plugin is considered stable…

Do you know where to focus your SEO efforts this year? How has your organization been adapting to an ever-changing landscape of global events? Wondering how other digital marketers are…

You only get one shot at a first impression. This is never more true than with copywriting, where you have just seconds to get your point across and convince the…

I write a lot of columns here at Search Engine Journal about how to optimize your content. But I rarely touch on how to do this at scale. Enterprise marketing…

Spring means it’s not only time to enjoy the fresh air but also to think about the tradition of spring cleaning. If it helps reduce stress and eliminate waste in…

Single-page websites have gained popularity in recent years, particularly among companies advertising a single product and those targeting a specific niche. The question is whether single-page websites are good or…

A vulnerability was discovered in Elementor, starting with version 3.6.0, that allows an attacker to upload arbitrary code and stage a full site takeover. The flaw was introduced through a…

Does your organization have a plan in place for the imminent loss of third-party data? Is your marketing strategy ready to take advantage of first-party data? The abolition of cookies…

Do you have a local small to medium-sized business (SMB)? If so, you know just how difficult it is to get found and stand out in increasingly competitive search results.…

There are a lot of articles and people promoting “quick SEO fixes” on the internet. A quick Google search for “SEO tactics” returned about 14,100,000 results in less than a…

We’ve all heard the stories… and sadly, most of us have lived one or two of them, as well. They range from high maintenance and unreasonable to demanding, insulting, and…

In a recent Google Office Hours, John Mueller offered feedback about how slowly Google indexes images and how that could be a problem if you’re making massive changes to thousands…

It’s no secret that the adventure of SEO means being in it for the long game. Optimization is a never-ending process. One day, you’re ranking at the top of the…

Google warns the Real-Time report in Google Analytics may be displaying inaccurate data for Universal Analytics properties. If your Google Analytics account is impacted by this issue, realtime data for…

Connected TV has been an emerging platform for advertisers the past two years, partially due to the pandemic. With more people staying in and working from home, over 72% of…

Reddit is rolling out a series of updates to its search capabilities including the ability to search comments and return more relevant results. For the first time in Reddit’s existence,…

Earlier this month, marketers from around the world joined the latest LocalU virtual conference, put on by Local University. The symposium topics were filled with local marketing tips from top…

Google search has been continually evolving since the very beginning. Over the past 10 years, much of that evolution was driven by improvements in technology but also changes in what…

Digital marketing courses are everywhere. Everyone offers them. You can take digital marketing courses from colleges, third-party organizations, and the platforms themselves. But are digital marketing courses worth it? I’ve…