103 Small Business Marketing Ideas To Help You Grow
As a small business owner, you’re probably already busy and have heard many marketing ideas that sound impossible (or, at least, very difficult) to implement. It can be challenging to…
6 Actionable Ways To Diversify Your Social Media Marketing Efforts (And Bonus Tips!)
Whether you run a global corporation or a small business, social media has emerged as one of the most important ways to market your brand. Social media holds the potential…
SaaS Content Marketing: A Complete Guide [eBook]
You’ve probably heard that content marketing is an essential part of your marketing strategy and key for new customer acquisition and retention. Applying content and SEO best practices is a…
21 Common Marketing Interview Questions & Answers
Marketing interviews are unpredictable, and there’s no wonder. There are many different marketing roles and candidates with many backgrounds, skills, needs, and wants. Yet some questions get asked and answered…
The 9 Most Important SEO KPIs You Should Be Tracking
If you ask 10 SEOs what their top SEO Key Performance Indicators (KPIs) are, you’ll likely receive 10 different answers. The reason is that KPIs are situational; they are specific…
“Flawed” WordPress Proposal Causes Backlash
A new proposal for WordPress 6.0, scheduled for May 2022, will enable automatic image conversions as a default so that all uploaded images will display in the better WebP format.…
Performance Max Now Supported In Google Ads Editor v2.0
This past quarter, Google has pushed the adoption of one of its newest campaign types: Performance Max. Up until now, these campaigns could only be created in the online Google…
TikTok Launches Search Ads Beta For Selected Partners
There’s a new way for advertisers to reach customers on TikTok. Though not yet announced or confirmed, it appears TikTok is quietly rolling out ads within its search results page.…
11 SEO Myths That Will Damage Your Rankings in 2022
You don’t need to search far to find bad SEO advice. In the current search landscape, businesses need to be constantly on their guard against incomplete, irrelevant and downright incorrect…