New Apple Ads Spot Available To Advertisers In Q4
Apple is reportedly unveiling new ad inventory spots before the end of this year. The new spots open up additional advertising opportunities just in time for the holiday season when…
Web Push Coming to iOS
WebKit’s message alert service Web Push will soon be supported by WebKit for users of Apple devices, according to a tweet from Jen Simmons, a member of the Safari and…
Is Technical SEO A Female-Friendly Place To Build My Career? Ask An SEO
Today’s Ask An SEO question comes from Kate. She asks: Hi Experts, I’m a newbie in SEO and am fighting with self-doubt about whether it’s a female-friendly field or not?…
What Are Featured Snippets? Conquering ‘Position 0’
Ranking number one in Google’s search results is the epitome of search engine optimization (SEO) success. Right? Except this isn’t the case anymore. The power of the much-coveted No. 1…
Will Google Penalize Sites That Look The Same?
Google’s John Mueller answered the question if Google penalizes sites that are nearly identical. Mueller used examples of different levels of similarity between sites and suggested which one to avoid.…
The new HTTPS report in Search Console | Google Search Central Blog | Google Developers
Wednesday, September 14, 2022 Last year, we released the Page Experience report in Search Console to help site owners understand and fix issues affecting how Google evaluates the page experience…
The State of Digital Accessibility: Three Key Challenges
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Earlier this year, the Department of…
6 Keys To Effective Content That Ranks High On SERPs [Webinar]
You’ve heard the saying, “content is king.” And it’s true – good content is still key to a successful website. But what makes good content? How do you create content…
How To Find Hidden Opportunities
1. Check For Google Penalties The first step is the easiest place to look for a hidden opportunity to help skyrocket your rankings. Is your website currently under any penalties…
18 Popular Link Building Tactics You Should Avoid
Google has been improving its ability to identify manipulative links for decades in response to aggressive search marketers who keep inventing new ways to manufacture links. In simple terms, search…
SEO For Ecommerce Product Pages: 20 Do’s & Don’ts
Ecommerce is expected to grab even more of the retail pie, with a projected growth of nearly $11 trillion between 2021 and 2025. An increasing number of ecommerce sites want…
What You Need To Know
In a social media landscape increasingly dominated by the world’s Meta networks and TikTok, another channel is starting to get some much-deserved recognition: Reddit. Second to TikTok in terms of…
expanding eligibility with Product structured data | Google Search Central Blog | Google Developers
Tuesday, September 13, 2022 Google is pleased to announce expanded eligibility for enhanced product experiences in Google Search through the use of Product structured data. These enhanced product experiences were…
How To Add Google Analytics To WordPress
Google Analytics is a free comprehensive tool that allows you to track your web traffic and data. Google Analytics will show you how many people visit your site, individual pages,…
How To Use Guest Posting To Enhance Your SEO
Are you looking for a life-proven, evergreen and performance-boosting search engine optimization (SEO) tactic? There is one that will never outgrow its relevance. Yes, we are talking about backlink building.…
Twitter Testing “WhatsApp Share” Button in India
Twitter has added a Whatsapp share button for its users in India, the social media platform unveiled via tweet from its account dedicated to the country. The feature, which was…
Microsoft Ads Unveils New Smart Campaign Features
Microsoft Ads announced a new, simplified Smart Campaigns setup experience on Thursday, September 8th. The update also includes a key new feature that sets them apart from Google Ads. If…
5 Things I Learned About E-A-T by Analyzing 647 Search Results
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. As a writer at a content…
Strike Balance. Achieve Maximum Results [Ebook]
Getting users to your website is only half the battle. What kind of experience are they having when they get there? Can users find what they need with ease? We’ve…
A Guide To Get Started
According to data from Statista, 92.1% of U.S. marketers in companies larger than 100 employees use social media marketing to achieve a wide range of goals. Marketers in the U.S.…
Google Announces September 2022 Core Algorithm Update
Google announced a Core Algorithm Update on September 12, 2022. The response from the search community is generally positive although some corners of the Internet were noticeably muted. Core Algorithm…
How To Use Twitter To Increase Your Google Search Visibility
Twitter has become a powerful marketing platform for businesses. It helps them connect with customers, build relationships, and promote their brand. Integrating pictures and links to products or services, store…
What Is Growth Hacking? Is It Still Worth It?
Growth hacking has long been touted as a “unicorn” marketing strategy that rapidly grows a company’s sales through the roof. But does growth hacking still work after a decade since…
Google Answers If Adding Content Daily Increases Rankings
Google conducted an SEO office hours hangout in which someone asked if adding content on a regular basis was helpful for ranking. It’s a good question because it’s commonly understood…
13 Affordable Digital Marketing Tactics That Work
The web is one of the best places to go if you want to promote a product or service but are on a limited marketing budget. The two main reasons…
How to Build Effective Location Pages
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Location pages are an important part…
How to Market Your Small Business (7 Easy Steps)
Do you want to start marketing your business but don’t know where to begin? You’re not alone. Small businesses make up over 90% of all businesses in the U.S., U.K.,…
3 Unique Ways To Prove The Value Of SEO
The Truth About The Real ROI Of SEO SEO often involves a significant initial investment with a longer ROI than other channels. And once you let SEO slide, the recovery…
How To Incorporate More Context In Your Social Media Content
Social media has become a part of our everyday lives. The many platforms have revolutionized the way we communicate. They provide quick access to information and entertainment at the touch…
Bluehost Unveils Easy WordPress Ecommerce Solution
Bluehost announced a new point and click solution that makes it easy for virtually anyone to create an eCommerce store with WordPress. This is an opportunity for businesses for whom…