Google Vs. Microsoft, Bing, AWS & NORAD
Are you looking for examples of interactive content for brands? Or festive content that creatively promotes logistics and call center management? Say hello to Santa Tracker 2023. This article explores…
Top 14 SEO Podcasts For 2023
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable…
Company Success: Hidden Digital Marketing Secrets to Find
In today’s fast-paced digital world, staying ahead in the game is not just a choice; it’s a necessity for business success. The digital landscape constantly evolves, and failing to keep…
Google Search Overwhelmed By Massive Spam Attack
Google’s search results have been hit by a spam attack for the past few days in what can only be described as completely out of control. Many domains are ranking…
7 Content Writing Trends For 2023
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable…
A Quick Guide For 2024
In 2023, AI became a part of the user interfaces of top search engines, social media networks, advertising platforms, productivity software, and SEO tools. After a year of non-stop breaking…
Google Responds To Accusations Of “Stealing” Publisher’s Content
A publisher took to Twitter to share their reaction to what they felt was essentially a theft of their content for the benefit Google with what they felt was little…
Content Planning and Budgets: Getting Ready for the Year Ahead
Let’s just get this out of the way: Creating a content plan that is both fully aligned with company goals while also sitting firmly within budgetary limitations is a serious…
8 Essential Steps For Technical Implementation
Headless content management systems (CMS) are on the rise, quickly being adopted by huge brands like IKEA, Nike, and National Geographic. There are tons of options out there, and it’s…
Protecting Your Website: 7 SEO Strategies for Enhanced Security
With an increasing dependence on digital infrastructure, businesses worldwide have swiftly prioritized cybersecurity. In this interconnected landscape, ensuring the security of digital assets is just as critical as their functionality.…
Google Tag Manager Contains Hidden Data Leaks & Vulnerabilities
Researchers uncover data leaks in Google Tag Manager (GTM) as well as security vulnerabilities, arbitrary script injections and instances of consent for data collection enabled by default. A legal analysis…
New Google Labs Design Includes AI Tools For Search & Creativity
Google recently launched a new design for Labs with 12 artificial intelligence (AI) experiments, tools, and projects, showcasing a commitment to advancing AI technology. Screenshot from Labs.Google, December 2023 This…
WordPress Shares Core Web Vitals In 2023 And Impact On Web
In 2023, the WordPress community witnessed a significant milestone in website performance, with Core Web Vitals (CWV) showing significant improvements for both mobile and desktop users. This article delves into…
2 New Features Spotted in The SERPs
In the last week, one of my clients noticed they were losing traffic for some key queries without losing their organic positions on both reviews and guides. Once we dove…
Is Your Company Blog Eligible For Google News?
Google’s John Mueller answered the question of whether company blogs are eligible to show up in Google News. Google News Google News can be a tremendous source of readers who…
Google Updates Spam And Ranking Systems Guidance
Google updated their spam policies for web search and the guide to ranking systems to clarify how Google handles sites with a high number of non-consensual explicit imagery and requests…
Expert Paid Media Tips Backed By $150M In Ad Spend
In the face of growing challenges with customer acquisition, it’s important to know where to focus your ad spend. Do you know how to optimize for lower customer acquisition costs…
Volatile Is The New Normal: A Year Of Updates
2023 has been one of the most volatile years for SEO so far. Search engine results page (SERP) layout changes and algorithm updates ruffled many rank feathers. Not to mention…
9 Challenges to Detect AI Content for Publishers
With the development of artificial intelligence, one of its algorithms highlights this year is its ability to generate text. However, along with its advancement, publishers face many challenges, particularly concerning…
Google Answers If Double Slash In URL Has SEO Impact
Google’s Gary Illyes answered the question in an Office Hours hangout about whether a double forward slash in a URL has an impact on the SEO for a website. A…
User Signals as a Ranking Factor & US vs. Google
US vs. Google is an antitrust case by the US Department of Justice against Google. This is likely to be a historic case — for example, a similar case in…
Export Code To Replit In 18 Programming Languages
The latest updates to Google Bard expanded the Export to Replit feature to 18 programming languages. In addition, Google Bard now supports extensions like Workspace in Japanese and Korean. In…
Helping You Stay Ahead of Changes in AI and Search in 2024
The Ultimate Guide to Generative Search Experiences (SGE) The holidays are almost upon us, but here at BrightEdge, we have one more gift for you! Today we launched the Utlimate…
Google Ads Simplifies Reservation Video Campaigns On YouTube
Google now offers an easier way to set up reservation video campaigns on YouTube in Google Ads. To simplify reserved media buying, the self-service option in Google Ads includes several…
Researchers Discover How To SEO For AI Search
Researchers tested multiple ways to optimize a website for AI search and discovered exactly what to do in order to boost visibility. They successfully increased visibility of smaller lower ranked…
2024 SEO and Content Trends: Top Predictions from 27 Industry Experts
Thierry Ngutegure, Head of Data Insight at SALT As AI shifts from its experimental stages to more widespread implementation in search, embracing constant change becomes essential. This evolution demands agile…
When Does a Content Strategy Fail? 11 Factors to Blame
The success or failure of your content strategy is very subjective. It can be nuanced and multifaceted due to many factors – varied objectives, long-term impact, changing goals, complex data…
Google Confirms Business ‘Openness’ As Local Ranking Factor
Recent findings by SEO professionals suggest that Google has recalibrated its local search algorithm, placing more emphasis on a business’s listed hours of operation as a key ranking signal. According…
Google Forum Structured Data Update Focused On Authorship
Google updated their documentation of forum structured data to clarify authorship related requirements to the InteractionCounter schema.org data type and to add a new recommended property for the author type.…
Insights From Google’s Trust & Safety Expert With John Brown
In this must-listen episode, join us for a sit-down with John Brown from Google’s Trust & Safety team. With his rich background in building ad networks and more, John offers…