Here are two ideas that can be true at the same time: SEO offers worse returns than it used to. SEO is still one of the best marketing channels. SEO…

We’ve analyzed 150K websites to find out which ecommerce startups have seen substantial search growth this year. When we see organic traffic growing, it’s a good sign that customer interest…

What are the top search engines in the world? It depends on what you’re looking for. Slowly disappearing are the days when just one search engine dominates over the rest.…

Getting customers is the lifeblood of any business. But search for “how to get customers,” and you’ll find yourself flooded with advice, tips, and tactics. It’s hard to know which…

SEO and the stock market — two completely different worlds. Yet when you run a correlation analysis between organic traffic and stock price on, say, Nasdaq, you suddenly get a…

Get the week’s best marketing content Life is full of huge, difficult questions. Are we alone in the universe? Why do movie characters never say “goodbye” before hanging up? And…

A sudden drop in organic traffic can feel like an SEO nightmare. Rankings dip, visibility declines, and conversions take a hit—leaving you scrambling for answers. But instead of panicking, you…

We analyzed the organic traffic growth of over 10000 websites to discover the hottest trending saas startups. At the top of our list, you’ll find Oneshot AI, Litespace, Complyt, Mastt,…

We analyzed the organic traffic growth of over 8000 websites to discover the hottest trending EV companies. At the top, you’ll find Green V, Vayve, Zeekr, En Plus, and EV…

Any content writer with skin in the game knows the sinking feeling that comes with the traffic “flatline of nope” after that initial “spike of hope”. Content dates, traffic dips.…

We studied the traffic of 3,000 websites to better understand the size and make-up of AI traffic—including how much of it is being sent, the most common referral sources, and…

Content optimization tools make writing and ranking top-quality content a whole lot easier. That goes double for the latest generation of AI-powered tools. Great optimization tools can identify missing topics…

There are tons of tools promising that they can tell AI content from human content, but until recently, I thought they didn’t work. AI-generated content isn’t as simple to spot…

Onboarding an enterprise SEO platform can be a long and difficult process. Getting rid of a bad solution once it’s integrated into your systems can be even harder. Make sure…

An SEO topical map is the roadmap for your website’s content strategy. Its core function is to organize your website’s content in a clear hierarchy of topics and sub-topics. It…

A backlink gap analysis is the process of finding great links your competitors have that you don’t. It involves evaluating your competitors’ quality of backlinks and deciding if similar links…

AI can write, but let’s be honest; it can also sound (dare I say) robotic. Without a clear process, AI-generated content can feel generic, miss SEO opportunities, or just not…

In October 2024, we organized a sold-out, 500-person conference called Ahrefs Evolve in Singapore. We’ve already covered how we planned the event from start to finish and how we promoted…

Google has said links are less important than they used to be, and most SEOs have come to accept that as true. Our findings indicate that this is true overall,…

Brand awareness is one of the “fuzziest” growth channels. And when things get fuzzy, you need concrete ways to prove your time and investment is paying off. Below I’ve laid…

Get the week’s best marketing content We ran this study to find out if running paid ads cannibalize organic traffic or not. Most SEOs are against bidding on branded terms…

I tested the most popular AI image generators to discover their greatest strengths and weaknesses. At Ahrefs, we have a team of extremely skilled (and very human) designers, but not…

Get the week’s best marketing content These are the 100 most expensive keywords on Google Ads, along with their monthly search volume and cost per click (CPC). 100 most expensive…

During my flat-sharing days, I had a housemate that would follow me room to room, chattering away for hours—even when I hid in the bathroom for some peace, he’d monologue…

Last year, we ran Ahrefs Evolve: a sold-out, 2-day, 500-person conference at Pan Pacific Orchard in Singapore. I interviewed Shermin Lim, our events marketer, to find out how we marketed…

We’ve analyzed 2,500 startups to identify the fastest-growing companies in search over the last year. 2024 was an especially challenging year for startups. Investors exerted extra caution in the face…

Back in the day, I ran a couple of semi-successful affiliate websites. I even once ranked #1 for “best protein powder.” This was a pretty lucrative keyword given its commercial…

In May 2020, during the height of the COVID pandemic, Ash Young started an ecommerce store selling car mats in the UK. His goal was to hit £1M in sales…

Calculators are the unlikely tactic savvy website owners are using to drive hundreds of thousands (and sometimes millions) of clicks from Google to their websites. In this article, I’ll share…