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Google’s New Local Search Features Are Finally Here
Google is finally rolling out the local search features previewed earlier this year, including the ability to search your surroundings with your phone’s camera. At Google’s Search On virtual conference…
The Do’s And Don’ts Of Social Media Management
Are you looking for better ways to manage social media accounts without missing out on anything important? Social media platforms play a vital role in our lives today. From staying…
How To Use Influencers in Shopify Marketing Brands
Over the years, there has been a significant rise in the consumption of eCommerce and online content by consumers. The result is it has brought unprecedented success to eCommerce platforms,…
Key Insights That Agency SEO Professionals Should Know
When planning your agency’s SEO strategy, context is everything. That’s why if you’re looking to outperform your competition in 2023, it’s essential to be armed with the latest data to…
6 Social Advertising Tips For Finance Brands
More than 50% of offline investors first collect information online before making an investment decision. And according to research from RRD, more than half of consumers have discovered a new…
Wix Announces New Way To Edit Page Level SEO Settings
Wix is announcing new SEO settings that provide 100% control of critical technical SEO data at the page level in one place. This update gives SEOs and businesses the option…
How To Use Influencers in Shopify Marketing Brands
Over the years, there has been a significant rise in the consumption of eCommerce and online content by consumers. The result is it has brought unprecedented success to eCommerce platforms,…
8 Secrets From Popular Blogs
How do you get more traffic to your blog or website? There are plenty of ways to increase web traffic, but some methods are better than others. If you look…
How To Use & Where To Download Them
Social media is a ubiquitous part of the modern digital experience. Even those holdouts who insist they don’t need a Facebook, TikTok, or Twitter account are still endlessly subjected to…
Inbound vs. Outbound Marketing: What’s the Difference?
Inbound marketing is where you build brand awareness and interest with content. Outbound marketing is where you reach out to consumers to do the same thing. In this post, you’ll…
Evidence of New Twitter Features Leaked By Security Researcher
Security researcher and reverse engineering blogger Jane Manchun Wong discovered evidence that Twitter may be bringing end to end encryption to Twitter, plus two more possible changes that are fairly…
Google Makes It Easier To Get Products In The Shopping Tab
Google is making it easier for ecommerce stores to get their products showcased in the shopping tab in search results. An update to Google Search Console makes it possible to…
Announcing: The Impact of Local Business Reviews on Consumer Behavior | SEO Industry Report
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. A warm welcome to Moz’s first…
What’s new at Ahrefs? (Oct 2022)
Let’s get right into it. New URL Rating (beta) You’ll see this beta version of our new URL Rating in the score card and history chart in Overview, as well…
8 Experiments To Improve Organic Traffic
Imagine the results you could achieve if you knew the Google search algorithm. Just think of the organic traffic you could drive to your site if you knew exactly what…
Elon Musk’s Twitter Takeover: A Timeline Of Events
Elon Musk became the owner and CEO of Twitter on October 27, 2022, after acquiring the social media company for $44 billion. What follows is a timeline of events leading…
What Is A Target Audience And How Do You Find It
As a marketer, your goal should always be to reach the right decision-makers with the right message at the perfect time. People with a propensity to engage or buy are…
Start showing your products on the Shopping tab with Search Console | Google Search Central Blog | Google Developers
Wednesday, November 16, 2022 Continuing our efforts to support merchants and help them grow their businesses across Google, Search Console is introducing a new section for Shopping tab listings to…
Meta Launches Campaign To Support Small Business Shopping
Meta is kicking off a campaign to encourage users to support small to medium-sized businesses (SMBs) during the holiday shopping season. Today, Meta is announcing: A continuation of its #BuyBlack…
The Best Tools for Doing an SEO Analysis
Every business owner wants more significant traffic and qualified leads on their website, for which they invest in search engine optimization. But, this is not one time task; it needs…
Is It A Ranking Factor?
Search Console is a free Google tool that helps you monitor and fix problems with your site’s performance in Google search results. You can get a lot of helpful information…
Complete Top Stories Keyword Research Guide
Before you click out of this article thinking, “not another keyword research guide,” let me tell you something I’ve learned first-hand from working with national news publishers: Keyword research for…
4 Efficient SEO Frameworks To Manage Clients
Framework 1: Gain Control By Supporting Centralization & Consistency Across Every Brand/Market Mix You need to have control over all levels: Brand level: Plan to highlight all common opportunities across…
Twitter Fires Senior Engineers for Opinions Shared in Private Slack Channel
Approximately twenty employees, including top senior engineers, were fired today apparently for expressing critical opinions in a private Slack channel. Some of the critical opinions may have been in reaction…
Google Is Restoring Missing Reviews In Business Profiles
Google is fixing a bug that caused reviews to go missing from Google Business Profiles. Google confirms reviews are getting restored. Google’s Search Liaison, Danny Sullivan, announced on Twitter in…
YouTube Testing In-App Shopping In Shorts
YouTube is adding new shopping features to its short-form video platform, according to a story first reported by the Financial Times. Adopting a model similar to that of social media…
Microsoft Video Ads Are Now Broadly Available
Video ads on the Microsoft Audience Network are now broadly available to augment existing search and image advertising campaigns. Microsoft piloted video ads in September 2021 in select countries. Over…
Google Updates Review Snippet Structured Data
Google updated the review snippet structured data to standardize how numbers are written within the structured data code for reviews. The change has the effect of standardizing one version of…
React SEO: Best Practices To Make It SEO-Friendly
Although many frameworks are used for developing websites, web apps and mobile apps, developers use NodeJS to handle the backend part and AngularJS to tackle the front-end challenges. However, these…
12 Reasons Your Website Can Have A High Bounce Rate
“Why do I have such a high bounce rate?” It’s a question you’ll encounter on Twitter, Reddit, and your favorite digital marketing Facebook group. It’s a question you may have…