What Is an SEO Score & How Do You Check Yours (For Free)
An SEO score is a metric given by an SEO tool to give you an idea about the health of your website regarding SEO. The exact meaning will differ depending…
Bing AI Celebrates 6 Months With New Features & User Stats
In six months since Bing and Edge’s reinvention, Microsoft reports staggering user engagement with over one billion Bing AI chats and 750 million images generated. Additionally, Edge has seen nine…
Introducing Brand Authority: Measuring the Unmeasurable
We all recognize the power of brands, but too often the value of brand building is reduced to hand-waving and wishful thinking. Today, Moz makes the power of brand measurable.…
Custom Instructions Included In Recent ChatGPT iOS App Update
OpenAI recently updated its official ChatGPT app, expanding access to Custom Instructions to iOS devices. Screenshot from ChatGPT iOS app, August 2023 Announced in July, the feature allows users to…
3 Ways To Block Google From Indexing AI Chatbot Content
Google Search Advocate John Mueller suggests three ways to prevent potentially inaccurate AI chatbot content from being indexed. Website owners should be mindful of potential issues caused by AI chatbots…
YouTube Expands 1080p Premium With Enhanced Bitrate To Web
YouTube has confirmed the 1080p Premium rollout beyond the iOS app to web browsers, giving users more ways to access highly engaging videos with superior quality. 1080p Premium With Enhanced…
How To Succeed In Google Discover
As a search engine optimization specialist, you already know the importance of content that answers query intent. But what happens when an internet user doesn’t know what information they need?…
Key Considerations For A Global Content Calendar
There are many challenges with managing content on global websites, so anything you can do to increase collaboration and reduce the workload for other teams will be appreciated. A variety…
Google Ranking Algorithm Research Introduces TW-BERT
Google announced a remarkable ranking framework called Term Weighting BERT (TW-BERT) that improves search results and is easy to deploy in existing ranking systems. Although Google has not confirmed that…
Google Analytics 4 Gets Regex Filtering For Customized Reporting
Google has introduced a new capability for Google Analytics 4 (GA4), allowing you to apply additional filter types to reports. Now, you can customize reports more granularly using match types…
Google On Trial: Antitrust Allegations Advance
In a significant development in two antitrust lawsuits against Google, the U.S. District Court for the District of Columbia has dismissed some claims while allowing others to proceed to trial.…
Brave Search Breaks Free Of Bing With Standalone Image Index
Brave Search announced the launch of its privacy-preserving image and video search results this week, freeing itself from reliance on companies like Microsoft and Google. The announcement reads: “Users will…
Top 42 Viral Videos Of All Time
This is the third iteration of my YouTube Top Viral Videos of All Time list. The first one included the top 25 YouTube videos that had “gone viral” up to…
Google’s Responsive Search Ad Guide: Navigating AI In Advertising
Google recently released a comprehensive guide to help marketers better understand and utilize Responsive Search Ads (RSAs). The guide provides an in-depth look at how Google leverages AI technology to…
Site Architecture Optimization for Seasonality — Whiteboard Friday
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Areej discusses site architecture optimization for seasonality in…
KPIs, Metrics & Benchmarks That Matter For SEO Success In 2023
Over 600 enterprise domains have been categorized and analyzed by Conductor to create the 2023 Organic SEO Industry Benchmarks report, and they are ready to share that report with you.…
The Complete Guide To Google Ads Lead Forms Extensions
In the past 12 months, mobile web traffic has surpassed desktop traffic. As consumers use multiple devices to browse the internet, they expect a seamless experience across devices. That’s why…
Everything You Need to Know
Not only is guest blogging well and alive, it’s still highly effective. In this post, you’ll learn everything you need to know about guest blogging. But first, let’s make sure…
Google Enhances Privacy Tools To Protect Personal Data
Google announced enhanced privacy control tools with new features designed to empower individuals to manage their personal data in Google search results. Results About You Dashboard And Notifications In a…
Google On Blocking Banner Ads From Getting Indexed as Main Content
Google’s John Mueller answered a question in Reddit about whether Google indexes content placed before the main content as part of the post. John’s answer addressed part of the question…
Google Ads Users Experience Temporary Disruption To Services
Some Google Ads users encountered an inconvenient service disruption earlier today. Customers reported an error message when using the service: “Google Ads can’t complete your request right now.” Any one…
6 New ChatGPT Features Include Prompt Examples & File Uploads
OpenAI, the company behind the cutting-edge language model ChatGPT, announced six new features in the latest version to enhance user interaction. We’re rolling out a bunch of small updates to…
6 Generative AI Features Reportedly Coming To Instagram
As the digital landscape continues to evolve, Meta aims to integrate generative artificial intelligence (AI) features into Instagram and its suite of social media platforms for increased user engagement and…
Google Speeds Up AI Summaries, Adds More Visuals To SGE
Google has unveiled three new capabilities powered by its generative artificial intelligence (AI) that aim to improve the search experience for users. The new features, announced in a blog post…
Understanding Buyer Intent Keywords
We all know that strategic keyword targeting is central to successful SEO and paid search campaigns. The more your site appears in search results for relevant queries, the more visitors…
4 Google Chrome Updates For Enhanced Mobile Search
To enhance mobile user’s search experience, Google has unveiled new features and updates for the Chrome mobile browser. These enhancements suggest related content, highlight trending topics, and expand search suggestions.…
SEO Professionals Should Delegate Website Management
Search engine optimization (SEO) professionals have long expressed dissatisfaction with platforms other than WordPress, mainly because they prefer WordPress’s comprehensive SEO capabilities and customizability. However, this perception may be outdated…
Link Reader Disappears From ChatGPT Plugin Store
Link Reader, a popular ChatGPT plugin used for browsing the web, was noticeably missing from the ChatGPT Plugin Store. Screenshot from ChatGPT, August 2023 Users took to Twitter to express…
New Features To Assist App Marketers
Google has announced several new features for its Google Analytics 4 platform aimed at helping app developers better understand user behavior and optimize their marketing campaigns. The features provide more…
YouTube Experiments With AI Auto-Generated Summaries
To enhance user experience and video discovery, YouTube has embarked on an experimental phase of auto-generating video summaries using artificial intelligence (AI). Set to appear on watch and search pages.…