Google’s John Mueller On Domain Selection: gTLDs Vs. ccTLDs
Google Search Advocate, John Mueller, has shed light on the difference between generic top-level domains (gTLDs) and country code top-level domains (ccTLDs), offering practical advice to businesses and SEO professionals.…
Google’s John Mueller Seeks Advice On Hiring SEO Consultants
Google Search Advocate, John Mueller, has turned to Twitter seeking advice on what to consider when hiring an SEO consultant. He posed the question on behalf of someone running an…
11 Tips For Optimizing Performance Max Campaigns
Performance Max campaigns are the pinnacle of automation in PPC, so it’s no surprise they continue to be a major topic of debate for PPC professionals looking to balance time…
A Timeline Of Generative AI Chatbots
At the end of 2022, OpenAI introduced the world to ChatGPT. Since its launch, ChatGPT hasn’t shown significant signs of slowing down in developing new features or maintaining worldwide user…
Claude Instant With 100k Tokens Outperforms Leading AI Chatbots
Anthropic released a new version of Claude that accepts 100,000 tokens, or approximately 75,000 words of input. This allows users to analyze and perform tasks on lengthy excerpts of books,…
Send Photos, Receive AI-Generated Images
Snapchat My AI Snaps allows users to send photos to the My AI chatbot and receive AI-generated images in return, demonstrating its AI image processing abilities powered by ChatGPT and…
Easy to Implement Tactics for Local Link Building — Whiteboard Friday
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Google’s local algorithm demands different tactics for link…
How To Use AI To Enhance Your SEO Content Writing [Webinar]
ChatGPT kicked off the race to implement AI across all industries and processes – including SEO and content creation. As you know, AI offers many opportunities for you to boost…
4 Technical SEO Tips For Multilingual Websites
Multilingual websites extend content in multiple languages, empowering audiences to access information in their preferred language. On the other hand, they help businesses maximize their reach and engagement with global…
Is Content The King In Modern SEO?
With the ever-evolving SEO industry and emerging new trends, is content still the key to a successful strategy? How do you ensure your content meets the latest search standards? On…
Be A Better Brand Storyteller [Podcast]
Learn To Communicate Your Brand Effectively In the world of SEO, search marketing, and content marketing, it’s becoming clear that getting a solid grip on the customer’s needs, desires, and…
New Report Details Content Growth
Google has rolled out an upgrade to Search Console, offering enhanced content performance insights for properties not linked to a Google Analytics account. This new feature includes a “growing content”…
From Mobilegeddon to Mobile-First: How Responsive Design Affects Your SEO and User Experience
In 2023, we may take mobile-friendly sites as a given. But in 2015, when Google released its mobile-friendly search update for the first time, it threw everyone into a tailspin.…
Should You Still Use It?
Dynamic rendering can effectively solve your JavaScript SEO problems, but Google advises it should be a workaround rather than a long-term solution. As it adds an extra layer of complexity…
How to Gain SEO Experience & Improve Your Skills
With organic and paid search making up over 75% of all traffic in the B2B sector alone, it’s clear SEO is far from dead. If you want to start a…
Google Unveils Digital Marketing Playbook Amidst Privacy Changes
Google provided essential details about its privacy and measurement solutions in its digital marketing playbook. The digital marketing playbook is timely amidst the ongoing and ever-changing consumer privacy expectations and…
Wix Changed How Websites Are Built And Why You Should Pay Attention
Wix is a popular website builder that helps businesses easily create high performance websites that are up to the minute with the latest technical requirements. All the technical factors are…
Google’s Search Relations Team Explores Web3’s SEO Impact
In the latest episode of the “Search Off the Record” podcast, the Google Search Relations team, comprised of John Mueller, Gary Illyes, and Martin Splitt, delved into a thought-provoking conversation…
How The Instagram Algorithm Works For Stories, Feed, Reels, And Explore
Adam Mosseri, CEO of Instagram, released a new video and blog post explaining how the Instagram algorithm works for Stories, Feeds, Reels, and Explore. In addition to ranking, it contains…
Using Automatically Created Assets For Ad Creation
Many marketers find the task of creating relevant and engaging ad assets to be daunting. Especially with the move to Responsive Search Ads, it’s easy for headlines to become redundant…
How Social Media Can Supercharge Your SEO
When working in social media, it can feel like you exist worlds away from SEO. And as an SEO, social media may feel like something that isn’t quite relevant in…
AI Domain Name Generator & AI Writer Announced by Web.com
Web.com, the all in one web services destination, announced two new AI-based tools that help users choose a domain name and provide content ideas. While the AI Writer tool is…
5 Ways To Scale Your SEO Content Strategy To Improve Organic Traffic
Your search engine optimization (SEO) content strategy may have worked effectively for your company up until this point. However, it’s likely that you want to ensure your company is able…
A Guide With 5 Examples
Creating content is not easy; it takes work and a lot of time. And if you’re not a full-time creator, you probably don’t have the time and resources to focus…
8 Tactics For Lead Gen Success
As a law firm owner, wouldn’t you like your video marketing to get clients buzzing? Believe it or not, law firm content doesn’t have to be boring – and in…
Americans Know About ChatGPT But Few Use It, Survey Finds
As artificial intelligence permeates our lives, public awareness becomes increasingly significant. In this article, we delve into a recent survey by the Pew Research Center that explores American adults’ familiarity…
What You Need To Know In 2023
In a recent interview, Rene Ritchie, YouTube’s creator liaison, sat down with Todd Beaupre, YouTube’s growth and discovery lead, to discuss the algorithm’s future and its implications for creators in…
TikTok Dominates Short-Form Content, Instagram Reels Not Far Behind
Three platforms dominate short-form video content: TikTok, Instagram Reels, and YouTube Shorts. A recent study conducted by Social Insider dives into the performance stats of these platforms, analyzing key metrics…
A Strategy For Ranking Local Search Terms
Location landing pages don’t get enough respect. You set them up with your name, address, phone number & hours. Maybe you embed a Google Map for driving directions. Perhaps you…
20+ Blogging Tools to Improve Your Workflow
If you want to make the most of your time blogging, choose the right tools because they’ll save you a lot of money and effort. But there are a lot…