17 States Involved In DOJ Lawsuit
A coalition of 17 states is taking on Google. The United States Department of Justice (DOJ) announced that the Attorneys General of Arizona, Illinois, Michigan, Minnesota, Nebraska, New Hampshire, North…
Google Search Console Launches “Subscribed Content” Report
Google is rolling out a new report in Search Console designed to aid publishers using the Reader Revenue Manager platform. The new rich results status report, dubbed “Subscribed Content,” will…
The role of page experience in creating helpful content | Google Search Central Blog | Google Developers
Wednesday, April 19, 2023 Helpful content generally offers a good page experience. That’s why today, we’ve added a section on page experience to our guidance on creating helpful content and…
What is Auto-GPT And Is Now The Time To Freak Out About AI?
Auto-GPT is a revolutionary technology that unleashes new abilities for ChatGPT, enabling it to complete tasks all by itself, creating it’s own prompts to get the job done. The buzz…
How ChatGPT Can Help SEO Professionals?
If you’re a search engine optimization (SEO) professional or artificial intelligence (AI) engineer, you must have heard of ChatGPT. It is an AI-powered chatbot that answers questions, summarizes text and…
New LinkedIn Features Empower Value-Based Job Searches
The ever-evolving employment landscape drives professionals to prioritize shared values when making career decisions. A recent study indicates that 90% of US participants think it’s crucial to work for a…
How To Use ChatGPT For Keyword Research
ChatGPT for keyword research does not replace traditional keyword research tools. And just like keyword research tools, you shouldn’t blindly rely on them alone to do your keyword research. Instead,…
3 Link Building Methods That Helped Pet Keen Grow to 3M Organic Traffic
In the past three years, we’ve grown Pet Keen from 0 to nearly 3 million organic visits per month. A big part of this success comes from backlinks. So in…
7 Powerful On-Page SEO Tips For Small Teams In 2023
This post was sponsored by Shutterstock. The opinions expressed in this article are the sponsor’s own. High-quality media is a major component of your on-page SEO strategy. When you’re a…
We Studied 100 SaaS Twitter Profiles to Uncover Top Trends: Here’s What We Found
Every company on Twitter has the same features at its disposal to create a standout profile. Here are those features: But how many SaaS companies make use of them all?…
Setting New Customer Acquisition Goals
Google recently rolled out its newest goal type to advertisers: customer acquisition goals. The customer acquisition goal efficiently finds new customers through different Google Ads campaign types based on marketing…
Google Ads Update: Enhanced GA4 Conversion Imports
In a recent update, Google Ads improved how it imports web conversion data, allowing for more precise measurements and enhanced optimization. Google Ads now supports the import of fractional, cross-channel…
How to Create an SEO Strategy [+ Free Tools & Templates]
Starting as Moz’s SEO Director has been a bit daunting. As a search engine marketer, how can I add value to an organization that has been a thought leader in…
YouTube Updates Policies On Eating Disorder-Related Content
In response to the complex relationship between mental health issues and online content, YouTube is updating its approach to videos depicting eating disorders. While YouTube has long removed content that…
Why Google Will Remain Samsung’s Default Search Engine
Reports emerged yesterday that Samsung is considering replacing Google with Bing as the default search provider on its devices. However, those concerns may be unwarranted. Samsung can’t drop Google as…
Top 10 Digital Marketing Trends 2023 Written By ChatGPT
When tasked to write an article on Digital Marketing Trends, I thought it needed a fresh approach to represent the changes we are experiencing from generative AI. So, in the…
Creating Content That Ranks: A Guide to SEO-Friendly Content Creation
The use of artificial intelligence (AI) content is on the rise. ChatGPT has disrupted a lot of businesses, and marketing and search engine optimization (SEO) is no different. The way…
Google Updates Product Structured Data Documentation
Google updated the developers documentation for the product structured data to add requirements that will make a site eligible to display product return policies in the in the merchant listing…
8 Powerful Steps To Outrank Your Competition With Targeted SEO
This post was sponsored by The Nine. The opinions expressed in this article are the sponsor’s own. How do you ensure your website ranks ahead of the competition? What hurdles…
Google Enhances Shipping & Return Info In Search Results
Google is expanding the visibility of shipping and returns information for merchant websites in search results. To help online retailers optimize this feature, Google is improving the Shopping report in…
Google’s Sundar Pichai Envisions A Future With Bard At Your Side
Google’s AI chatbot, Bard, is capturing attention with its remarkable capabilities, hinting at a future where technology and creativity converge. In a recent 60 Minutes interview, Google CEO Sundar Pichai…
Google Scrambles To Keep Up With AI-Powered Search Rivals
Google is reportedly rushing to develop a new artificial intelligence (AI)-powered search engine in response to threats from competitors like Microsoft’s Bing. The New York Times reports this development comes…
Daily SEO Fix: How to Use Keyword Labels in Moz Pro
Tracking keyword rankings is an essential part of any SEO strategy and helps inform how changes you’ve made to your site have made an impact. No matter how many keywords…
Upgrade To New Search Ads 360 By 2024
Google announced the latest improvements to Search Ads 360 in an effort to offer a more efficient and user-friendly experience, with cross-channel campaign support and features that cater to the…
Shipping and Returns information on Google Search web results | Google Search Central Blog | Google Developers
Monday, April 17, 2023 Google Search now shows an expanded display of shipping and return information on Google Search text results for merchant sites. We’re also making it easier to…
Top 14 SEO Podcasts For 2023
Podcasts offer a way to explore a wide range of SEO-related topics. Typical podcast subjects are search marketing news, strategies, career advancement, and personal growth. SEO is constantly evolving, with…
How to Comply With ADA & WCAG
As the new Web Content Accessibility Guidelines (WCAG) go live this month, a new light is being shined on website accessibility. But in honesty, this is something almost no SEOs…
Practical Tips for Presenting SEO Projects to Executives — Whiteboard Friday
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Any time you have to present your SEO…
7 Content Writing Trends For 2023
The fourth industrial revolution and Web 3.0 continue to transform all legacy communication platforms – from how we consume news to how we market our products. One field that stands…
10 Things You Can Do in Ahrefs for Free
Ahrefs offers a wide range of free SEO tools for digital marketers on a tight budget. In this article, I’m going to walk you through each tool and when to…